Joanne Baronio
Nanuet, NY **954
*********@***.***
Home 845-***-****
Cell 914-***-****
OBJECTIVE: Career oriented position which would utilize my creative and
organizational abilities.
SUMMARY OF WORK EXPERIENCE: Almost two (2) years experience placing
classified, display and on-line recruitment, fashion and real estate ads
locally and nationwide. Sole responsibility for placement and maintenance
of NYTimes.com ads for real estate organization managing several thousand
luxury apartment rentals in New York City. Ten (10) years experience as an
editorial, administrative and production assistant for diverse
organizations. Significant client and senior management contact in
supporting editorial department responsible for preparing all written
material for major religious organization. Significant client and senior
management contact in supporting advertising agencies for diverse and
international client base. Supported national sales force of twenty three
for major watch company. Two years experience operating a start-up small
business venture.
WORK EXPERIENCE:
CRAWFORD ADVERTISING, New City, NY 2007-April
2009
Title: Advertising Coordinator
Crawford Advertising places classified and display ads in print media
locally and nationwide, specializing in real estate, recruitment and
fashion. Also places and maintains NYTimes.com ads for Manhattan Skyline
which currently manages one of the largest portfolios of no fee rentals in
New York City
- Responsible for the weekly management of print advertising for
individually assigned client base
- Liaison between client and media communicating all deadlines and ad
specifications
- Write, edited and revise copy as needed
- Sole responsibility for NYTimes.com ads for Manhattan Skyline
- Place/maintain 30+ NYtimes.com ads weekly for various clients utilizing
Java and manipulating/maintaining picture files
- Research deadlines, productions schedule, prices, specifications, of all
on-line and print ads
- Prepared insertions orders for billing department
- Provided advertising cost summaries
- General office duties
COOKIEMOM INC., Nanuet, NY 2005 - 2007
Cookiemom, Inc. is a new small business which makes specialty cookie cakes
and supplies them to local birthday and event locations. Teach summer
class three times a week on cookie decorating to children ranging from
ages five to fifteen. Set up and run all aspects of a new small business
venture which include:
- Soliciting new business by writing and presenting proposals;
- Purchasing supplies and maintaining inventory;
- Maintaining a production log for the timely completion of orders;
- Maintaining books and records for tax, regulatory and administrative
purposes.
Joanne Baronio
Page 2
WITTNAUER INT'L, INC., New Rochelle, NY 1991 -
1996
Title: Sales & Marketing Administrator
Wittnauer International, Inc., a division of Westinghouse, manufactures,
imports and markets Swiss made watches under the brand names of Wittnauer,
Longines and Zodiac.
- Administered all sales programs for nationwide sales force of 23;
- Sourced, distributed and maintained inventory on sample line equipment,
forms and premiums;
- Created reports and prepared photo lines for all major chain accounts;
- Sourced, purchased and maintained inventory on stock and custom displays;
- Prepared correspondence and bulletins concerning programs and department
information;
- Handled all trade show arrangements for 10 regional and 2 national trade
shows per year;
- Planned national sales meetings included site selection and price
negotiations.
ROSS, THOMPSON & WILBUR, INC., New York, NY 1989 - 1991
Title: Assistant Account Executive
RT&W was the sales promotion division of Hakuhodo Advertising America, Inc
(2nd largest advertising agency in Japan, 8th largest in U.S.).
Significant client contact in supporting such accounts as NEC
Technologies, Finlandia Swiss Cheese, Lorillard, Seagram, Coca-Cola,
Citizen Watch Company, American Home Foods, Farberware and Toshiba.
- Contributed to and supported development of promotional strategies;
- Researched, contacted and supported vendor/supplier relationships;
secured samples and wrote new business proposals; negotiated business
terms, created production schedules and maintained direct mail lists.
- Supervised fulfillment of all promotional prizes.
FLAXMAN AND PARTNERS/ABP, New York, NY 1988 - 1989
Title: Account Management Assistant
Assistant to partner and executive vice president responsible for $9MM in
billings. Extensive client contact with accounts such as : Oldsmobile,
Macklowe Real Estate, Garden State and Philadelphia Race Tracks, Central
Federal Savings Bank, and Crum and Forster Personal Insurance.
- Reserved space, handled traffic and follow-up on radio, TV and print
advertising;
- Liaison between account management and all agency support staff including
media, production,
creative and traffic departments
THE EPISCOPAL CHURCH CENTER, New York, NY 1986- 1988
Tile: Editorial/Administrative Assistant
- Proofread and copyedited manuscripts, galleys and mechanicals;
- Wrote copy and researched material for articles, brochures and
newsletters;
- Participated in manuscript/design consultations;
- Maintained production log of all jobs;
- Tracked jobs interfacing with consultants, typesetters, and printers;
- Responsible for distribution of monthly newsletter.
EDUCATION
STATE UNIVERSITY OF NEW YORK AT PURCHASE, Purchase, NY 1982 - 1986
- Bachelor of Arts degree in literature with a minor in communications;
- Graduated with honors;
- Overall GPA: 3.6; GPA in major 4.0.
Joanne Baronio
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CONTINUING EDUCATION
INTRODUCTION TO EXCEL, Rockland Community College, Suffern, NY June
2007
MICROSOFT WORD (INTRO/INTERMEDIATE), Nanuet, NY July 2007
MANAGING MULTIPLE PRIORITIES, New York, NY 1988
BUILDING SPEED AND ACCURACY IN PROOFREADING, 1988
Washington, DC
References Upon Request