Manager Sales

Nicole M. Pierce

*** ***** **** ***** ****** OH *4202

330-***-**** (h) 330-***-**** (c)

***********@*****.***

Marketing and communications professional

** ***** ********** ** ***************** and implementation of marketing plans

Solid business decision-making ability

Strong analytical, organizational and time management skills

Experience in both the client and media sides

Skilled in producing collateral marketing materials

Experienced in project and special event management

Change management expert

CAREER ACCOMPLISHMENTS:

Time Warner Cable Media Sales Cleveland, OH

Media Sales Consultant – Cleveland Interconnect & SportsTime Ohio (10/08-2/09)

• Effectively positioned Time Warner Cable using qualitative and quantitative research as a way

to increase exposure to key demographics ultimately growing client business

• After only being in position for four months, received “Most New Business Booked” award in

January 09

• Gathered leads for new business using available resources and other advertising mediums

• Held strategic planning sessions with research, promotions and creative specialists to create

presentations for clients. Presentations to earn share of advertising budget for returning clients or

gain client as a new business account

• Enhanced client buys with network promotional and sponsorship opportunities and non-

traditional media offerings such as Find It On Demand

Promotions Specialist--SportsTime Ohio (04/05-09/08)

Promotions Specialist – Cleveland Interconnect (5/03-9/08)

• Managed all promotions and sponsorships for Time Warner Cable Media Sales Cleveland

Interconnect

• Developed custom sweepstakes promotions to enhance and meet advertising clients goals

• Served as main contact for 39 cable network representatives including Disney and ESPN

Networks, MTV, Nickelodeon, Turner Networks and Discovery Networks

• Developed annual promotional packages for regional clients that enhanced advertising

buys

• Developed full scale, multi-faceted promotional opportunities for major national clients

including GM Brands, Wisk, Dunkin Donuts, Budweiser and McDonalds

• Managed promotion contracts for six account executives to ensure all contracts were

fulfilled

• Worked closely with General Manager on projects and task forces for the region

• Attended client meetings with account executives to evaluate clients promotional needs

and present existing opportunities

• Provided clients and network representative with full recaps of promotional activity

• Maintained reports for corporate and regional management

• Worked directly with SportsTime Ohio marketing team on features, promotions and client

opportunities for Cleveland Indians Baseball, Cleveland Browns programming, and other

network programming

• Worked closely with Direct Energy and the account executive on three full commercial

shoots for Direct Energy’s Backyard Challenge promotion. Commercials featured Grady

Sizemore, CC Sabathia, and Cliff Lee

Six Flags Theme Park/Geauga Lake Aurora, OH

Promotions Manager (09/99-05/03)

• Managed one full time employee and ten seasonal team members

• Managed million dollar budget

• Sold and executed park sponsorships

• Sold and executed retail partnership with Giant Eagle in Cleveland, Columbus,

Youngstown, Pittsburg and Erie.

• Executed the season pass program including retail sales in AAA offices and Giant Eagle

stores, advertising plan, media promotions, ordering vouchers, and organizing in-park

coupon book

• Worked with Cleveland, Akron and Youngstown television, cable and radio stations on in-

park and on-air promotions for season pass, park events, ticket giveaways and custom

opportunities based on station initiatives

• Organized and executed concerts and special events including Oktoberfest and FrightFest

• Assisted with media planning and buying

• Managed and organized the annual park map and guide including the merge of Six Flags

Ohio and Sea World Ohio map

• Sold, executed and managed all Cleveland and outer market promotions with McDonalds,

Wendy’s, and CVS

• Managed creation and printing of outer-market Visitors Guide with City Visitor

• Managed creation and printing of park brochure and rack card distributed in hotels, AAA

offices, and State of Ohio 800 number mailings

• Completed weekly reports for Marketing Director, General Manager and corporate office

• Attended park planning and budgeting calls with management staff and corporate office

Six Flags Inc. Oklahoma City, OK

Partnership Marketing Coordinator (01/98-09/99)

• Served as Six Flags Corporate Partnership Marketing Coordinator for Six Flags Corporate Offfice

handling all national, regional and local sponsorship agreements for all (X number) Six

Flags parks across the country to ensure contract execution

• Developed a plan to communicate the sponsorship agreement details to the park management

• Attended client pitches with Partnership Marketing Director

• Frequently traveled to parks to attend client meetings

Education

BA, Communications

The University of Findlay, Findlay, Ohio

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