Marketing Manager

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Mauricio Ramos

Senior Online PR/Marketing

M80 Services

Summary

A dedicated, results-oriented bilingual marketing and publicity professional capable of managing

multiple projects in a fast-paced, high pressure environment, with five years of experience developing,

coordinating and executing direct marketing programs is seeking a position in the field.

Work History

M80 Services, Inc.

Los Angeles, CA, United States Aug 2006 - Present

Online PR Senior Manager

• Manage day-to-day execution of online marketing strategies, including online publicity

and promotions, WOM marketing and online partnerships, and occasional online media

advertisements to ensure campaigns over-exceed client's expectations and ensuring

repeat business.

• Manage day-to-day communications with partners, vendors and agencies to execute

online marketing plan and strategies.

• Work with creative team on the production and execution of marketing assets and ideas

to go about with any campaign, encouraging thinking outside the box.

• Remained on top of online and offline marketing trends and develop innovative ways to

expand campaign outreach through these channels.

• Responsible for online PR, including dealing with talent interviews and press events and

effectively executing desired press coverage.

• Develop and manage strategic relationships with appropriate online communities, blogs,

forums and other third-party sites for featured placement, content syndication and other

traffic generating initiatives.

Old Pasadena Management District

Pasadena, CA, United States Mar 2005 - Jun 2006

Marketing & Public Events Associate

• Researched and maintained a media and corporate sponsor database.

• Worked with targeted industries and the national press promoting seasonal community

events.

• Assisted coordinating and executing community and public events from beginning to end,

including working closely with corporate sponsors and media outlets and event vendors.

• Assisted in the creation and translation of press releases and distributed them to online

and printed media.

• Monitored press clippings of the organization's events and news releases maintain

excellent coverage reports with media values and aided in overseeing a competitive

analysis of press coverage and events.

• Assisting marketing team with research, internal communications, events, sponsorships,

publications, website, electronic mailings and special projects as necessary.

Film Festival Channel

Los Angeles, CA, United States Sep 2003 - Mar 2005

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Marketing and PR Manager

• Managed a team of interns and coordinators successfully setting goals and expectations,

proactively providing them with smart qualitative research techniques on industry-specific

information.

• Created new and maintained existing relationships with corporate and media partners.

• Crafted sponsorship proposals and targeted corporate partners for media sponsorships.

• In charge of company's editors schedules, traveling arrangements, press access to

events and film festivals and hiring support staff accompanying them.

• Engaged and strategized with company's CEO in how the company can drive revenue

and value to their business and minimize cost.

• Strong understanding of the online and print media market, as well as the film festival

circuit.

Education

California State University Los Angeles

Los Angeles, United States Jun 2001 - Jun 2003

B.A. in Social Sciences, Anthropology/Social Studies/Geography

• GPA: 4.0

• Dean’s List all four years

• Magna Cum Ladda Undergraduate

• Awarded Honor Student in Social Sciences Department

Skills

Office 2008 Programs, Adobe, HTML

(Intermediate)

5-6 Years Experience, (Last Used <1 year ago)

• Exceptional listener and communicator who effectively conveys information verbally and in writing.

• Highly analytical thinking with demonstrated talent for identifying, scrutinizing, improving, and

streamlining complex work processes.

• Computer-literate performer with extensive software proficiency covering wide variety of

applications.

•

• Goal-driven leader who maintains a productive climate and confidently motivates, mobilizes, and

coaches employees to meet high performance standards.

•

• Productive, dependable, responsible worker with solid work ethic who exerts optimal effort in

successfully completing tasks.

• Conscientious go-getter who is highly organized, dedicated, and committed to professionalism with

a high degree of detail orientation.

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