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Manager Quality Assurance

Location:
SF, CA
Posted:
October 14, 2012

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Resume:

*nd Job Seeker Account Holder OpenLink Network Bob LaRochelle

Experienced SaaS Architect and Manager

Location

San Francisco Bay Area

Industry

Computer Software

Overview

Current

Vice President, Engineering at Brite Media Group

Past

Co-founder, VP Software/Server Ops at TargetCast Networks Inc.

Director of Engineering at EmailLabs

VP Product Development and IT at Axolotl Corporation

Vice President, Development at Telepartner International

Manager, Software Applications Group at Gerber Scientific Inc.

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Education

The University of Connecticut

Rensselaer Polytechnic Institute at Hartford

University of Massachusetts Dartmouth

Recommendations

18 people have recommended Bob

Connections

323 connections

Websites

Company Website

My Classic Rock band Top Shelf

bobhlarochelle

Public Profile

http://www.linkedin.com/in/boblarochelle

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Summary

Currently building Digicast Networks's interactive experience, databases, and information

systems.

A technology executive with over 15 years experience developing, managing, and marketing

innovative software in the US and abroad. A seasoned leader able to motivate, retain, and

organize teams and drive innovative technology development. A hands on technologist who

can craft solutions and prototypes. A strategist who contributes to product management,

design, architecture, and positioning decisions.

Managed large and small teams and managed budgets of $6M+. Motivated and retained

talented developers, team leads, and IT specialists through mentoring and relating their

roles to organizational objectives. Consistently bring projects in on time and within

budget. Expertise in hosted operations management, storage (NAS/SAN), security.

Experienced in several verticals including Internet marketing, healthcare, networking,

computer aided design, and automation.

Specialties

- Technologist/Architect/Implementer - Mastery of object oriented technologies (Java,

PHP, C DB design (SQL, MySQL), networking/security, cloud computing (S3, EC2,

Salesforce.com), Web 2.0 technologies (AJAX,XML,DHTML, Ruby on Rails, Drupal, Django) and

Agile methods.. Hands on technologist who can craft solutions/prototypes.

- Effective Communicator and Spokesman - Communicate strategy through public speaking at

industry events, publishing articles, and networking with partners and OEMs.Experience

Vice President, Engineering

Brite Media Group

Privately Held; 51-200 employees; Marketing and Advertising industry

September 2011Present (9 months) San Francisco, CA

Participated in a syndicate to purchase the network and focus on bringing our restaurant

partners the richest capabilities possible to create a superior in-store experience and

increase sales through messaging to their best customers, the ones already in their

restaurants.

Such effort resulted in the sale of the network to Brite Media Group, a leader in non-

traditional out-of-home advertising.

Co-founder, VP Software/Server OpsTargetCast Networks Inc.

Privately Held; 11-50 employees; Broadcast Media industry

March 2007 November 2011 (4 years 9 months)

Co-founded business, determined requirements for platform, supported first resellers and

clients leading to closing of first round of venture capital funding

Architect of web platform for distribution of advertising content and network management

Deployed hosted service. Responsible for monitoring, availability, and performance

Continue to drive vision of platform and contribute to company strategy

Bob has 4 recommendations (2 managers, 2 co-workers) including:

2nd Brian Moore, CPA, SVP of Operations & CFO, Interim CEO, SVP/Divisonal Head, DigiCast

Networks (formerly TargetCast Networks)

2nd Sal Tofano, Vice President of National Sales/Digital Sales ( company acquired in Aug

2011), TargetCast Networks

Director of Engineering

EmailLabs

Public Company; 201-500 employees; Computer Software industry

May 2006 February 2007 (10 months)

EmailLabs is the leading responsible email marketing service provider to mid size and

enterprise companies. All products are developed with the LAMP open source software stack

(Linux, Apache, MySQL, and PHP).

Responsible for product design and development, information technology, hosting

operations, and quality assurance.

Immediately focused the development team on the EmailLabs 4.8 release which included

SalesForce.com integration, Web Analytics integration, and RSS. Release 4.8 was on time

and within budget

Improved customer experience and application availability through hosting improvements

such as implementing a storage area network (SAN), consolidating data centers, and

upgrading networking infrastructure.

