Manager Sales
Resume:
ENRIQUE BARRAZA MS, CPIM
**************@*****.***
Supply Chain manager with 12+ years of experience in designing and structuring strategic planning
information processes across multiple industries. Ability to coordinate large scale implementation projects
managing business and technical communications, value added technologies and relevant business
model metrics. Thorough knowledge of planning techniques and analyses to maximize profit from sales
and operations strategies.
______________________________________________________________________________
Financial, Operational and Demand Planning New Product Development Optimization Technologies
Technical Team Coordination Executive Value Proposals Sales and Ops Management CPIM
Value Chain Strategic Resource Allocation Project Management Business Models People Skills
PROFESSIONAL EXPERIENCE
Maxim Semiconductor: Planning Manager (01/08-04/09) Maxim supplies semiconductors for multiple
industries through a $4 billion operation. Responsible for structuring and automating planning processes
and developing strategic performance metrics overseeing IT development team.
Development of automated analyses to estimate planning parameters (lead times, yields) that
affect between $1M and $10M of material and capital expenditures every week.
Development of forecast tool to communicate manufacturing requests to 20 offshore vendors for
$60 M weekly inventory
Analyses of financial reports, development of cost metrics and ratios.
Development of strategic performance metrics and executive web dashboards to measure
performance to operational plans and reasons for deviations.
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Corona Beer Corporate. Planning Manager (02/06-01/08) Corona beer is the 6 largest worldwide
beverage corporation with sales of $12 billion and worldwide distribution. Responsible for staff of 4
engineers developing strategic planning models to determine capital expenditure and resource allocation
for beer, glass and water operation plants as well as forecasting demand by region, brand and packaging
to evaluate allocation scenarios. Reason for Leave: Corona was sold to Inbev in 2008. Higher salary
offer in Silicon Valley.
Delivered planning models to replace 100% of glass bottles for Corona at optimum cost,
supporting strategy to gain 2% market share
Developed quarterly planning models to support sales and operations dealings as well as 20+
business cases evaluating effect of equipment investments and their overall impact to supply
chain costs, saving around $25M in cost-benefit analyses.
Delivered planning model and analyses to decide optimal allocation structure for Nestle Waters
plant in Joint Venture partnership
Introduced forecasting models to prioritize and assess yearly budget estimates from finance,
sales and operations resulting in integrated demand forrcast by region, brand, pack.
Supervised pricing model to maximize profit from Corona products portfolio
BSi-Preactor APS Software. Project Manager (08/02-10/05) Preactor is the highest selling Advanced
Planning and Scheduling tool in the market worldwide, delivering customized supply chain systems.
Responsible for marketing communications, prospecting sales leads, structuring deals, customizing
solutions, project management and developing planning algorithms with various start up business
models. Reason for Leave: Corona manager offer. Remained partner with Preactor.
Generated $600 K in sales with exposure to various industries
Awarded 2006 Technical Innovation of the Year by Preactor International for the development of
a supply chain optimization algorithm to maximize quarterly economic returns
Developed value projects for Eli Lilly, Danone, Pepsi, Central Bank, Valeant, Alcan, Textron,
Kroger, Corona identifying business objectives, processes and constraints and developing
customized planning models and data structures to evaluate scenarios and support ongoing
business operations.
Intensive use of data modeling by structuring information requirements, interfacing and data
conversions, relational table analyses, process logic flows and mathematical modeling.
Adapta Solutions NY. Senior Consultant. (01/97-04/00) US headquarters of SKEP and Logility
advanced planning systems. Responsible for customizing different planning tools and ERP systems as
well as defining logic flows for information. Reason for Leave: Admitted into Stanford Grad School
EDUCATION
Stanford University, Stanford CA. M.S. Management Science (00-02) Finance-Risk Analysis,
Decision Analysis, Strategy
Monterrey Tech BS Industrial and Systems Engineering (92-96)
APICS CPIM Manufacturing and Inventory Planning (97-98)
Languages English, Spanish, French
TECHNICAL SKILLS
Lean manufacturing, forecasting, project management, balanced scorecard, dashboards, portfolio,
budgeting, logic process flows, Excel VBA, market research, optimization, simulation, automation,
combinatorials, risk analysis, stochastics, VB, SQL, Oracle PL/SQL, mySQL, PHP, XML, Access, LINGO,
CPLEX, MATLAB, C++, Crystal Ball, Excel Solver, MS Office automation, ERP, advanced planning and
scheduling (APS), pivot tables, Access, SPSS, eViews, Flex, data cubes, data warehousing, OLAP,
UNIX, actionscript, javascript, logistics, MRP, accounting, SAP, MPCS, BPCS, MFG PRO, financial
planning, inventory planning, demand planning, technical analysis, options, trading, i2 strategist, scp,
Logility, SKEP, Preactor, Demand Solutions, Forecast Pro, sales and operations metrics
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