Marc S. Sweet
th
Minneapolis, MN 55410
*********@*****.***
SUMMARY
Senior Category Development Manager with proven analytical, technical, and customer service skills.
Effective as a liaison between manufacturers and wholesalers and able to analyze data for meaningful
results. Able to manage a heavy workload while providing leadership and development to a team.
EXPERIENCE
Acosta Sales and Marketing, Minneapolis, MN 2004 - Present
Sr. Category Development Manager
Lead analyst in SUPERVALU Category Business Planning (CBP) responsible for providing analytical
services for clients Heinz Food Company and Pinnacle Brands, approximately $400M in annual sales.
Directed a team of marketing associates.
Created efficiency and consistency across all vendors by designing and implementing the CBP
templates now used by SUPERVALU
Improved effectiveness by designing a methodology for the Item Strategy process
Contributed to goals by developing key client presentations for sales
Built an effective team by providing technical and procedural training for all new department
employees
Continental Mills, Seattle, WA 2002 - 2004
Sales Analyst
Provided analysis services for manufacturing company. Played key role in expansion of company from a
regional to a nation-wide organization.
Established a syndicated custom database for company b y working with AC Nielsen database
developers
Developed effective client presentations to further expansion goals
Accosta Sales and Marketing, Tualatin, OR 1996 - 2002
2001 – 2002
Regional Category Development Manager
Analyst in Category Business Planning (CBP) responsible for providing analytical services for main client
Kellogg’s Frozen Foods.
Category Analyst 1996 - 2001
Administered and maintained retail tracking software. Provided progress reports to sales on survey
results and distribution.
Assisted sales by designing ad-hoc IRI and AC Nielsen Syndicated reports by brand or UPC
Maintained productivity by repairing and upgrading software and hardware as needed
TECHNICAL SKILLS
Microsoft Office Suite
Visual Basic for Applications
Syndicated Research analysis (Nielsen, IRI)
Macro development, Pivot Tables, and advanced lookup functions
EDUCATION
University of Oregon
Bachelor of Science – Sociology, 1996