Evaluated and selected new Message Transfer Agent (MTA) technology that produced a five

fold performance improvement in message send speed. EmailLabs sent a record breaking 3.6

billion marketing emails in 2006.

Bob has 7 recommendations (1 manager, 1 report, 5 co-workers

) including:

3rd Jon Hance,

Quality Assurance Manager, JL Halsey, Inc

2nd Shivani Puri, HR Manager, EmailLabs

VP Product Development and IT

Axolotl Corporation

Privately Held; 201-500 employees; Computer Software industry

1997March 2006 (9 years)

Responsible for the efforts of the product development team to create leading clinical

messaging solutions for the healthcare industry. These products leverage off the shelf

tools such as WebSphere, Domino and Mercator. Implemented structured development schedules

resulting in improved communications and predictable delivery dates. Manage ASP offerings

and internal systems including security, storage/backup, communication infrastructure,

messaging, and databases.

Responsible for all department activities including product management, scheduling,

budgeting, technology acquisition, personnel development, and relationships with outside

business partners. Coordinate all development issues with sales, marketing, and support.

Present development strategy and tactics to venture capitalists and board members.

Bob has 6 recommendations (3 reports, 2 co-workers, 1 client) including:

2nd Denny Gracey

2nd Nicholas Radov

Vice President, Development

Telepartner International

Privately Held; 51-200 employees; Computer Software industry

November 1994October 1997 (3 years)

Led the efforts of the engineering development team and the support of products,

including remote LAN, wireless, host/midrange access and electronic software/data

distribution. These products ran on a variety of platforms including DOS, Windows, Windows

NT, OS/2 and UNIX. As a result of improved motivation and morale staff turnover went from

over 30% to under 10% in 18 months. Represented the company as a featured speaker at trade

shows, distributor and customer meetings in the United States, England, and Norway.

Bob has 1 recommendation (1 co-worker) including:

3rd Shelley Faber, Director of Marketing, Telepartner International

Manager, Software Applications Group

Gerber Scientific Inc.

January 1990January 1994 (4 years 1 month)

Directed teams of developers in support and implementation of raster image processing and

GUI products for high-resolution printed circuit board photo plotters. Developed the

strategy to migrate products from Unix to Windows NT. Initiated and directed company-wide

software Total Quality Management effort, resulting in published language standards,

management acceptance, and formation of CASE committee.

Supervised the design and development of innovative, object-oriented visualization and

modeling software for industrial computer-aided design applications. Implemented system

featuring photorealistic modeling based on Pixar's RenderMan. Directed design of full-

featured Graphical User Interface (GUI) allowing users to draw naturally on a three-

dimensional surface and render with a wide selection of real-world appearances. Designed

and coded C++ classes.

Skills & Expertise

PHP

MySQL

C++

XML

DHTML

Drupal

EC2

AJAX

OOP

Linux

Cloud Computing

Java

JavaScript

CSS

HTML

jQuery

C

Django

SQL

Python

Database Design

S3

Public Speaking

Apache

Visual Basic

Windows

Subversion

J2EE

Web Services

Unix

Web Development

Ruby on Rails

LAMP

Agile

SaaS

Software Development

Software Engineering

Architecture

Databases

Security

Web Applications

View All (41) Skills View Fewer Skills

Education

The University of Connecticut

MBA, Finance/Marketing

19901993

Rensselaer Polytechnic Institute at Hartford

MS, Computer Science

19841987

University of Massachusetts Dartmouth

Mathematics, Applied Mathematics, Computer Science

19781983Recommendations For BobCo-founder, VP Software/Server Ops

TargetCast Networks Inc.

I met Bob in late 2005 as one of 3 founding technologists of the TargetCast Networks

media delivery platform. Bob had architected and built 100% of the server-side technology.

I joined the founding team to help them package the company up for venture funding which

we accomplished in 2007. Bob's accomplishments can best described as follows:

- Bob is a solid team player with extreme dedication to success.

- Bob is a rare software development executive that has maintained his hand-on abilities

and has kept current on technology trends.

- The API based server architecture was well designed for scalability, extensibility and

maintainability.

- We were able to absorb an acquired network's media players and add requistie

capabilities in 4 months of effort due to the superior architecture.

- We were able to add integrations (Facebook, Twitter, Safesforce.com) with minimal

effort.

