Marketing Manager Email Management .Net Project
Resume:
Michelle Campbell
**** *. ****** ***, #*-* Denver, CO 80231 Home: 303-***-**** Cell: 720-***-**** *******@*******.***
OBJECTIVE:
Find a career in the marketing field that will allow me to utilize my marketing and project
management skills.
EDUCATION:
BSBA, Marketing, University of Denver – Denver, Colorado. 8/01
WORK EXPERIENCE:
Marketing Coordinator: Energy Central – Aurora, Colorado. 9/08 – 6/09
Created and executed marketing plans for three product lines.
Email Marketing
o Drafted copy for emails
o Designed HTML emails
o Deployed email campaigns
o Maintained production calendar of all outgoing emails
o Managed lists for each campaign
o Tracked results of email campaigns
Direct Mail
o Drafted copy for direct mail campaigns
o Designed graphics and layout of direct mail pieces
o Worked with printer and mail house to print and send mailings
o Managed mailing lists
o Tracked results of all direct mail campaigns
Web Marketing
o Developed and maintained websites for two corporate conferences
Added embedded code to display videos on website
o Created web banner ads to be displayed on websites
Print Advertisements
o Designed print ads for each product line and updated as needed
Worked directly with Product Managers to ensure appropriate timelines and
messaging were met.
Communicated all achievements, issues and milestones with Director of Marketing
and Product Manager.
Marketing Specialist: FASTAFF and U.S. Nursing Corporation – Denver, Colorado. 8/00 – 2/08
Managed, coordinated, and attended trade shows and corporate events.
Created annual trade show plan
Managed and tracked trade show budget
Prepared all paper work, hotel reservations and schedule of events
Lead all pre- and post-show meetings
Managed and coordinated direct mailings.
Drafted copy for direct mail campaigns
Designed graphics and layout of direct mail pieces
Worked with printer and mail house to print and send mailings
Michelle Campbell
1818 S. Quebec Way, #2-8 Denver, CO 80231 Home: 303-***-**** Cell: 720-***-**** *******@*******.***
Managed mailing lists
Email Marketing
Drafted copy for emails
Designed HTML emails
Deployed email campaigns
Managed lists for each campaign
Tracked results of email campaigns
Marketing Collateral
Designed flyers
Created letterhead, envelopes and note cards
Ordered, proofed, and stocked marketing collateral and print jobs
Performed, analyzed, and presented reports on ROI and results of marketing
initiatives.
Performed quarterly competitor review and analysis.
Maintained accurate budget for all marketing initiatives.
Maintained multiple vendor relationships.
Maintained and updated content for website as needed.
Ordered, proofed, and maintained promotional materials.
SKILLS:
Knowledgeable in MS Office, InDesign, Photoshop, Illustrator, Dreamweaver,
Frontpage, Lyris, Constant Contact, Quark Xpress, PeopleSoft.
Can read and write HTML.
Ability to handle multiple tasks.
Excellent communication skills.
Work well in teams and individual situations.
Superior organizational skills.
Work well in fast paced environment.
Contact this candidate