Kevin Sheidy
Lititz, Pa *****
abnujt@r.postjobfree.com
Education:
BS Business Administration/ Marketing, Albright College, 1993, Summa Cum Laude
Naval Nuclear Power School, USN, 1986
Employment:
Feb 07- Feb 09 Sunwest Management
Regional Manager- April 08- Feb 09
Manage the sales, marketing, operations and health services for six senior
living communities in a three state region
Consistently earning bonuses for aging and operation margin
Number one region in division for census growth year to date
P&L responsibility
State regulatory responsibility
Hire, train, coach and mentor administrators and community sales managers
Regional Sales Manager- Feb 07- Mar 08
Managed the sales and marketing efforts for ten senior living communities in
a four state region
Hired, trained coached and reviewed marketers in region
Trained and coached administrators to ensure company’s marketing plan was
being implemented and followed successfully
Developed monthly sales and marketing plans specific to each community
Helped take region from 27th of 28 in net move-ins on start date to end of
year rank of 14th of 29 regions. (4th highest net growth during that period)
Region was ranked 3rd of 30 in net move-ins for 2008 when I left position
Jan 04- Feb 07 Country Meadows Retirement Communities
Director of Marketing
Responsible for internal/external marketing of community, achieving and
maintaining census goals
Grew census from 260 to 300 within two years
Worked within given budgets
Formulated yearly/ quarterly marketing plans
Served on various committees throughout the company
Aug 02- Oct 03 Novartis
Pharmaceutical Sales Specialist
Marketed CNS Products, Ritalin LA, Focalin, Trileptal, Comtan, and Stalevo to
psychiatrists and neurologists
Achieved top 10% market share growth in country in 2003
Nov 99- Aug 02 Glaxo Smith Kline
Senior Sales Representative
Marketed CNS products, Wellbutrin and Imitrex to primary care physicians and
specialists
Participated in launch of Advair and Lotronex
Maintained high level of activity through physician lunches, speaker programs,
golf outings, etc
Kept market share of lead product, Wellbutrin at top 30% of region
Received “exceeds expectations” on annual evaluations
Commended by manager for having best product knowledge and presentation
skills in a district of fourteen representatives
Chosen to train team members on clinical reprints and presentation skills
Established strong relationships with physicians in York and Lancaster areas
Jan 94- Nov 99 Ephrata Diamond Spring
Sales Representative
Managed a five county territory marketing bottled water and coffee services
Developed excellent presentation skills by doing multiple week long trade shows
Presented to hundreds of prospective customers per show
Maintained second highest sales output from 1997- 1999 in a company with nine
sales representatives
References Available Upon Request