- The TargetCast server platform never went down in the 6+ six years I was involved.

- Bob had a solid aptitude of converting business requirements into technical

deliverables.

I would love the opportunity to work with Bob again in future endeavors. March 12, 2012

2nd Brian Moore, CPA, SVP of Operations & CFO, Interim CEO, SVP/Divisonal Head, DigiCast

Networks (formerly TargetCast Networks)

managed Bob at TargetCast Networks Inc.

Bob is the consummate engineering, software and technology professional who analyzes

problems and opportunities from a 360 degree view. As Co-founder of TargetCast Networks he

was always there to lend support to the sales and marketing team from a business and

technology perspective. Bob was a key architect in building the TCN technology and media

platform. I enjoyed our time working together and would recommend him as a valuable

employee in our organization. November 12, 2011

2nd Sal Tofano, Vice President of National Sales/Digital Sales ( company acquired in Aug

2011), TargetCast Networks

worked with Bob at TargetCast Networks Inc.

Bob is dedicated problem solver and is especially good at expanding and creating new

product innovations. Bob's work ethic and willingness to pursue an opportunity

aggressively has made many contributions to our digital media platform possible. July 4,

2011

3rd Jerry Hall, President/CEO, TargetCast Networks

managed Bob at TargetCast Networks Inc.

Bob is a dedicated thoughtful employee and was a key contributor to TCN. Bob's input was

always valuable and his perspective on the business was from both an engineering and

business management point of view. Bob has the rare ability to meld his engineering

discipline with business strategy in developing well thoughout solutions to the business

needs. I enjoyed my time working with Bob and recommend him as a key employee. July 1,

2011

Jim Egbert, Sr. Vice President Business Development & Affiliate Sales, TargetCast

Networks

worked directly with Bob at TargetCast Networks Inc.

Director of Engineering

EmailLabs

Bob and I both came to Emaillabs / Lyris at a fairly tumultuous time. At that time,

Emaillabs had no formal QA, and Bob was very supportive of my efforts to bring standard QA

Processes to the development organization. Bob was passionate about producing high quality

software, and was an advocate for the customer at every turn. As the QA Manager, I

appreciated Bob's support and enthusiasm for QA and Software Development. February 1,

2012

3rd Jon Hance, Quality Assurance Manager, JL Halsey, Inc

reported to Bob at EmailLabs

Bob joined EmailLabs/ Lyris during a challenging transitional period and was quickly

able to make a positive impact to the business, both in terms of technical expertise and

people management. I would highly recommend Bob. January 31, 2012

2nd Shivani Puri, HR Manager, EmailLabs

worked with Bob at EmailLabs

Bob came in when a there was a lot of "change" at EmailLabs / Lyris. He made a lot of

good things happen in sequence that needed to be done. He is, simply, one of the good

guys. He got projects completed on time and to spec, as a sales person, that's all I can

really ask from my engineering group. Bob, it was a pleasure working with you and I'd

enjoy it again, given the chance. January 3, 2012

3rd Per Caroe, Director Sales, Western Region, Lyris Technologies

worked indirectly for Bob at EmailLabs

Bob came during a difficult transitional period in which we needed to merge several

products and companies into one. He proved to be a great asset with excellent analytical

skill which he quickly used to develop a strategy towards unifying the company and

product. He not only has great technical skills and knowledge but more importantly is able

to walk everyone through his reasoning in very basic terms. He is a great addition to any

organization. August 31, 2010

2nd Luis Rivera, CEO, Lyris Technologies

managed Bob indirectly at EmailLabs

Bob made an immediate impact on stabilizing and improving our infrastructure. He also

focused the developers on a crucial release that came out on schedule. I could count on

him to exercise sound judgment and do what was right for the business. March 19, 2007

2nd Jim Herbold, General Manager, EmailLabs

managed Bob at EmailLabs

I have worked closely with Bob at EmailLabs. Bob comes across as an outsanding

Engineering Director with excellent leadership, delivery, and interpersonal skills. You

can count on Bob to go the extra a mile for his customers and the solutions that he

develops. Hes the team player to the core and always eager and willing to take new

challenges and learn new things as well. I would strongly endorse Bob for a leadership

position within any development organization. March 18, 2007

2nd Ashish Seth, Director of Product Management, EmailLabs

worked with Bob at EmailLabs

Bob was a great asset to EmailLabs. He is very capable in the technology field and his

follow up was next to none. I would highly recommend Bob to any potential employer. March

