Project Manager Marketing

Location:

Posted:

October 11, 2012

HOME WORK RESUME CONTACT

Digital media professional with the experience to build brands,

reach creative goals and manage innovative projects

e-mail: ***********@*****.***

ph: 415-***-**** / portfolio: afard.com

EXPERIENCE SUMMARY

Producer, Razorfish, New York, NY 9/11 - Present

Working with highly collaborative workstreams to execute innovative social media

campaigns for an automotive client. Lead producer for all social initiatives, scoping cost-

effective solutions for stellar ROI. Continuously refreshed social platforms, providing

recommendations for ongoing optimization.

Senior Digital / Interactive Producer, Gotham Inc., New York, NY 8/10 - 9/11

Oversaw all digital initiatives, guiding a small team of producers and developers to

execute campaign-driven sites, mobile builds, banners, social media and more. Client-

facing experience and point-person for all project scoping and scheduling.

Produced major digital initiatives for Chobani Greek Yogurt, Best Western, Denny s, Lindt

Chocolates, Newman s Own, American Heart Association and more.

Project Manager, Plus Factory, New York, NY 11/08 - 8/10

Managing complex projects, including major websites, Flash builds, rich banners and more.

Responsibilities include building project plans, managing budgets, working with clients

and production teams and writing scopes of work. Deliverables for industries ranging from

fashion and mobile entertainment to education and insurance.

Project Proficiencies: Adobe Flash builds (sites and banners), CMS site production,

HTML/CSS microsites, mobile site builds and server technologies.

Marketing Manager, The Music Link, San Francisco (Brisbane), CA 08/05 - 07/08

Managed three graphic designers to execute targeted marketing for musical instruments.

Responsible for annual catalog, monthly flyers, brand identity, web content management,

advertising and more. Copywriter for all marketing material.

Copywriter/Marketing Associate, The Music Link, San Francisco (Brisbane), CA 08/04 -

08/05

Copywriter for all marketing material including press releases, catalogs, packaging and

advertisements. Created and managed content for nine brand websites.

TECHNICAL TALENTS

HTML5/CSS3, database management & development technologies

CMS maintenance and customization (Wordpress, Drupal, Ning,Typo3, Zend Framework)

Google Analytics and SEO, social media technologies and popular e-mail marketing clients

Microsoft Project/Office, Adobe Creative Suite (including Photoshop & Flash)

Familiarity with digital design principals, web browser optimization and best practices

EDUCATION

B.S. in Journalism, Concentration in Magazine, San Jose State University, San Jose, CA