Sales Customer Service
Resume:
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PHONE: 512 –264 – 4403 • E-MAIL: *******@*******.***
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AUSTIN, TX
EXPERIENCE 2009 SHI International Corp., Austin, TX Inside Sales Account Manager
Built sales territory from scratch and managed those Accounts (mid-market sized 250-5000 PCs):
Sold over 50,000 skus of various computer hardware, software and integration
services:
- Surpassed yearly sales quota six months early
- Was part of a top-performing sales team duo, achieving over 800% to plan
- Opened 40 new accounts in less than 1 year
‘IT’S AMAZING TO SEE
$225K in total GM for organization
SOMEONE AS YOUNG AS SHE
IS GENERATING THE
Upsold and cross sold across several platforms
RESULTS THAT SHE DOES.’
STEVE JABOUR, OWNER Won several sales spiffs and prizes
WAREHOUSE LIQUOR
Obtained required credentials in a timely manner
Participated in focus group about company’s goals/ growth
2007 TWO DOTS MARKETING, Austin, TX Marketing Manager/ National Sales Rep.
Brand Manage for Luxury/ Designer Shoe Company Perla Marré. Create & Execute Various Marketing
Campaigns & Initiatives for this e-wholesale footwear company. Lead sales team. Responsibilities
entailed:
‘IF IT WEREN’T FOR (HER),
Represented 5 different brands of women’s designer shoes:
WE’D BE DOING BUSINESS
WITH THE COMPETITION.’
- Sold $20,000 at Sole Commerce/ Coterie tradeshow
DANIEL LINARES,
- Sold $45,000 of Perla Marré in one product season
MANAGER
REPUBLIC OF TEXAS BAR &
- Opened 100+ commercial accounts
GRILL
Designed and carried out Company and Brand-Specific e-mail blast
campaigns
Collected and analyzed the data and statistics (opens, click thru rates) for the
e-mail blasts and the newsletter
Built and maintained 2 customer databases (5,000 & 3,000) for the purpose
of e-marketing initiatives
Updated the Website updated with recent press articles and other sales
‘CRYSTAL POSSESSES ALL
materials (brand stories, avail. reports, imagery, line sheets)
AROUND SOLID BUSINESS
ACUMEN ON TOP OF BEING
Produced the Company’s monthly e-newsletter (concept to execution)
AN ASTUTE SALES AND
MARKETING PRO. SHE’S Led the sales team in a monthly Marketing Meeting
TOP NOTCH.’
LINDA ASAF, OWNER
LINDA ASAF DESIGN
2005 LINDA ASAF DESIGN, Austin, TX Sales and Marketing Manager
Manage sales and operations for this women's apparel manufacturer and retailer including:
Daily operations including staff, customer and vendor relations. Sales including wholesale showroom
sales, traveling sales representatives, customer reselling and trade shows
Built sales and marketing infrastructure using real-time customer relationship management
database - www.salesforce.com
Increased annual revenue by 20% through integrated sales and marketing efforts
Create and oversee ongoing marketing campaigns including direct mail, email marketing, events
and telemarketing
-Telemarketing campaign resulted in a 40% increase in new customer appointments
Crystal Handy 1
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AUSTIN, TX
-Email campaigns resulting in a 52%+ open rate with a 35% click through rate
-Event marketing - created referral network of bridal industry professionals
Collaborated with Designer to build commercially viable collections by conducting financial
analysis, sourcing raw goods and buying
February- May 2006 DOWNTOWN AUSTIN ALLIANCE, Austin, TX Marketing Intern
Key contributor for comprehensive marketing and public relations campaign to launch season two of the Emmy® Award-
winning ‘Downtown’ Television Series. Served as Special Assistant to the Executive Producer and on several cross-
functional committees.
