VICTORIA HOKE
Los Angeles, CA 90035
310-***-**** (mobile)
************@***.***
SALES REPRESENTATIVE
An innovative and experienced sales professional with ten years of sales and marketing
experience in the food & beverage, medical and gift industries.
_____________________ ___________________________
PROFESSIONAL EXPERIENCE
Compass Group North America 7/2007 to present
The leader in contract foodservice management and support services
Regional Sales Director
100% Hunter position
Attain new clientele through cold calling, networking, referrals and promotional marketing
Conducting presentations on new products and services
Determining all aspects of new accounts including pricing, equipment and service requirements
and contract negotiation
Chair of marketing committee for Compass Group’s Leadership network
PathNet Esoteric Laboratory Institute 7/2005-3/2007
A niche laboratory focusing on the women’s health sector in laboratory testing
Medical Territory Sales Manager
Attain new clientele through cold calling, trade shows and conferences
Conduct presentations to physicians and medical staff
Introduced bi-monthly medical lectures for clients with a 40% turnout rate (industry average is
10-20%)
Mastered the 10 minute hallway sales presentation to physicians and their staff in office and
hospital environments unique to medical missionary marketing
Created both memorable presentations and a memorable persona allowing repeated, welcome
short contacts unique to this marketplace
Managed a team of ten customer service technicians within my territory
Cirqua Customized Water 12/2004-6/2005
A water filtration company for commercial usage
Regional Sales Representative
Attain new clientele through networking, cold calling and marketing efforts
Marketing efforts including writing articles for magazines and trade publications
Attend regional and national trade shows to promote products
Create publicity letters and press kits
*short term employment due to financial difficulties within the company
Applause, LLC 1/1999-8/2004
A company specializing in the design, licensing, manufacturing and distribution of high quality
innovative plush, collectibles and novelty gifts.
Outside Sales Representative/Sales Manager
Opened an average of two new accounts per week while maintaining assigned account base
within the Los Angeles area
Exceeded weekly/monthly/annual goals and objectives
Assisted retailers with merchandising and marketing efforts in order to successfully increase foot
traffic leading to increased sales
Promoted after two years into management of Southern California territory managing four
outside sales representatives
____________________________________ __________________________________________
EDUCATION
CSU Northridge - Business Marketing
Santa Monica College
__________________________
PROFESSIONAL TRAINING ______________________________________
Ray Leone –SalesMasters
Ty Boyd- Excellence in Speaking
Spin Selling
Sales Funnel
___________________________
ASSOCIATIONS/AFFILIATIONS___________________________________
California Restaurant Association
International Facility Management Association
__________________________________
COMPUTER SKILLS____________________________________________
MS Word, Excel, PowerPoint, Access, ACT, Goldmine, Photoshop, Publisher, Outlook, Quick Mail Pro,
QuickBooks Pro, Visio, CRM