Manager Analyst

Brian K. Muys

***** ******* ****** #*** • Sterling, Va. 20165

(h) 703-***-**** (c) 571-***-**** • *****@*********.***

Overview: PR and social media strategist with corporate, agency and consulting experience in

developing and implementing successful media/analyst relations, social media, public affairs and

internal communications programs for public and private companies. Deep expertise in high-tech

segment, including software, information security, networking and telecommunications. Connect with

me on LinkedIn and FaceBook.

EXPERIENCE

Principal

TGI Communications, Sterling, Va. 1/2009 - present

Provide public relations and editorial services on a project basis to technology clients.

Managing Director

Strategic Communications Group, Vienna, Va. 2004 – 12/08

Provided strategic direction and implemented integrated PR, social media and business development

programs designed to increase client sales, profitability and corporate valuation for leading regional

firm serving B2B and business-to-government IT clients accounting for over $2M in annual agency

revenue. As member of senior management team reporting to president & CEO, operational

responsibilities also included supervision of junior direct reports, account teams, professional

development and recruiting programs. Client highlights include:

BT Americas: Social media campaigns for Corporate Social Responsibility and Professional

Services organizations. See B-to-B Magazine case study at http://tinyurl.com/6ep2em

Stanley (NYSE: SXE): Supported IPO media launch in fall 06 for leading systems integrator;

recognition by Fortune Best Places to Work; Forbes 200 Best Small Companies.

DataPath: Supported pre-IPO/quiet period and corporate and M&A communications for leading

satellite communications provider.

Best Software, Herndon, Va. 1999–2003

Senior Director, Public Relations: Promoted in March 2002 to new position to manage

nationwide staff of five, external agencies and $1M+ budget supporting corporate media and

industry analyst relations programs for all US operations of leading $1B global ERP software

vendor. Reporting to CMO, developed and implemented internal, financial and channel

communications programs.

Director, Public Relations: Managed all media/analyst relations programs, including financial

communications in support of Jan. 2000 M&A and rebranding by Sage Group plc (LSE: SGE).

Senior Manager, Public Relations

Concert Communications, Reston, Va. 1997–99

Managed all media/analyst relations and strategic PR programs for global joint venture of MCI/BT,

including response to Worldcom M&A of MCI and subsequent BT venture with AT&T as new Concert

shareholder, resulting in company-wide recognition with Special Employee Honors, Fall 1998.

Supervised external agencies and branding initiatives of 45+ Concert channel partners worldwide.

Manager/Acting Director, Public Relations

PSINet, Herndon, Va. 1995–97

Managed all media/analyst relations programs as first-ever PR executive for leading global Internet

service provider, including financial and investor communications support for April 2005 IPO, quarterly

earnings and strategic M&A. Served as primary corporate spokesperson and communications counsel

to CEO, CFO and other senior management.

ADDITIONAL EXPERIENCE

Assistant PR Manager, American Bankers Association, Washington, DC

Account Supervisor, Gibbs & Soell Public Relations, New York, NY

EDUCATION

American University, Kogod School of Business, MS, Communications, with distinction

George Washington Univ. School of Business and Public Administration, MBA coursework

Dickinson College, BA, English

PROFESSIONAL

Public Relations Society of America, National Capital Chapter and Technology Section

SPEAKER

• ICM PR Summit, Miami, 2000

• University of Virginia, Integrating PR and Marketing on the Net, 1999

• ICM High-Tech & Telecoms PR Conference, Washington, DC,1997-98

• New York Bankers Association Annual Trust Conference, Montreal,1989

• Ohio Bankers Association Annual Trust Conference, Cincinnati, 1988

SOCIAL MEDIA EXPERTISE

Executive blogs: Wordpress, Blogger

Social Networks: Mixx, Gooruze, Digg, Delicious, Reddit

REFERENCES

Available upon request

Contact this candidate