Sales Account Executive
Resume:
Anthony Paparella
* ***** ******• Secaucus, NJ **094
*******.*********@*******.***
EXPERIENCE
CRMmetrix/Metrixlab (3/2008-Present)
Senior Sales Executive
• Consultative selling to medium & large organizations based on understanding of industry, client strategy and research protocols.
• Specializing and executing sales of SaS-based solutions with the domains in social media, Site CRM, mobile. Brand media advertising research and analytics across all touchpoints in verticals (CPG, Pharma, Electronics, Financial, Auto, Insurance)
• Development of nationwide territory for our marketing analytics services through onsite presentations and web technologies.
• Development of marketing plan and territory of our core services.
• Up sell and cross sell other suite of modules that meet customers’ business objectives.
• Sales of shopping cart abandonment and conversion measurement tools for e-commerce marketers.
• Facilitated a 100% + growth in territory.
• Execution of business development and marketing initiatives with strategic business partners and agencies.
• Sales of qualitative/ quantitative analytics research services as well as copy testing for TV/print for global brands worldwide.
Media Creative Services (7/2006-3/2008)
National Sales Rep
• Business Development of our online guided selling suite of solutions and achieved 100% quota year over year.
• Prepared slide decks for customer review and evaluation.
• Engaged in web demos for prospects and customers
• Procured and engaged in face to face presentations.
Shunra Software (NYC) (8/2004-7/2006)
Sr. Account Executive
• Business Development for our suite of virtual application, infrastructure validation, and testing technologies therefore mitigating the risk of performance or deployment issues
• Providing performance and reporting capability software to ISV, IHV, Technology and enterprise companies.
• Illustrating and demos of the pre-emptive, pre-deployment technologies.
• Selling WAN simulation technologies to fortune 1000, government agencies, Department of defense and professional services organizations such as IBM, EDS,
• Cold calling, prospecting, networking, database of prospects and customers.
• Over 110% quota achievement.
NTT/VERIO (NYC) (7/2001-8/2004)
Account Executive
• Selling and consulting a complete suite of network services such as IP, VPN, Security, Hardware & Software, and managed services
• Assist customers with business goals by providing best of breed technology and services
• Work with customers in defining, designing, developing and deploying best solution for current and future technology requirements
• Client development and marketing for diverse suite of next generation Global IP delivery network
• Enterprise consulting (in conjunction with ISS) on security needs and solutions.
• Over 110% quota achievement.
AT&T New York NY (3/1999-6/2001)
Managed Hosting/IP Senior Account Executive
• Pursue sales opportunities through prospecting and new account development at the fortune 1000, with C level contacts
• Offering co-location services to companies with high performance Intranet and extranet applications,
• E-Commerce solutions, interactive online applications, audio, and video streaming
• Offering managed solutions for server monitoring as well as maintenance and reporting tools for proactive systems management.
• Providing intelligent content distribution designed to significantly enhance the performance and intelligence of large-scale IP networks.
Network Consultant AT&T
• Selling network services, IP, Frame Relay, ATM, Private Line & VPN.
• Source and provides Tier 2 and 3 ISP’s providing wholesale broadband access on a global basis
• Provided enterprise organizations with the best possible network solution over a LAN, MAN, and WAN.
• Offered managed networking services including managed router & firewall services.
• Over 120% quota achievement.
QWEST COMMUNICATIONS/ QIS / ICON CMT (3/1995- 3/1999)
Managed Hosting/IP: Senior Sales Consultant
• Delivered total Internet solutions including web design, implementation, service and support to large and medium sized businesses in a wide range of industries
• Created new clientele and developed strategies for gaining new markets; lead the managed hosting sales group with 150% above quota performance
• Core services included leased lines for web hosting, e-commerce solutions, media streaming and firewall solutions
• Sold value add solutions including internetworking, consulting, database integration, hardware and software sales, training and support
• Interacted with MIS Directors, Webmasters, CTOs, network managers, system administrators of Fortune 2000 companies ISPs, Web hosting companies, Web design firms, e-commerce firms.
• Over 120% quota achievement.
EDUCATION
Jersey City State College
B.S. Degree, Business Degree, Business Administration (1993)
AREAS OF EXPERTISE
Media measurement and solutions across all touchpoints;
Understanding of both behavioral and attitudinal measurement tools; agency relations and market research;
Fractional T1-OC192, Co- location, Managed Hosting, Streaming Media, VPN, DSL, Frame Relay, Networking, Broadband, ISDN, Voice;
Microsoft Word, Microsoft PowerPoint, Microsoft Excel, Visio;
Sales and Marketing to C-Level executive;
Global based, Extensive vendor and partner based software and Hardware training, Sun, Cisco, Microsoft, F-5 Checkpoint, Watchguard, Oracle, Storage Networks, Warp solutions Extensive Sales methodology training;
Intimate knowledge of web-based tools for brand websites and e-commerce marketers
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