Design Real Estate
Resume:
Arlene Farenci
Glen Ridge, NJ 07028
e *************@*****.***
Over 10 years experience creating compelling communication materials for a range of industries – from logos
to brochures, newsletters to annual reports, branding guidelines to website design. Very strong
interpersonal, communication and project management skills.
Freelance Art Director and Senior Designer 2001 - Present
experience
Clients:
New York Times The American Jewish Joint Prudential
SourceMedia Distribution Committee Brandemix
Hearst Magazine United Jewish Communities Cossette Post
St. Vincents Medical Center The Haykel Group Avon
Metropolitan Life Insurance Co. Cosgrove Associates IRS
GHI Health Insurance Big Honcho Media Visa Gold Card
Lilly Liberty Health
BEAR STEARNS & CO. INC., NYC 1999 - 2001
Art Director
Designed and managed corporate communications and promotional material, including brochures, newsletters,
logos and advertising. Designed and managed production of all materials for Business Solutions seminar, from
invitation and giveaways to booklets, maps, signage, posters, collateral material. Created a family of product
brochures for the company’s No-Fee Transaction Program.
AON, INC., NYC 1996 - 1999
Art Director
In charge of all phases of design and production of Employee Benefits communications, including folders,
booklets and newsletters, for such clients as, World Bank, Sotheby’s, Rabobank and Givaudan-Roure. Developed
in-house design department, managed budgets and hired freelancers. Created an identity program and direct
mail package for Century 21 Real Estate employee benefits program. Worked with printers and mailing houses to
ensure quality and distribution.
AMERICAN EXPRESS COMPANY, NYC 1989 - 1996
Senior Graphic Designer
Developed concepts and designs for corporate communications and promotion, including brochures,
newsletters, posters, invitations, flyers, direct mail and advertising. Partnered with project managers and
marketing personnel to establish concepts for corporate events and created logos to be used throughout all
promotion and collateral pieces. Lead Designer for the annual United Way campaign.
THE DESOLA GROUP, NYC 1986 - 1989
Senior Graphic Designer
Designed corporate identity systems and manuals for financial institutions, including Manufacturers Hanover and
The CIT Group. Art directed production and interacted with clients.
Adobe CS3, Quark, Microsoft Office; Mac/PC platforms.
software
Hunter College, City University of New York (CUNY) - B.S., Fine Art
education
School of Visual Arts, NYC - Graphic Design, Advertising and Website Design
Parsons School of Design, NYC - Graphic Design and Advertising
Noble Desktop, NYC - Dreamweaver and Flash
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