Sales Management

david litiwnsky

Email: *********@********.***

Address: *** ****** **

City: hoboken

State: NJ

Zip: 07030

Country: USA

Phone: 917-***-****

Skill Level: Experienced

Salary Range: 60

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

DAVID LITWINSKY

931 Garden Street Hoboken, NJ 07030-4253 917-***-**** *********@********.***

MARKETING PROFESSIONAL

WITH EXTENSIVE BUSINESS DEVELOPMENT EXPERIENCE

Dedicated marketing professional with broad-based industry experience and extensive history in database management. Proficient at planning, developing, and coordinating various market research / surveys and database analysis to identify customer preferences and market trends. Proven ability to present campaigns to corporate executives and work effectively with clients. Skilled in development and implementation of marketing strategies. Adept at identifying business performance metrics and marketing information necessary to grow sales, manage costs, and achieve revenue goals. Strong attributes in all areas of initiative, analytics, and decision-making. Ability to provide top quality performance while maintaining budgets and schedules. Strong presentation and negotiations skills. Familiar with all aspects of business development, management, and administration. Effective leadership and management skills.

KEY STRENGTHS

Business Positioning and Development: Successfully built a direct mail business from the ground up; generated profits from the first year.

Database Management: Extensive experience managing comprehensive databases including segmentation, list cleaning and database structure.

Solutions Selling: Highly experienced in creating sales packages specifically geared toward individual client needs and generating high-impact presentations.

Sales Presentations: Skilled delivering sales demonstrations to customers, marketing teams, and presenting sales tactics seminars in conference and public relations settings.

Profit Growth: Possess thorough understanding of market segments with the ability to design tactical strategies to generate maximum revenue.

Negotiations: Demonstrated ability to negotiate profitable contracts and reduce costs through strategic vendor relations.

Marketing Segmentation: Proven ability to understand marketplace and develop deep consumer insight.

Communication: Aptitude for communicating with all levels of company personnel, handing public relations opportunities, and public speaking; fluent in Hebrew, conversant in French and Danish.

Financial Management: Familiar with all financial functions in business environments up to transmittal to CPA for audit; prepare financial statements and reports for Board of Directors and management.

Technical Proficiency: Skilled in multiple computer applications and complex database management software including FoxPro, Excel, Access, Dbase, Mailers+4, Word, and WordPerfect.

PUBLIC RELATIONS & TRAINING

Promotions: Appeared on national television and radio including prime time NBC`s -TV Nation- magazine show and National Public Radio to inform public on how to conduct marketing campaigns and promote business.

Public Speaking: Frequent speaker at multiple marketing conventions for both corporate agencies and U.S. Postal Service; frequent presenter on topic of direct mail campaigns and strategies.

Teaching: Taught courses on direct mail and database marketing for the Fashion Institute of Technology and a direct marketing course for New York Institute of Technology.

Continued

DAVID LITWINSKY 917-***-**** *********@********.*** Page 2 of 2

PROFESSIONAL EXPERIENCE

FLIGHT ATTENDANT JANUARY 2008 - PRESENT

DELTA AIRLINES INDUSTRIES, INC. NEW YORK, NY

Work primarily on the international lines utilizing experience gained from outstanding interpersonal skills and exposure to diverse cultures. Represent the airline with responsibility for the health and safety of passengers and crew. Acknowledged for reliability, punctuality and sound judgment when dealing with difficult customers. Maintain and complete logs, manifests and other forms as required by the FAA and Delta. Maintain high level of education in safety and security through semi-annual training programs. Knowledge of foreign languages including Hebrew, French and Danish.

PRESIDENT JUNE 1989 - JANUARY 2008

ALL DIRECT MAIL SERVICES, INC. NEW YORK, NY

Owned and operated a full service direct mail enterprise serving medium to large institutions including Colgate Palmolive, New York University, Fashion Institute of Technology, The Legal Aid Society, Dolce and Gabbana, World Jewish Congress, and The Washington Pavilion of Arts and Science.

* Created effective direct mail campaigns addressing overall direction, market segmentation, database management, lists acquisition, various printing methods, budgetary requirements, visual appeal, and postal regulations.

* Conducted sales presentations for clients` executive management teams and communicated marketing plans and strategy.

* Monitored direct mail campaigns and analyzed campaign results; presented information to clients.

* Mailed approximately 3.5 million pieces annually.

* Realized a 25% reduction in operating costs through effective negotiations with vendors.

* Oversaw all aspects of business administration including business management, accounts management, budgetary management, collections, and legal issues.

* Supervised two full time employees.

MARKETING AND FINANCE DIRECTOR JULY 1987 - JUNE 1989

FRIENDS OF THE IDF NEW YORK, NY

Expanded and upgraded direct mail campaigns for four regional offices.

* Promoted within six months` time to oversee four regions including New York, Chicago, Florida, and California.

* Increased revenues 30% as member of a team improving package design and financial controls.

* Organized and developed direct mail procedures including printing, mailing, lists acquisition, and direct mail analysis.

* Managed office personnel and supervised bookkeeping.

* Provided organization with an up-to-date information and retrieval system.

EDUCATION

Bachelor of Arts in Psychology with minor in Statistics

Hunter College, New York, NY, 1984

Graduated Summa Cum Laude, Phi Beta Kappa

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