Assistant Sales

Velvet White

***** ***** ******, ***. ***, Los Angeles, CA 91607

T: 310-***-**** E: ******.*****@*****.***

A strong, charismatic Assistant Publicist for fashion, lifestyle and entertainment. Direct experience in planning events: generating sponsorships, media interest, calendar listings, press releases and tipsheets. Outstanding success interacting with clients, dynamic leadership abilities concerning

teams, and intern training. Self- motivated, well-rounded and organized, creative and the capacity to formulate a plan of action and execute, promptly and definitively.

Experience

Bridge and Tunnel Communications- Assistant Publicist, 2011 to 2012

- Write, edit and distribute press releases, media alerts, calendar listings, and fact sheets, tip sheets, biographies and pitches.

- Secured television, radio, print and internet placement on local, regional and national levels

- Organize press schedules and escort talent on media tours, in- person interviews, and red carpet events

- Updated and developed media contact lists for regional and national markets through the use of media search engines

- Supervise the work of interns in Los Angeles office, which includes oversight of task management and mentorship

US RAGS Clothing- Social Media and Events Coordinator, 2009 to 2011

- Handling social media and targeting alternative methods of promotion, both on and off line

- Compiled and distributed press clippings for brand. Created press materials and EPK’s for promotional use

- Organizing fashion shows, photo shoots, creating line sheets, and designing catalogs

- Handing various sales accounts during trade shows

Bright Lights LA- Assistant Director of Marketing, 2008 to 2011

- Editorial placement for various designers, photographers, models and stylists

- Compiled and distributed press clippings for clients. Created press kit materials for promotional use

- Coordinating fashion shows, photo shoots and targeting various companies for sponsorship and gift bag donations for upcoming events

Education

The Art Institute of California- Hollywood 2008 to 2012

Bachelor of Science – Fashion Marketing and Management

Skills

Microsoft Office Professional (Word, Excel PowerPoint), Adobe Suite (Photoshop, Illustrator, Bridge), Social Media, Writing and Communication, Multi-media Marketing Campaign Strategies

References Available Upon Request

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