Sales Manager

LARRY MONGE RIVERA_______________________________________________

PO Box 7011 Bayamón, P.R. 00960-9009

Mobile 939-***-****

**********@*******.***

BUSINESS & MARKET DEVELOPMENT /

SALES & MARKETING

QUALIFICATIONS PROFILE___________________________________________________________________

Organized, accurate, detail oriented management professional with 6+ years of experience in sales & marketing and

leadership positions, building record of success in developing marketing campaigns, strategies, and solut ions. Excellent

communication and interpersonal skills with the ability to relate effectively with individuals of all levels within the

organization. Solid leadership, aptitude assessment, and training abilities. Comp uter capabilities including basic PC software,

specialized sales software and on-line sales support systems.

Career expertise devising, developing, and implementing strategic marketing and operational plans

Excellent performance in fast-pace environments, pressure and stress situations, and a s part of a team or without

supervision

Outstanding ability in Analyze industry trends, develop promotional plans, segmentation, price analysis, market size

analysis, distributions programs and new products introduction

Core Competencies

High-Impact Presentations / Team Building & Leadership / Brand Awareness Implementation / Strategic Partnerships-

Alliances / Budget Preparation and Management / Client Needs Fulfillment / Integrated Sales and Marketing Plans / Product

Line Development / Problem Solving Skills / Negotiations Skills / Analytical Skills

PROFESSIONAL EXPERIENCE _____________________________________________________________

Business Developer (Sales & Marketing Supervisor)

Advanced Wholesales Distributors Corporation, Toa Baja, P.R.

August 08 - Present

Established business partnerships and alliances with Automotive OEM's (Original Equipment Manufacturers) and provided

consulting services to car companies and enterprise automotive groups throughout Puerto Rico while developing ongoing

programs, products and services related to automotive retail process improvement.

Market Developer (Brand Manager)

3M Puerto Rico, Hato Rey, P.R.

July 06 - July 08

Responsible for coordinate activities for authorized distributor agreements, contracts and product addendum. Implements

sales support programs and materials to effectively market new and existing products (Monitors and measure results). Leads

the introduction of new products into existing market s as well as effort to penetrate new markets. Understand market

potential and dynamics and sets projections accordingly. Identifies areas with growth opportunities and develops programs to

capitalize on those opportunities.

Achieves:

o Rookie of the Year (Marketing)

o Certified as 3M Lean Six Sigma Green Belt

o Drove the year revenue from $800k to $1.2MM

o Established a food distributor that increase sales 55%

Increase floor pads sales with “King of Pads” program in 617%

o

o Boosted sales 13 months in a row (150% respectively over the operating plan)

o Increase electrical tape sales in two months in over $229,672 (Incremental Sales)

LARRY MONGE RIVERA – Page 2________________________________________

PO Box 7011 Bayamón, P.R. 00960-9009

Mobile 939-***-****

**********@*******.***

Professional Experience continuation…

Product Manager

GOYA de Puerto Rico, Bayamón, P.R.

December 03 - June 06

Identify new products and product modifications/savings to support the brands. Develop and imple ment brand strategies and

marketing programs to meet business growth and profit objectives. Increase sales of major categories through new product

development, packaging, merchandising, and advertising. Coordinate cross functional work teams and outside ag encies to

implement plans. Analyze markets for business trends and market insights. Maintain awareness of consumer trends, other

consumer product company activities and best practices in packaging and merchandising. Measure and report

success/learning from initiatives launched and tactics executed. Develop programs to meet needs of both consumers and retail

customers.

Achieves:

o Consistently surpassed sales quota during two consecutive years

o Grew revenue of Frozen Product Category by 33% in one year, after six years of decreasing sales

o Developed an innovative sales program in which a sales representative saved time and effort while

increasing sales

o Created and develop a Product Catalog for more than 800 products

EDUCATION ____________________________________________________________________________

Master Business Administration – Marketing (2003)

Metropolitan University, Cupey, P uerto Rico

Bachelor Degree in Hospitality Management (1998)

Puerto Rico University, Rio Piedras, PR

OTHER SKILLS & COURSES_________________________________________________________________

o Certified as Lean Six Sigma Green Belt

o Courses:

Customer Focus Selling Skills Seminar

Safety Information

Prudent Communications

Sexual Harassment in the Workplace

Effective Email Communications

Managerial Conduct

Protection of Commercial Secrets

Contact this candidate