12, 2007

2nd Julie Palmer, Senior Account Executive, EmailLabs, Inc.

worked with Bob at EmailLabs

VP Product Development and IT

Axolotl Corporation

Bob and I were mgt peers at Axolotl for five years; Bob is an outstanding development

manager, proficient in technology, project management, people management and business

strategy. Solid communication skills; great sense of humor; wonderful with customers and

prospects; and an asset to the sales team. I d work with Bob again any day. April 10,

2006

2nd Denny Gracey,

worked directly with Bob at Axolotl Corporation

I worked with Bob for several years at Axolotl Corp. He was the best manager I have had,

always setting clear priorities and keeping important projects on track. Although he was a

manager and not a programmer, he still maintained solid technical knowledge and frequently

came up with creative solutions to complex problems. March 23, 2006

2nd Nicholas Radov,

reported to Bob at Axolotl Corporation

Bob is one of the best managers one can possibly have. His great people skills combined

with his broad technical knowledge make him one of the best mentors, advisors and leaders.

Engineering groups excel under his leadership as he knows how to create fun and productive

work environments where team members thrive. March 23, 2006

2nd Salim Kizaraly,

reported to Bob at Axolotl Corporation

I had the privilege of partnering with Bob as a fellow member of the executive team at

Axolotl. Bob's sharp intellect, his keen sense of humor, his grounded business sense and

his outstanding leadership skills made it a pleasure to work with him! Not only did his

colleagues respect him tremendously, but so did his team! Mary Koehler, former VP - Human

Resources, Axolotl Corp. March 23, 2006

2nd Mary Koehler, SPHR,

worked directly with Bob at Axolotl Corporation

For the 8 years that I have known Bob, he has proven to be a smart guy with great

technical leadership as well as superb people skills. He is comfortable interacting with

programmers as well as executives. My firm is a customer of Axolotl and I have always been

impressed with Bob's ability to guide product development to fill customers needs. March

23, 2006

2nd Bill Beighe

was Bob's client

Bob is an inspiring engineering manager/executive. He earns the respect of the team by

his deep technical expertise, his leadership skills and his no non-sense approach to

problem solving. He is a great team builder and invest time and energy to grow each team

member. Bob has found the right balance: supportive without being overbearing, technically

savvy yet personable, goal-focused yet likeable March 20, 2006

2nd Ale Gicqueau,

reported to Bob at Axolotl Corporation

Vice President, Development

Telepartner International

Bob came into Telepartner and had an immediate impact on the company. His knowledge of

technology and organizational skills allowed him to set the technological course for the

company and improve our operations immensely. Bob is an amazing asset to any company. May

14, 2010

3rd Shelley Faber, Director of Marketing, Telepartner International

worked with Bob at Telepartner International

Additional Information

Websites:

Company Website

My Classic Rock band Top Shelf

bobhlarochelle

Interests:

Groups and Associations:

Cloud Computing Join

Cloud Computing, SaaS & Virtualization Join

Cloud Security Alliance Join

HealthForge - the Open Access Health Informatics Community Join

Healthcare-IT/ EHR/ HIS Join

LiMS forum - Laboratory Informatics Institute user's group for LIMS, Scientific & Health

Informatics Join

LinkedPHPers - The Largest PHP Group Join

Lyris Alumni Join

Ruby on Rails Join

Salesforce Evangelist Power Join

Salesforce Power Users Group Join

Salesforce.com Join

Salesforce.com Foundation Join

Salesforce.com and Force.com Employment Network Join

University of Connecticut MBA Alumni Networking Group (800+ MBA's) Join

iCMG Architecture World Join

sciCloud.net - Cloud Computing for Laboratory, Scientific, & Health Informatics Join

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Bob Recommends (14)

Jon Hance, Quality Assurance Manager, JL Halsey, Inc

Jon introduced the role and department of QA to...

Jim Egbert, Sr. Vice President Business Development & Affiliate Sales, TargetCast

Networks

Jim is a very driven manager who can juggle...

Melody Jackson, Advertising Operations Manager, TargetCast Networks

Melody is a detail oriented manager who always...

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