Sales Marketing

TES M. KURTZ

Mobile: 661-***-****

Email: abncn0@r.postjobfree.com . Website: www.tesmkurtz.com

Highly creative, business-oriented marketing communications professional

with more than 12 years experience writing marketing collateral and product

materials. Respected for diligent project management skills; known for

meeting strict deadlines, while balancing multiple projects and delivering

high quality content. Recognized for superior writing skills with the

ability to effectively and efficiently overcome obstacles and solve

problems to achieve project goals.

Strategic Copy Writing . Print & Online Content . Internal

Communications

Project Management . Action/Results Driven . Process Improvement

Direct Email Campaigns . Advertising Management . Copy Editing .

Client Interviews

Individual & Team Player . Problem Solver

Selected Achievements

. Orchestrated email campaigns and Webinar programs promoting Parasoft

solutions. Email campaigns generated leads and served to open doors for

sale executives, while Webinar programs grew sales and expanded usage of

Parasoft solutions.

. Implemented internal communication strategy that notified Parasoft Sales

and Services teams of email marketing campaigns-including the exact

message, target audience, and date sent. Aside from improving

communication between Marketing, Sales, and Services, this process

increased effectiveness of Sales and Services teams.

. Revived customer reference program at Parasoft. Conducted interviews with

clients, wrote customer success stories, and then gained approval from

clients for public use of their stories. Attained approval of 19 new

stories within 18 months. Leveraged these stories in lead generation

programs and as reference resources for Sales team.

. Served as Marketing point-of-contact for Sales team and generated

effective communication process to alert them of pertinent internal news,

including new leads and new Marketing programs. Such programs boosted

Sales' interactions with prospects and customers to grow revenue.

. Wrote articles published in the following trade magazines, increasing

public awareness of Parasoft: ACMQueue, ComputerWorld, Dr. Dobb's,

SOAWorld.

. Collaborated with Toyota-designed and wrote an innovative, customized

quick-tips product handbook that provided easy access to understanding

liability insurance software. (Mitratech)

. Established and incorporated procedures for recognizing outstanding

Publication and Translation employees at J.D. Edwards. Along with

presenting these new procedures to the entire department, presented

awards to the first set of winners. This process increased moral and

motivated members of the Publication and Translation teams.

. Served as liaison for all printing projects (Marketing collateral,

training manuals, user manuals) at Eclipse, Inc. Researched all local

printers and created cost comparison report to ensure Eclipse

deliverables were of highest quality at lowest possible cost.

TES M. KURTZ . Page 2 . abncn0@r.postjobfree.com

Employment History

filbert marketing communications, Santa Clarita, CA . 2009-present

Providing high-quality marketing copy to help businesses increase

visibility and revenue. Specialties include case studies, articles, white

papers, brochures, ad copy, website copy, and email campaigns.

Owner / Copywriter

PARASOFT, Monrovia, CA . 2004-2009

Global software company that provides solutions for application security,

business system quality, compliance, outsourcing, and quality of multiple

language applications (SOA, Java, C/C++, .NET).

Advertising/Email Campaign Manager (2007-2009)

Senior Marketing Writer/Editor (2004-2009)

MITRATECH, Los Angeles, CA . 2002-2004

Provider of Collaborative Accountability Applications (CAA) for businesses

and their partners.

Senior Technical Writer

J.D. EDWARDS (now Oracle), Denver, CO . 1999-2002

Software company that provided solutions for finance and distribution.

Bought out by PeopleSoft in 2003, which, in turn, was purchased by Oracle

Corporation in 2005.

Senior Technical Writer (2000-2002)

Technical Writer (1999-2000)

ECLIPSE, INC. (now Activant), Boulder, CO . 1997-1999

Provider of wholesale distribution software. Bought out by Intuit, and then

Activant.

Technical/Marketing Writer (1998-1999)

Junior Technical/Marketing Writer (1997-1998)

Education

BA, Advertising, University of North Dakota, Grand Forks, ND

Professional Memberships

AvantGuild-Professional Media Association

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