Content Management

Alan Torrise

*** ****** ******

Landing, NJ *****

973-***-**** (Home)

973-***-**** (Mobile)

********@*****.***

Objective

To utilize my years of experience as a web content specialist and developer on

corporate websites and my skills as a writer/editor/proofreader developed in my years

working in the fields of advertising, publishing and journalism.

Work Experience

Web Content & Document Management Specialist (Contractor)

2/2008 – 3/2009

Verizon Wireless, Branchburg, New Jersey

Employed by Verizon Wireless IT department as part of a team to assist in migration of

corporate intranet websites and documents from Vignette site to new Documentum site.

Responsibilities include updating page content and navigational menus; working with

corporate site owners to revise content; trouble-shooting website issues; managing user

permissions to document management system. Adding Meta data to web pages to

improve their results accuracy in Intranet site search applications. Using Camtasia

Studio 6.0 to create video tutorials on how to use various website document

management applications. Utilization of various editing tools, HTML, CSS, Javascript.

Web Content Specialist (Contractor)

5/2007 – 12/2007

Medco Health Solutions, Franklin Lakes, New Jersey

Employed as a consultant by the Medco eCommerce Production Group to help manage

and maintain content on various corporate and consumer websites. Responsibilities

include creating and editing web pages using hand-coded HTML and CSS. Ensuring that

web pages conformed to corporate standards and were error-free. Trafficking and

obtaining approval on pages from clients and groups until final release. Coordinating

with graphics department to provide necessary images for pages. Adding Meta data to

web pages to improve their results accuracy in Intranet site search applications.

Utilization of Broadvision as a Content Management System and Homesite as an editing

application.

Web Content & Document Management Specialist (Contractor)

6/2006 - 5/2007

Novartis Pharmaceuticals, East Hanover, New Jersey

Employed as a consultant by the Novartis Development IT department to conduct

content audit of intranet Global Line Functions preparatory to redesign migration of web

content and documents. Involved analysis and assessment of information architecture,

content and navigation, working with global team. Extensive interaction with site

webmasters via teleconferencing. Creating and editing Novartis intranet pages, using

materials provided by GLF personnel, according to IWS standards. Producing

documentation of processes to corporate standards. Received Ovations! Above &

Beyond Award for work on CVM website. Utilization of Interwoven Teamsite and BEA

WebLogic as Content Management tools for the websites and portals. Adding Meta data

to web pages to improve their results accuracy in Intranet site search applications.

Utilization of Dreamweaver as editing application.

Programmer / Web Content Editor / SEO Specialist

5/2001 - 4/2006

Creative Media Group, Inc., Chester, New Jersey

Working in a LAMP environment, I created/revised web pages, forms, story editors,

reports, bulk emailings, and templates for corporate websites. Optimized websites to

achieve high search engine results ranking for keywords. Created and edited website

content according to client specifications. Produced company and client documentation.

Significant achievement: Created back and front ends for Plastics News China, a

bilingual news website (http://www.plasticsnews.com/china/english/). Experienced with

Linux, MySql, PHP, HTML, XHTML, CSS, JavaScript, and SEO practices. Worked with

content and Meta tags on number of corporate sites, including Honeywell Plastics and

Crain Communications, to improve search engine results rankings. Received Golden

Shoe Award for going the “extra distance” in achieving goal of helping AlphaGraphics,

Inc. website attain high search engine ranking on Google and Yahoo results. Managed

paid search engine advertising campaigns on Google and Yahoo. Wrote content for

Creative Media Group website, www.cmg.net.

Copywriter / Editor / Proofreader

10/1989 - 6/2000

Wordsmith Communications Group, Randolph, New Jersey

Researching, writing, editing and proofreading copy; creating corporate newsletters,

brochures, advertisements, radio commercials and manuals for a wide variety of clients,

including AT&T, Jaguar North America, Beneficial Insurance, the Arts Council of New

Jersey, and more. Cited for creative proposals on “Discover Jersey Arts” promotional

media campaign.

Education

The Chubb Institute, Parsippany, New Jersey

8/2000 - 3/2001

Certification as Web Programmer

I completed an eight-month curriculum in "Web Development and Business

Programming." During this course, I learned such programming languages as Java,

Visual Basic 6.0, Oracle PL/SQL, JavaScript, HTML, DHTML, and XML. I worked with

the following software: Windows NT 4.0, Microsoft Visual Basic 6.0, SQL Plus 8.0,

Microsoft Office 2000 (Word, Access, Excel, Project).

Drew University, Madison, New Jersey

9/1973 - 5/1981

Bachelor's Degree (English/Classics)

Burke Award for Humanities; Assistantship for three semesters

Skills

Linux, PHP, MySql, HTML, XHTML, CSS, JavaScript, BEA WebLogic, Interwoven

TeamSite, Broadvision, Homesite, Search Engine Optimization, Microsoft Office

Applications, Camtasia Studio 6

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