Manager Marketing
Resume:
Lisa Camerlengo
Staten Island, NY 10301
Senior marketing communications professional, who brings an effortless flair for creating
communications across various channels, but with a dedicated focus on digital / online
initiatives. Consistently applies strategic, service branding, marketing and technology
principles to all projects, with unmatched multitasking abilities and superior project
management skills. Exudes grace under pressure and a passion, if not an obsession, for
achieving excellence.
Employment History
Senior Manager August 2005 to present
Marketing Communications
Alvarez & Marsal
As an integral member of the global marketing team, maintain a primary focus on developing,
delivering and enhancing targeted and impactful branded marketing collateral to achieve business
development objectives across external and internal channels, while measuring the effectiveness
of these efforts.
Responsible for firm-wide management of marketing communications resources, and advancing
the day-to-day priorities of the Marketing Communications staff, while also managing preferred
outside agency relationships with Web and graphic design shops, printers, event management
agencies and brand merchandisers.
Sole producer and content developer of corporate Web site (www.alvarezandmarsal.com).
Accomplishments
Expanded A&M’s Global Web site from around 50 pages to more than 2,000 pages in
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approximately two years.
Generated significant savings in writing, editing and production fees for A&M, which
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would have otherwise been allocated to outside agencies and freelance writers.
Responsible for producing hundreds, if not thousands, of print and email communications
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to support business development efforts across A&M’s 15 distinct lines of service.
Promoted to Senior Manager, Marketing Communications, with A&M (February 2008)
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Promoted to Marketing Communications Manager, with A&M (December 2006)
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The Deal, LLC June 2000-July 2005
Assistant Manager, Marketing
Chiefly responsible for supporting Advertising Sales staff in all business development efforts.
Prepared RFP responses and presentations for clients; oversaw readership studies; conducted
industry research; worked with Custom Media group and Production staff to produce sponsored
advertising sections; served as a host at company events; and produced the Events Calendar
channel on company Web site (www.thedeal.com).
Multimedia Producer
Responsible for producing podcast features for the Web site – before podcasts became
mainstream. Served as “The Voice of The Deal,” and using cutting edge technology, created two
daily “DealCast” audio-casts, featuring the latest business news. Integral in syndicating
proprietary audio content to outside partners such as ON24.
Evening Producer
Responsible for evening Web production of entire Web site, which at that time, consisted of five
channels. Wrote headlines, abstracts and tagged news articles for syndication. Ensured Web site
was updated with breaking news.
Education
Columbia University (New York, NY)
M.S., Journalism, with a concentration in Broadcast May 2000
St. John's University (Staten Island, NY)
B.A., Summa cum Laude, Political Science / Business Administration May 1999
Overall GPA: 3.93.
Activities:
Managing Editor, The Arrow (Staten Island Campus Newspaper)
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Inaugural Member, Future Alumni Association, an organization formed to engage alumni
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and foster fundraising for the University
Member, Organizational Council of Student Government
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Featured Speaker, Dean’s Convocation (April 1999)
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Recipient, Gold Key for Excellence in Political Science
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Skills: Adobe Photoshop; Quark XPress and Copy Desk; Macromedia Dreamweaver;
Macromedia Contribute and other CMS software, HTML; ProTools; and linear editing.
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