Sales Manager

David M. Ferreira

* **** ***** ***** **********, RI 02864

401-***-**** (H) 401-***-**** (C)

PROFILE SUMMARY:

Experienced professional with a successful career in banking, business development, and

administration • Excels at interfacing with others at all levels to ensure organizational goals are

attained • Possess excellent interpersonal, analytical, and organizational skills.

PROFESSIONAL EXPERIENCE:

Fall River, MA

Sovereign Bank

District Executive 11/2007-05/2009

Oversee and monitor the sales and service activities for a group of nine branches.

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Responsible for the retention and growth of core deposits in excess of $450MM.

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Strong analytical skills. Ensured the operational integrity of branches through analysis of key

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performance indicators and trends.

Execution of Customer First sales model which includes active oversight and coaching of sales

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activities.

Facilitate collaboration with business partners to ensure growth and retention of profitable

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portfolio customers.

Manage, measure and follow-up on adherence to customer contact and sales disciplines.

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Highlights:

Ranked top producing district within the SE Mass market for 2008.

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SunFest Trip winner 2008 with district ranking #7 out of 76 districts overall.

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Managed the number one producing branch within company footprint of 750 branches.

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Responsible for growing deposits over 10% in 2008 for entire district.

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Established leader within community.

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Providence, RI

BankRI

Area Sales Manager 12/2005-11/2007

Lead, manage, develop, and motivate branch managers and staff within the assigned area to

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promote and maximize sales.

Establish and communicate performance standards and sales objectives to increase market

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share and drive desired levels of fee income and profitability while managing acceptable levels

of cost containment.

Identify and respond to local marketing opportunities and lead sales/marketing initiatives to

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expand Bank RI’s presence.

Provide overall leadership and guidance to Branch Managers, ensuring that they provide a

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strong interface to and work collaboratively with various functions.

Highlights:

Lead sales activities for seven banking offices within Providence Metro area.

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Exceeded Small Business sales goal for 2006.

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Responsible for maintaining several key relationships with deposits in excess of 10 million.

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Maintained customer satisfaction survey of 97% within region for 2006.

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Developed a strategic marketing toolkit to target centers of influence within market.

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Sovereign Bank

Community Banking Manager III 3/2003-12/2005

Responsible for overall management of retail banking related activities within market.

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Leveraged Cohen Brown techniques to attain/exceed sales goals.

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Devise and implement innovative marketing tools and sales sprints for commercial and

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consumer projects to further support financial growth.

Participate and chaired several community events to position the bank as a leader within the

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region.

Ensured that Red Carpet service standards are delivered to both internal and external

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customers.

Highlights:

Acting Regional Manager supporting sixteen banking offices as needed.

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th

Regional manager trip winner – Sprit of Success awards trip (ranked 4 out of 50)

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Exceeded 100% of all sales goals within key categories consistently.

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Serve as mentor and trainer to new managers within region.

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Member of the Diversity Advisory Council.

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Red Carpet Platinum award winner 2003.

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Received Chairman’s Community Service Award 2004.

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W estborough, MA

Dun & Bradstreet

Relationship Manager 1/2001-3/2003

Responsible for driving revenue results for a portfolio of clients within the Financial Services

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industry.

Identify business solutions that impact performance within the customer's functional areas: risk

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management, finance, marketing, purchasing and technology.

Remain knowledgeable of customers' industry trends, general economic conditions, financial

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practices, and the broad spectrum of D&B products and their applications

Acquire, activate and grow new customer relationships by increasing user base through access

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methods and cross selling opportunities in credit, marketing and purchasing throughout

customer and prospect organizations.

EDUCATIONAL BACKGROUND:

Bachelor of Science in Finance / Management

University of Rhode Island Kingston, RI

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