Management Project

ROBERT S. HANNAN ph: 917-***-****

**** ****** *, ********, *** York 11234 email: *************@*****.***

Objective

To secure a position as Director of Operations in a challenging and rewarding

business environment. Add value to the organization through analysis, refinement and

implementation of enhanced systems, workflows and process improvements utilizing

experience in technology, marketing, and business operations for a successful business

relationship.

Qualifications

Unique blend of Operations, Finance and Production experience leading to

process, workflow and client relationship improvements for increased profit margins.

Proven leader as well as innovator in such areas as digital production and

workflow systems, resource management, knowledge management, transmission

systems, financial modeling, profit centers and process improvements.

Well versed in production methodologies for all media. Developed more than

twenty five proprietary client systems; each customized to meet the business needs of

the respective requirements increasing margins, reducing labor and streamlining

processes.

Over twenty years of management experience, with a unique feel for business

along with proven leadership ability and a talent for gathering individuals around a

common goal, securing employee confidence and achieving desired results. Developed

a range of skill sets to reach down from a management role to actively engage where

necessary in the development and execution of marketing communications.

Experience

2007-Present Founder

Marketing Operations Management and Consulting

Specialize in analysis of operating model – utilizing lean six sigma approach and

project management tools, coupled with web production and technology

experience to improve overall business operations. Marketing Operations

Management designs improved marketing programs, workflows, processes and

automated tools to increase efficiency and reduce costs.

Recent assignments have included:

- Implementation of regional marketing communications system

- Centralization and standardization of production studio

operations including financial model

- Design and implementation of knowledge management system

- Development of US based Project Management Office (PMO)

and establishment of functional relationships with global

operational teams to link sales and production

1999-2007 Managing Director

Lowe Advertising (The Interpublic Group of Companies)

2004 – 2007

Managing Director, Operations

Developed and implemented Project Management discipline, a media neutral

hub responsible for all Advertising Operations from conception through

distribution. Promoted to Managing Director heading up the newly formed unit

reporting into the CEO.

Responsible for all operational aspects of advertising content including media,

creative and production teams. Designed and managed shared services group

within local office. Well versed in client cost proposals, staffing and profit margin

goals by project and account.

2001 - 2004

Senior Vice President, Director of Operations

Reporting into the CFO, worked with Executive Board in defining initiatives and

deploying necessary resources to meet targeted objectives.

Integral in operations of key accounts in establishing agency-client systems to

enhance communications and increase efficiencies.

Established Agency Operating Committee with representatives from all key

departments in outlining process improvements and targeting key initiatives

throughout the organization.

Assigned as Integration Director for mergers and acquisitions including resource

deployment/restructuring, process standardization and system migration.

1999 -2001

Senior Vice President, Integrated Operations

Recruited to the agency in June 1999 to lead advertising operations servicing the

Dell Computer account. Responsible for all line and staff functions, process

improvements and key client deliverables for digital, broadcast and print

marketing communications.

Reporting to the Managing Director. Within six months, established process,

introduced technology solutions and redeployed staff resulting in a decline in

reworks, a reduction in overtime/staff turnover and a higher profit margin.

Had full responsibility for co-op program development to mitigate potential

agency liability, at up to 60% on $115MM media spend. Through three years on

the business, managed over 25,000 co-op orders with zero defects.

1988-1999 Vice President, Director of Operations

Cossette Post Communications (Division of Cossette, Canada)

Originally recruited to direct manufacturing and distribution of advertising content.

Responsibilities grew with the organization to include General Management of all

ad operations including resources, projects, cost proposals and production.

Introduced computer systems to production process, finance, billing and media

departments.

Established unique customized programs for client service enhancements using

state of the art technology including asset management and project tracking.

Directed operations of agency including finance, new revenue streams, profit

centers, production groups and systems.

Education

Bachelor of Science, Communications - St. John’s University, New York

Lean Six Sigma Certification - Villanova University

Personal

Strong leader with ability to focus resources and achieve results

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Organized and detailed with a clear big picture view

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Proponent of digital technology solutions and applications

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Excellent computer skills including MS Project, Ms Office, DB

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applications, Media Systems and Distribution Systems

Mentor for entry and mid-level industry personnel through alumni

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affiliations

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