Customer Service Sales
Resume:
DAVID LEWANDOSKY
West Milford, NJ 07480
***********@*******.***
(973) 800 – 0890
E-COMMERCE PROJECT MANAGER
• Reputable leader and strategic developer with a successful background in orchestrating start-ups with more than
6 years of experience elevating the profitability, visibility and performance of organizations.
• Achieve profitable launch of products, pioneering creation of messaging, pricing, positioning and marketing
strategies (website, direct mail, tradeshows).
• Highly focused on adhering to organizational mission and philosophy while positively impacting bottom line and
daily performance.
• Skilled provider of advanced training, guidance and motivation that result in the retention of top performing
professionals.
View my website at http://www.davidlewandosky.com
CORE COMPETENCIES
Product Launch Search Engine Optimization (SEO) Search Engine Marketing (SEM) Ecommerce B2C
Building email lists Email campaigns Developing Internet strategies Web Development
Developing key metrics and key performance indicators Pay Per Click programs (PPC)
PROFESSIONAL EXPERIENCE
A.C. MOORE, Clifton, NJ 2008-Present
A.C. Moore is a specialty retailer offering a vast selection of arts, crafts and floral merchandise to a broad
demographic of customers with over 130 stores as of December 31, 2007.
Manager
Responsible for managing the Merchandising and Operations function of the store. The Merchandise
function oversees the presentation and in-stock position of the store. The Operations function
oversees the freight, classroom, and office functions of the store. Responsible for the performance
management and the evaluation of Associates within the store
PRINCETON SKI SHOP, Various locations in NY and NJ 1996-2008
The Northeast’s premier Ski Shop specializing in winter sporting equipment and apparel, tennis equipment and
apparel, and kayaking equipment and accessories with 5 locations and over 200 employees.
E-Commerce Manager 2003-2008
Responsible for the development and launch of the new e business division of Princeton Ski Shops. Developed
strategies to increase traffic from search engines, tripling visitor traffic in the first six months. Increased leads, online
sales, and average order size raising revenues to $5 million from $0 annually.
• Directed the launch of three web sites: princetonoutdoor.com, Coreride.com, and Expnproshop.com.
• Supervised creative team for Princetonoutdoor.com and Coreride.com.
• Coordinated projects of IT, creative, and merchandise teams.
• Managed the development of second generation websites and content migration into new site infrastructure.
• Surpassed company forecasted sales by 50%.
• Developed and maintained search engine marketing (SEM) and search engine optimization (SEO) and lead
generation programs using Google Base, Google Sitemap, and WebPostion4 for search engine discoverability.
• Implemented web metrics application to monitor and improve results of company web sites using Live Stats, a
comprehensive program by DeepMetric.
• Managed Internet advertising using Google Adwords with a annual budget of over $110,000.
• Trained and managed customer service and fulfillment staff of 20 employees.
• Educated and supervised employee merchandising staff responsible for updating web sites with new products
using Counterpoint V8, standard ASP platforms and Adobe Photoshop.
• Developed and maintained a continual and comprehensive e-mail advertising campaign targeting the opt-in
customer base of approximately 50,000 customers to increase the acquisition and conversion of site visitors.
DAVID LEWANDOSKY
***********@*******.***
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PRINCETON SKI SHOP, Various locations in NY and NJ (continued) 1996-2008
General Manager 1996-2008
Directed the operations and management of a location that produced $6 million in gross sales annually. Surpassed
company forecasted sales by 20% annually. Ensured corporate goals were met and exceeded, focused on
merchandising, visual presentation, customer service, staff development, and bottom line expense control.
• Supervised all merchandising, inventory control, ordering, cash control, and maintenance functions.
• Accurately streamlined payroll operations, scheduling, and reporting to increase profitability.
• Directed operations for 5 department managers and 60 store employees to ensured productivity and efficiency.
• Coordinated special promotions and events.
• Effectively trained sales associates and managed staffing to ensure appropriate work distribution for the store’s
daily operations.
• Handled employee relations and HR issues resulting in reduced associate turnover.
• Buyer for inline skates, ice skates and accessories, and sunglasses with a goal of maximizing profitability of
categories.
• Routinely managed inventory reports and resolved inventory discrepancies of six locations.
LOU GRUBB CHEVROLET, PHOENIX, AZ
Third largest Chevrolet dealer in the Phoenix, Arizona region. Averaging over 400 units per month.
Sales Consultant 1994- 1996
• Performed in-depth and comprehensive sales analysis to ensure business growth and client satisfaction
• Annual “Top 3” Sales Achiever out of a 50 person sales force
• Received multiple “Truck Salesperson of the Month” awards in recognition of outstanding performance
• Chosen as CSI Salesperson of the Month several times
EDUCATION
Business Administration
Ramapo College, Mahwah, NJ
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