Michael Heinrich
Email: *********@********.***
Address: **** ******** **** ***
City: Los Angeles
State: CA
Zip: 90064
Country: USA
Phone: 424-***-****
Skill Level: Management
Salary Range: 70
Willing to Relocate
Primary Skills/Experience:
See Resume
Educational Background:
See Resume
Job History / Details:
Michael R. Heinrich
2531 Sawtelle Blvd #41
Los Angeles, CA 90064
Tel:424-***-****
E-Mail: *********@********.***
Senior Manager, Planning, Marketing, New Business & Operations
Proven Track record In Developing, Marketing & Competitively Positioning Products
Strategic Business Planning/ New Product Launch Introducing New Market Trends/Forecasting & Budgeting/Multi-Site Operations/Negotiations
Overview:
Management career building market presence. Establishing distribution network and driving revenue growth throughout domestic and foreign markets. Proven track record in leading sales, marketing and operational efforts through fast-track growth and market expansion. Excellent qualifications in managing projects on a national level from concept through planning, design, development and task management. Consistently successful in identifying and developing new market opportunities to drive revenue growth, expand market penetration and win market share. Expertise in establishing new distributors and independent start-ups. Visionary with decisive course of action to accelerate revenue/market growth.
Strong qualifications in general management, organizational development, multi-site operations and human resources management. Outstanding record of achievement in complex account, contacts management. Multi-channel experience leading both direct and re-seller networks nationwide.
Areas of Expertise
aa Corporate Vision & Strategy
aa Leadership & Team Building
aa Market Analysis, Forecasting & Budgeting
aa Product Development & Positioning
aa Strategic Sales/Marketing Planning
aa New Business/New Market Development
aa Strategic Alliances & Business Associates
aa Developing Ad & Promotional Push
Major Accomplishments
aa Instrumental in increasing sales from $3 million to approx. $10 million aaa Publishers Print Group
aa Initiated and introduced new market trends; increased earnings 23% aaa Publishers Print Group
aa Saved more than $1 million in operating costs by streamlining manufacturing, production and operational controls aaa LFP
aa Led production team, scheduling and market efforts of over 63 magazines in three regions aaa LFP
aa Developed, repackaged and promotionally launched in-store programs globally aaa Revlon
aa Expanded both grass roots promotion and storefronts created unique program aaa Republican National Committee
aa Created new concept in promotional distribution for a political campaign aaa Republican National Committee
aa Successfully introduced special dealer programs to The New York State Lottery Ad Agency and followed through in Texas, California, Virginia and Chicago and six states Mega Millions Program.
aa ASI, promotional and other areas for Various products from Sports to Advertising and promotional
aa Coordinated and participated in Promotional Activities, Trade Shows, working with Designers, advertisers, and production managers, to market product and Services.
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Michael R. Heinrich
Professional Work History
BioGreen World, LLC-Los Angeles
2008-present
Operations Manager of Purchasing, Sales, Manufacturing of Biodegradable Products, Medical Field Bandages- Packaging of all Types, Developing
Bio Safe Papers, Plastics and Printing for consumer needs.
AMC International, Inc, USA, Los Angeles, CA
2006-2008
VP, Sales, Operations, Marketing
Publishers Print Group/Catalog Masters, Los Angeles, CA
1990-2006
Sales, Production, New Business, Manufacturing, strong Customer Contact
LFP Publishing & Distribution Inc, Los Angeles, CA
1983-1990
VP Manufacturing
Production, Manufacturing, Scheduling
Republican National Committee, New York, Washington, DC
(US Presidential Campaign)
1970-1972 & 1980-1982
Sales Promotion Director-National Campaign
Revlon Cosmetics, New York, NY
RCA Records & Entertainment, New York, NY
Education
Rochester Institute of Technology, Rochester, NY
B.S. of Science in Manufacturing and Print Management
New York City College of Technology, Brooklyn, NY
A.A.S. in Business Management-
Ruchers University on Line- BS in Human Resources, CPM in Purchasing
BS of Business Degree
Fordham University, NY
Advanced Purchasing, Project Planning
Hopkins Courses on Sales and Sales Management
A.M.A. Courses on Cost Containment/ Negotiations/Purchasing -
Activities
Member or PIA SC, WPA SC. and FTI
Speaker at UCLA on Publishing/Promotional Techniques "Thinking Out of the Box"
Proficient in both Mac and PC, including PowerPoint and all Office programs
References
Available upon request