Manager Management

JENNIFER ORZECHOWSKI

*** ******** ******** **** • Middletown, CT 06457

*******@*****.*** • 860-***-****

Brand Management • Product Management and Development

Accomplished, creative, and dynamic leader with countless successes and expertise in brand

management, product management and product development, continuously achieving

superior levels of profitability within competitive markets. Talented developer of innovative

marketing plans and strategies, serving an instrumental role in the success of multimillion-

dollar organizations. Primary contributor to significant operational enhancements,

incessantly striving to achieve excellence.

CORE COMPETENCIES

• P&L Management • Global Team Leadership • Retail Sales Processes

• Strategic Planning • Product Development • Product Pricing

• Research/Analysis • Marketing Collateral • Product Purchasing

• Trade

• International • Corporate

Show

Marketing Management Communications

PROFESSIONAL EXPERIENCE

FGX INTERNATIONAL – Smithfield, Rhode Island March 2006-Febuary 2009

Brand Manager-Magnivision, Quantum Optics, Jewelry, and Licensed Brands

Recruited to provide “all-encompassing” leadership, creating vision, strategy and structure for

assigned business units/brands. Challenged to develop, direct and drive key business

initiatives through the organization while ensuring cross functional participation and

financial targets are achieved and exceeded.

Key Achievements:

• Created brand vision and strategy based on business units objectives. Consistently

manage applicable brands toward the vision by establishing stretch goals and

incremental milestones.

• Identify, enlist and manage outside agency to design develop, launch and maintain

websites.

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JENNIFER ORZECHOWSKI • Page 2

• Selected and hired PR and advertising agency to administer national educational

campaign on presbyopia for consumers, retailers, eye care professionals and emerging

demographic.

• Manage development and production of all marketing collateral; cultivate and

oversee vendor relationships (graphics designers, writers, printers); produce

promotional materials, including flyers, featured-product documents, and PR

mailings.

• Facilitated internal company communications by establishing, cross functional

teams and implementing various policy and procedures company wide.

• Directly oversaw the production of tradeshows and improved overall trade show

appearance and attendance by 100%. Sales increased 145% over prior year.

TIMEX CORPORATION – Middlebury, Connecticut 2001-

September 2005

Brand Manager-Men’s Fashion and Technology

Spearheaded team operations targeting national and international markets. Managed

departmental budget preparation, P&L administration for fashion brands, product line

planning, and the creation of innovative and high-impact marketing materials.

Key Achievements con’t:

• Orchestrated and led the successful launch of over 40 fashion collections annually

(160+ throughout tenure), including global team management as well as vendor/trend

agency relations. Vital participant in the creation of season and market/channel

distribution.

• Instrumental in the attainment of target margins and profit goals through effective

coordination of product mixes.

• Captured $1.2 million in savings through effective negotiation while visiting oversees

vendors.

• Sharpened product performance with the implementation of advanced pricing

strategies, utilizing comprehensive/competitive analysis, cost of goods, and

organizational standards.

• Significantly impacted marketing results by introducing tools/strategies for retailers

(Mass, Mid-Tier and Department Stores) and in-house staff.

• Achieved brand expansion while maintaining corporate product, pricing, promotion,

and distribution goals.

RODENSTOCK USA (German Optical Company) – Danbury, Connecticut 1999-2001

Manager-Product Development/National Accounts

Ensured the accurate compilation and examination of gross margin, regional performance

variation, product lifecycle, and SKU planning data. Delivered detailed reports to Director

following close analysis of competitive collection portfolios as well as evaluation figures.

Key Achievements:

• Generated cutting-edge, three-year plans for three product lines, including goals in the

areas of production, price points, sales development, gross margins, channel

distribution product lifecycles, and marketing communications.

• Primary contributor in planning and implementation of product launches, generating

new release schedules as well as developing/distributing marketing materials.

BANANA REPUBLIC – Danbury/Westport, Connecticut 1995-1999

Acting/Assistant Store Manager

Served in two managerial roles throughout tenure focused on ensuring top-quality

performance and compliance with standard operating procedures and corporate regulations.

Key Achievements:

• Captured 8.8% revenue increases through superior leadership and staff motivation.

• Selected and trained team members that achieved management level promotions to

corporate headquarters in California.

EDUCATION

B.S in Public Administration-Minor in Environmental Studies

Nichols College – Dudley, Massachusetts 1994

• Dean’s List

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