Ramesh (Rum) D. Keswani
Ashburn, VA 20148
**********@*****.***
OVERVIEW
Seventeen years of business development and business strategy experience in the Financial, Information Technology
and Telecommunication services sectors. Excellence achieved in new business development and retention. Well
versed in solution based selling, SAAS, consulting, recruiting with primary or shared responsibility in areas such as
sales management, product development, public relations, marketing, communications (including advertising and
promotions), pricing, market research, and customer service.
EXPERIENCE
ZENTERE, INC. Arlington, VA
Senior Vice President December 2008 to Present
- Sold custom backend solutions and web consulting to Associations and Not for Profit organizations
- Sold IT Consulting and Solutions to the Public Sector; Targeted DHS (FEMA), DOT (FAA), Treasury (IRS, BPD)
- Sold front end cost accounting solutions to the FAA worth $1m yearly revenue
- Won reimburseable work from FAA worth $500K in yearly revenue
- Established relationships with Prime Vendors
- Established relationships with large accouting firms for teaming opportunities
- Negotiated rates for employees
- Created and demonstrated company capabilities to potential prospects
- Communicated with contacts at federal agencies for compliance and retention
- Established marketing plans to both Public and Private sectors
- Recruited new resources
IntraPoint, Inc. Reston, VA
Director September 2007 to December 2008
- Sold web base content management and e-learning solutions
- Responsible for developing plans and strategies to attain office sales objectives
- Assist sales team with in-person and over-the-phone sales presentations to prospects
Project implementation and management
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- Managed and cross sold to a base of exiting high level customers (GWU, The College Board, Informs)
- Establish Vendor and Reseller relations and trainings
- Acted as primary contact for Vendors and Resellers
- Facilitate communication between offices (USA, Norway, and Sweden)
- Responsible for writing and developing proposals
- Perform reviews of proposals
- Manage monthly invoicing
- Managed monthly profit and loss statements
- Conducted quality control on deliverables
REALTY DIRECT – DISCOUNT REALTY Reston, VA
Managing Partner / Vice President Development March 2004 to September 2007
- Recruited and retained high quality Real Estate Agents
- Monitored and enhanced sales and marketing effectiveness of full and part-time agents
- Monitored and enhanced operating effectiveness
- Monitored and enhanced lead generation programs
- Full life-cycle lead management from Assignment to Perpetuity
- Created and implemented agent sales training programs
- Contributed to the growth and efficiency of RD-RH
- Reviewed loan package/qualified buyers
- Represented the office at franchise meetings
- Coordinated co-marketing with other Realty Direct Franchisees
- Established and managed vendor relationships
- Managed weekly payroll
ADVANCED TECHNICAL GROUP
Vice President Sales and Marketing February 2003 to March 2004
- Developed and implemented strategies to attain company sales objective, profitability and market growth
- Developed sales team with in-person and over the phone sales presentations of Intuit Master Builder
- Implemented prospecting program and generated high level proposals
- Managed vendor relationships for sales and marketing teams
XPEDITE, INC (Premiere Technologies) April 1996 to January 2003
Regional Sales Manager
- Responsible for developing plans and strategies to attain office sales objectives, profitability and market growth
- Assisted sales team with in-person and over-the-phone sales presentations to prospects
- Managed 9 Major Account Representative, 1 Account Manager and 3 Tech Support Specialist
- Recruited, hired and trained all team members
- Managed #2 office in New Business Revenue 2001
- Office consistently performed over New Monthly Business Revenue quota
Major Account Representative/Transactional Specialist
- Responsible for sales of enhanced messaging services and software for fax, email, automated voice and
conference calling.
- Responsible for selling e-messaging business to business communication solutions ranging from Transactional,
Broadcast and Professional Services.
- Proposed custom web based and software based solutions for clients
- Member of Presidents Club 1998
- Achieved Numerous Quarterly and Monthly “New Business Leader” awards
- Generated over 400 new accounts and $1.4 million of annual revenue
- Recognized as a “Consistent Achiever” year over year
- Recognized in the ‘Top 20’ Major Account Representatives across the country in total new revenue
AT&T
Account Executive January 1995 to April 1996
- Sales of Local, Long Distance and WorldNet services
- Responsible for new account acquisition for AT&T Commercial Market Groups
- Top Account Executive for selling local services through auto dialers
- Constantly exceeded new account quota
- Performed client cost surveys, analyzed results, recommended new calling plans
- Received “Outstanding Achievement” award in 1/96 for work done in 1995
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Wells Fargo Bank
Business Banking Representative May 1992 to May 1994
- Primary responsibility included opening new accounts
- Cross selling existing and new customers Wells Fargo Banking products (Mortgage service, Mutual Funds, Credit
Card Services, Auto and Personal Loans)
- Assisted with Teller Services for business customers
- Helped management achieve quotas by selling Wells Fargo Banking products and services
EDUCATION
George Mason University, Fairfax, VA In progress
Started Masters in Telecommunication – 4.0 GPA
California State University, Northridge, Northridge, California December 1998
Bachelor of Arts in Speech Communication, concentration in Business Administration
PROFESSIONAL TRAINING
-IntraPoint e-learning and cms training 2007
-Realty Direct Franchise and Agent Training 2004, 2005 and 2006
-Paul Scaffidi – Sales/Sales Management Training – 2002
-Brian Tracy – Selling Skills - 1998