Natasha Baker, MBA
Apopka, FL. 32712
*******.*.*****@*****.***
SKILL SUMMARY
Skills
Business strategy, Retail Project Management, Operations Management, Six Sigma
improvement methodologies, P&L management, Functional Team Leader, mentoring,
cost management, project planning and coordination, college level instruction and
curriculum development, strong written & oral communications, website development
with Drupal.
Hardware
Windows/Intel Based PC's
Software
Windows 2000/XP/2003, MS Office 2003, ConceptDraw, MS Project, MS Access,
Dreamweaver CS4
Relevant Work Experience
Adjunct Instructor/Business Relationship Developer 2008-2009
Heritage Institute Jacksonville, FL.
• Build relationships with local businesses through networking and cold-calling to
increase student placement.
• Recommend methods for improving hiring efficiency and reducing recruiting
costs, such as restructuring job duties, reorganizing work flow, relocating
workstations and equipment.
• Conduct student-centered instruction for undergraduate business management
courses.
• Work with students in both classroom and lab environments providing guidance
on business plan writing.
• Train new instructors on curriculum, lesson plan, and technology integration.
Position Highlights:
• Promoted to Business Relationship Developer position within 8 months of hire
date.
• Developed and implemented processes to increase student placement.
• Designed and maintain school website.
• Increased and maintained course attendance from 73 % to 87%.
• Redesigned course curriculum with an integration of web 2.0 technologies.
Owner 2007 - 2009
Inscribe Communications, LLC Jacksonville, FL.
Managed a digital marketing and public relations consulting company that
•
serviced small businesses in the Jacksonville area.
• Day -to- day operations of the business, including but not limited to: business
development, product development, marketing, administration, accounting
functions, and sales.
Position Highlights:
• PR Coordinator for and contact for the Florida Cares Initiative
• Boys2Men Conference Public Relations Contact
• Media Contact for the Jacksonville Urban Debate League Kickoff
Public Relations and Marketing Consultant 2006- 2008
Blacksonville.net Jacksonville, FL
• Worked on a per project basis as a public relations and digital marketing
consultant.
• Planned utilization of marketing channels to increase brand recognition and
sales.
• Developed and maintained media contacts
• Researched, wrote and distributed media materials, such as, news releases,
fact sheets and Web articles.
• Assisted in providing media training and consultation to small business
owners.
• Provided strategic guidance to owners on company direction to ensure
alignment with business goals and objectives
• Provided public relations consulting on new and existing community-based
projects and activities
• Maintained client websites.
District Logistics Manager 2007-2008
The Gap Inc/Old Navy Stores Jacksonville, FL.
Managed the logistics and facilities of four stores that averaged $3-5 million
•
dollars in annual sales.
• Provided strategic guidance to upper level managers on product direction to
ensure alignment with agency goals and objectives
• Utilized management information systems to analyze and forecast consumer
trends, and identify sales opportunities.
• Responsible for productivity improvements for the shipment-intake process,
product placement, and price management.
• Set, monitored, and provided follow-up on logistics productivity goals, and
objectives in order to increase sales.
• Developed recruiting, and staffing goals, objectives, and milestones.
• Screen, Interviewed, hired, and trained logistics and customer service associates.
• Directed all tasks and activities associated with risk management, store safety,
and facilities maintenance.
Position Highlights:
Increased sales by 3.3% from 2007-2008, through benchmarking, strategic
•
planning of merchandising displays, and a decreased warehouse intake process.
Developed and implemented a new district-wide shipment-intake process.
•
Responsible for training new general managers and logistics managers on
•
proprietary information systems, Point of Sale back office system, store
merchandising, and logistics.
Area Operations Manager 2003-2006
Family Dollar Stores, Inc. Charlotte, NC
• Managed a district of 24 stores and 300 employees in North Carolina and South
Carolina.
• Managed three teams responsible for Project Management, new hire training and
operational improvements.
• Created district budget and sales goals based on key performance indicators, data
analysis, and seasonal trends.
• Regularly analyzed key metrics and utilized them to make strategic/tactical
decisions that improved business performance
• Negotiated with vendors on special promotions and pricing strategies to maximize
store gross profits.
• Provided regular and relevant feedback to my store managers and project teams as
a method for mentoring and guiding their high level actions with the consistent
end goal of exceeding sales budgets.
• Scheduled, planned, and forecast district inventories using inventory management
systems.
• Developed and implemented systems and processes to improve revenue
predictability and operating margins
Position Highlights:
• In 2005, promoted from Performance Manager in Tampa, FL to Area Operations
Manager in Charlotte, NC.
• In 2004, promoted from General Manager in Jacksonville, FL to Performance
Manager in Tampa, FL.
• Responsible for ensuring the successful implementation of the district-wide cooler
program and POS system
• Achieved a year to date same-store sales increase of 10.8%.
• Reduced district inventory shrinkage four points, from 4.2% to 3.8%.
• Responsible for a four-point payroll reduction of 9.1% to 8.7%.
Education
PhD. Information Systems Management, Walden University, 2011
M.B.A. Business Administration, Webster University, 2001
B.S. Public Relations, University of Florida, 1996