Michelle A. Ware
**** ******** ****** *****, ** *2002
Phone: 618-***-**** Email: *****@****.***
QUALIFICATIONS
. Professional experience in broadcast and digital communications.
. Proficient in Windows and Mac based software including Microsoft Office
and PowerPoint; also possess skills with web design software including
Photoshop CS3 and CS4, Flash CS3 and CS4, Dreamweaver CS3 and CS4, HTML,
CSS, and ActionScript.
. Expertise with Internet research and social networking sites including
Facebook, Twitter, MySpace, and blogs.
. Exemplary written, verbal, and interpersonal communication skills.
. Detail oriented with administrative skills commonly needed in an office
environment.
. Self assured in public speaking and presentations.
. Ability to multitask and meet deadlines; self motivated and driven to
achieve goals.
. Well organized with ability to solve problems creatively.
EDUCATION
Southern Illinois University at Edwardsville
Master of Science, Mass Communications
. Specialization in Multimedia
Southern Illinois University at Edwardsville
Bachelor of Arts, Mass Communications
. Specialization in Television/Radio
. Minor in Creative Writing
RELATED COURSEWORK
. Media Campaigns and Non-traditional Revenue
. Multimedia Use in Mass Media
. Statistical Analysis
. Media Management
RELEVANT EXPERIENCE
Emmis Communications, St. Louis, MO. December 2009-Present
n Digital Brand Manager. Responsible for the design, look and feel of the
station website and related products. Primary goals include generating
content, increasing website metrics, building sellable programs and
increasing interactive revenue. In addition, working with promotion and
programming department to develop engaging content for the website's
audience.
n Website updates via HTML/Dreamweaver, Photoshop, and proprietary content
management system (CMS).
n Also work with sales and marketing teams to promote Emmis radio station
brands and clients.
n Live broadcasts as assigned by the sales and promotion staff.
Emmis Communications, St. Louis, MO. August 2009-December 2009
n Digital/Web Design Intern. Daily tasks include graphic design for web and
print.
n Website updates via HTML/Dreamweaver, Photoshop, and proprietary content
management system (CMS).
n Also work with sales and marketing teams to promote Emmis radio station
brands and clients.
n Live broadcasts as assigned by the sales and promotion staff.
Southern Illinois University at Edwardsville August 2008-May 2009
. Program director, SIUE Web Radio. Responsibilities included supervising
the student volunteer staff of SIUE Web Radio.
. Implemented the design and maintenance of the Web Radio website.
. Directed and coordinated daily radio station operations.
. Developed, scheduled and supervised production, recording, and airing of
all programs.
OTHER EXPERIENCE
Emmis Communications, St. Louis, MO. February 2003-February 2008
n Air Talent, KSHE-95. Scheduled and reconciled daily music logs.
n Live broadcasts as assigned by the sales and promotion staff.
XM Satellite Radio, Washington, DC. May 2001-November 2002
. National air talent, XMU and The Move.
. Produced and wrote "The Hubbub," a bi-hourly, 60-90 second music news
piece.
. Produced additional 27 hours of programming per week.
Emmis Communications, Chicago, IL. October 1998-April 2001
. Air talent, Q101-FM
Chancellor Media Group, Dallas, TX. September 1996-August 1998
. Air Talent, 94.5 KDGE The Edge
Sinclair Broadcasting, St. Louis, MO. October 1994-September 1996
. Sales Promotion Coordinator. Worked work closely with the Sales and
Programming Departments in the creation and implementation of station
events and promotions relevant to the audience and its advertisers.
. Facilitated all on-air sales promotions as directed by Promotion Director
. Facilitated all outside promotion efforts.
. Supervised part time promotions staff.
REFERENCES
Annie Frey, Digital Brand Manager
Emmis Communications
800 Union Station
St. Louis, MO 63103
Frank Akers
General Manager, WSIE-FM
Box 1773
Southern Illinois University-Edwardsville
Edwardsville, IL 62025
Rick Balis, Program Director, KSHE 95
Vice President of Rock Programming, Emmis Communications
800 Union Station
St. Louis, MO 63103
Guy Favazza, Assistant Program Director, KSHE 95
Music Director
800 Union Station
St. Louis, MO 63103
Patti McMahon, HR/Payroll Manager
Emmis Communications
800 Union Station
St. Louis, MO 63103