Mitzie Plaeger
***** *** ********** ********** *****, California 92624
********@***.*** 949-***-****
Career Profile
Successful Medical Sales Representative with over 15 years of proven sales experience. Proven
performer with a consistent track record in building relationships, developing new business,
generating customer loyalty, managing accounts and delivering top sales results. Excels in all
stages of the sales process from prospecting and rapport building through closing the sale. Adept
in creating new approaches, work plans and programs that drive business growth. Highly team-
oriented with recognized leadership, initiative and communicative strengths. Well-developed
listening, organizational, time, territory, project and account management skills.
Areas of Expertise:
Professional Experience
Biologics Specialist/Manager- Position Eliminated January 2009 due to corporate merger
Market and sold Allograft and DBM products to Spine and Orthopedic surgeons including Stem Cell
Technology for the repair of defects in the Spine and other Orthopedic bone defects. Managed and
Trained 30 Distributors and Sales Representatives on sales techniques including; training Distributors
on products knowledge and on in-servicing Physicians and Hospital Staff. Assisted the Distributors in
targeting new business and target new hospital accounts in San Diego, Orange County and Los
Angeles territories. Generated qualified leads through personal and professional networks.
Key Achievements
#1 Sales Representative in the Desert States Region out of 16 Representatives.
Grew territory 25% since employed.
Consistently achieved quota.
Business Owner/Distributor-Business Dissolved
Market and sold Tens devices to Physician Practices teaching the billing staff HCPCS codes for billing
Insurance Companies on DME Products to increase their practices revenues. Called on Internal
Medicine, Orthopedic, Pain Management and Family Practice Physicians within Orange County and San
Diego. Generated qualified leads through personal and professional networks.
Key Achievements
Developed a strategic business plan for new consultative sale for physician practices.
Converted 25 physician practices within a year from using competitor’s products to using my
products exclusively.
Gained an exclusive contract with San Diego Naval Medical Center.
Mitzie Plaeger Page 2
Empi Inc. – Orange County, California 09/06-08/07
Account Executive/Sales Manager-Territory downsized
Sold Orthopedic Medical Devices to a wide variety of Physicians with an emphasis on Orthopedic
Surgeons and Pain Management Doctors. Managed and Trained new Sales Representatives on product
knowledge and sales techniques.
Key Achievements
Consistently achieved quota.
#1 Sales Representative in the Desert States Region out of 20 Representatives.
Grew territory from $25,000 a month to over $100,000 a month.
Karl Storz Sports Medicine- Atlanta, Georgia 11/05-09/06
Territory Manager-Division eliminated
Responsibilities included the sale of Arthroscopic Video Equipment and Orthopedic Sports Medicine
Surgical Instruments for a new division of Karl Storz. Sold capital equipment to key Hospital Executive
decision makers in the Orthopedic arena.
Key Achievements
Consistently achieved quota.
Converted 2 hospitals to use Karl Storz Orthopedic video towers and Sports Medicine products
exclusively.
#1 Sales Representative in the Division for all months employed.
Stryker Orthopedics – New Orleans, Louisiana 12/03-09/05
Sales Representative-Displaced due to Hurricane Katrina
Market and sold Orthopedic Implants including Hips, Knees, Shoulders, Trauma, Bone Cement,
Biologics and a wide variety of instrumentation to fulfill the Surgeon and Hospitals Orthopedic needs.
Key Achievements
Grew territory from $472,567 to $767,902 in 2004.
Ranked #2 out of 8 representatives in New Orleans Branch.
Converted 4 physicians in within the year from using competitors implant products to using
Stryker’s implants exclusively. Consistently achieved quota.
Converted 8 physicians to use Stryker’s Trauma products exclusively. Gained 3 exclusive
Hospital contracts for the territory and contributed to other contracts within territory.
Empi Inc. – New Orleans, Louisiana 2/99-12/03
Territory Manager
Market and sold Rehabilitation and Orthopedic Medical Devices including DME Equipment to Physical
Therapy Clinics and a wide variety of Physicians with an emphasis on Orthopedic Surgeons.
Key Achievements
Central Region highest per- cent to plan for the years of 1999, 2000, 2001 & 2002.
President's Club Member for the years of 1999, 2000, 2001 & 2002.
Territory from $201,450 in 1999 to $752,487 in 2002.
Mitzie Plaeger Page 3
Sutter-Orthologic – New Orleans, Louisiana 01/94-02/99
Sales Representative
Responsible for the positive market image of the company and its products including; Bone Growth
Stimulators, Durable Medical Equipment including CPM’s, a wide variety of Orthopedic Braces and
Orthopedic Ancillary Products.
Key Achievements
Consistently achieved quota.
Grew territory from $167,980 to $887,295.
Education
Bachelors Degree in Kinesiology • Louisiana State University
Training
Licensed Paramedic from 1993-1997.
Primary Sales Training- Sutter/Orthologic, Tempe, AZ. 1994
Attended various continuing education courses/in-services/seminars to remain educated on today's
healthcare issues. Concentric Selling skills and product training on Orthopedic DME Products.
Primary Sales Training -Empi Inc., St. Paul, MN, 1999.
Stryker Orthopedics Sales and Product Training-Upstate New York 2003
Concentric Selling Skills, Surgical Techniques for Total Hips, Knees, Shoulders and Trauma. Training
included cadaver courses.
Karl Storz Product Training-Culver City California 2005
Concentric Selling Skills, Sports Medicine Product Training including Arthroscopic Surgical Techniques.
Training included cadaver courses.
Blackstone/Orthofix Sales and Product Training-Chicago 2008
Concentric Selling Skills, Biologics Training, Allograph and DBM Training, Spine Anatomy, Surgical
Techniques, and Spine Hardware Training.
HONORS
Athlete of the Year -Sugar Bowl Committee, New Orleans, Louisiana, 1987.Inducted into the Sugar
Bowl Hall of Fame as the Sugar Bowl Athlete of the Year for the state of Louisiana.
Gatorade Athlete of the Year, New Orleans, Louisiana, 1987
Track Scholarship - University of Alabama, Tuscaloosa, Alabama, and 1987 Athlete of the year 1988
Track Scholarship - Louisiana State University, Baton Rouge, Louisiana, 1989
President's Club - Empi Inc., New Orleans, Louisiana, 1999 - 2002