CHAD P. SMITH
***** ****** ***** ** • Duluth, Ga. 30097 • 859-***-****
E-mail: ******@***.*** www.Facebook.com/chadps
SOFTWARE SALES/MARKETING & TRAINING DIRECTOR
with comprehensive experience in
Software Sales & Marketing Integrated Marketing & E-Commerce
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Business & Financial Analysis in Insurance Team Leadership & Development
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P & C -Life & Health Sales and Management Management Coaching & Mentoring
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Contract Negotiations with multiple benefits plans Consultative / Solution-focused Selling
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Multiple P & C Insurance Risk Management duties Technology Insurance Implementations
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Software Training and consulting National Leadership Roles & consulting
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Respected business sales director & developer, manager, coach, and mentor offering distinguished career in leading
organizations to higher performance by driving continual growth, profits and improvement of people, processes, and
programs. Proven success in directing strategies within multiple functional areas including sales, operations,
marketing, business development, customer service, and relationship management. Visionary leader skilled in long-
and short-range business planning, developing management teams, driving revenue generation, and leveraging
technology to maximize efficiencies and reduce costs.
Strategic, conceptual marketer accustomed to outperforming competition by developing and leading effective
marketing strategies across business and consumer segments. Strong presentation, negotiation, and team building
skills with ability to forge solid partnerships and consistently empower others to perform above expectations.
Driving force in doubling business growth for regional financial services company by “raising the bar”
for sales and operational performance and introducing new sales model, team structure, integrated
marketing platform and process automation.
Built high-performing sales managers and teams by providing training and mentoring in effective
prospecting, market analysis, and customer management techniques.
Championed transformation of misunderstood Internet marketing tools into firm’s top new business
driver, generating over 70% of total sales.
Successfully closed $4 million in premium business during 8-year period by providing world-class
products, economical pricing, and personalized service to client base.
Achieved top producing sales executive for 7 consecutive years and earned numerous partner bonuses
and awards for outstanding representation of major carriers.
PROFESSIONAL EXPERIENCE
NAVITECH, DULUTH GA 2008- 2009
DIRECTOR OF SALES- LEADING STARTUP VENTURE - EMPLOYEE BENEFITS SOFTWARE. WORKED THROUGHOUT
GEORGIA WITH COMPANIES OF 500 OR MORE EMPLOYESS WITH THE INIAITIVE TO MANAGE AND TAKE NATIONAL IN
2010. THE CEO OF COMPANY ASK THAT HE BE USED AS A REFERENCE.
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CHAD P. SMITH • PAGE 2
SCOTT & ASSOCIATES FINANCIAL SERVICES, Lexington, KY 1995 – 2007
Built impressive record of achievement with P & C and financial multi-line carriers. Along with banking products
in a wide-array of industry.
SALES MANAGER & PRODUCER
Held full accountability for leading management teams in achievement of bottom-line factors, including new business
development, high-value partnership building, customer retention, proposal responses, and integrated marketing
strategies. Continued to serve as top sales executive while building strong sales and customer services team.
Effectively established and strengthened strategic partnerships across market verticals, driving revenue and client
base growth. Served as primary partner to CEO in creation of visionary business growth initiatives and
people/process optimization. Led, managed, and developed 4 managers and 20 sales associates responsible for
achieving organization objectives.
Provided leadership and mentoring to producers resulting in 25% to 35% increases in average production.
Enabled firm to compete with major players on obtaining and retaining key customers by combined market
research and customer feedback to offer unique products at competitive prices.
Spearheaded implementation of state-of-the art automation platform, slashing administrative cost by 30%,
creating paperless environment, improving responsiveness to customers, and providing real-time
planning/decision-making information.
Targeted and secured 7 new representative relationships expanding breadth of product/service offerings,
increasing revenues 110%, and enabling firm to leverage well-respected brand names at
marketing/promotional functions.
Conceptualized, developed, and launched fully-integrated corporate “go to market” strategy which included
traditional and Web-based market research, customer segmentation, communications, publicity, and events.
Introduced and applied innovative Web design, search engine optimization, and other Internet marketing
tools to increase site hits from 100 to 1,000 per month with over 25% conversion rate.
Led improvement in operational abilities to identify, capture, and retain high-value relationships by
implementing customer segmentation, targeting, response, and conversion models.
Collaborated with partners and alternative product/service groups on development of solution-focused
programs and providing “one-stop shopping” for a multitude of financial products.
EDUCATION AND CREDENTIALS
BA Degree in Business / Marketing and Political Science – UNIVERSITY OF KENTUCKY – Lexington, KY (1996)
Licenses and Certifications
Life, Health, Property & Casualty Insurance License (1996 to Present)
Real Estate License (1994 to Present)
Professional Development
Completed over 1000 hours of Continuing Education in:
Management ~ Finance ~ Banking ~ Investing ~ Estate Planning ~ Insurance ~ Taxation ~ Retirement Planning
Affiliations & Personal
State Board Director & Delegate of National Association of Independent Advisors
Board Member, Safeco Financial National Agents Advisory
Volunteer, Alzheimer’s Association
Member of Northpoint Christian Church
Avid traveler