Campaign included television, radio, and outdoor advertising, as well as event, direct mail,
email and guerilla marketing
Achieved 100% market penetration in the Austin metro area
Organized VIP Party for 300 and a Launch Party for 1,300 at the Paramount Theatre
Worked with Building Managers and Downtown Businesses to prepare and distribute
promotional items to over 50,000 downtown building employees
Solicited 100+ Door Prizes from local businesses through cold calling efforts
Collaborated with the Capital Metro Marketing Team to develop a joint marketing promotion
benefitting both organizations
Worked with show guests to promote the show through grass roots efforts to friends, family,
clients, newsletters and organizations
2003 WAREHOUSE LIQUOR, Corpus Christi, TX Account Manager
Managed 80 On-Premise Accounts and coordinated marketing efforts.
Built relationships with key decision makers at all restaurants, hotels and
clubs in territory
Cold called prospect accounts yielding 15+ new major accounts (Katz 21,
Republic of Texas, Modern Café, Murdock's). Increased territory
revenues by 20%
Sold $50,000 in re-orders to existing clients, increasing territory revenues
by 10%
Created and organized special events for customer accounts
Networked with complementary vendors such as Block Distributing,
Glazer's, and Coca Cola for cross-marketing opportunities
2001 L&F DISTRIBUTORS, Corpus Christi, TX Promotional Marketer
Promoted the Budweiser brand name through event marketing at sports functions and other events. Distributed Budweiser
product samples such as beverages and memorabilia to patrons.
Leveraged strong 'people skills' to raise brand awareness and promote customer loyalty
Utilized networking skills to build relationships with invites and book additional events
2001 AMERIPRIDE LINEN & APPAREL SERVICES, Corpus Christi, TX Assistant to Sales Manager
Supported sales team by entering customer/prospect data into MS Excel and GoldMine. Handled customer service calls and
customer reorders. Ensured timely delivery of products to customers and tracked product inventory.
Crystal Handy 2
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PHONE: 512 –264 – 4403 • E-MAIL: *******@*******.***
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AUSTIN, TX
2000 FOOTLOCKER, Corpus Christi, TX Sales Associate
Sold athletic shoes and clothing to retail customers. Duties also included stocking merchandise, making displays, pricing, and
demonstrating products.
Exceeded sales quota 100% of the time by cross-selling and up-selling customers for higher average dollar sales
Won all sales contests competing against 4 sales representatives in store
Consistently recognized by customers and management for excelling in customer service and professionalism
1995 – 1997 THOM MCANN SHOES, Corpus Christi, TX Sales Associate
Sold shoes and clothing to retail customers. Duties also included stocking merchandise, making displays, pricing, and
demonstrating products. Consistently met or exceeded sales quotas and received bonuses.
OTHER EXPERIENCE
2004 GRAHAM CENTRAL STATION, Corpus Christi, TX Bartender
Served beverages, rang up sales and performed closing duties. Frequently recognized by management and customers as
“Best Employee” for delivering superior customer service.
1999 FROST NATIONAL BANK, Corpus Christi, TX Teller
Performed full range of teller services such as accepting deposits and loan payments, cashing checks, and servicing ATM
machines. Handled large cash amounts on a daily basis while protecting bank from loss by identifying potential fraud
transactions and distributing alert warnings throughout bank facility.
Teller of the Month – April 1998
Gained significant experience at multi-tasking while providing superior customer service
1997 – 1998 MARBLE SLAB CREAMERY, Corpus Christi, TX Cashier and Server
Sold specialty ice cream and cake desserts to customers. Processed sales transactions.
EDUCATION
2000 – 2005 TEXAS A&M UNIVERSITY, Corpus Christi, TX
B.B.A. - Marketing Major, Spring 2005
1997 – 2000 DEL MAR COLLEGE, Corpus Christi, TX
A.A. - Psychology Major, Summer 2000
OTHER
Member, Las Comadres - A national Hispanic women's non-profit networking organization.
Computer Skills: MS Office (Word, Excel, Access, PowerPoint), GoldMine Database Management, Salesforce Database
Management, Knowledge of telephony systems. Working knowledge of Adobe Photoshop.
Crystal Handy 3
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PHONE: 512 –264 – 4403 • E-MAIL: *******@*******.***
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AUSTIN, TX
REFERENCES
Available upon request.
E-PORTFOLIO
Available upon request.
Crystal Handy 4
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