Sales Marketing

JULIE BELCASTRO

Executive Assistant

** *** ****** ********, ******* L6P 0E8 416-***-****

**************@******.***

Qualifications Summary

. Accomplished assistant offering 7 years of administrative experience

reporting to marketing directors, senior level managers and lawyers

. Professional dedicated to making the lives of busy executives easier.

Adept at preparing well researched and accurate documents, managing

busy calendars and efficiently handle daily office tasks

. Advanced knowledge of Microsoft Office applications

. Strong writing, analytical and problem solving skills

. Budget management

. Marketing events and sponsorships

. Proficient level of social media marketing including: Google

Analytics, LinkedIn, Blogging, SharePoint, Survey Monkey and YouTube

. Proficient level of Adobe Acrobat Pro, Illustrator, InDesign and

Photoshop

Professional Experience

Events Logistics Coordinator, 2012 Independent Financial Brokers

Mississauga, Ontario

. Booking venues for events, conferences, seminars and summits and

updating Excel reports to track expenditures for event budget

projections

. Maintaining master calendar and briefing with marketing manager and

vice president to report on project management

. Developing PowerPoint presentations for education advisor events to

present analysis of event results

. Developing promotional e-blasts to support summit registration and to

draft newsletters about industry highlights and regulatory affairs

. Coordinating contract negotiations for speakers, vendors and caterers

. Coordinating of site inspection, d cor and signage

. Researching, testing and implementing changes to technology and work

flow processes

Marketing and Communications Coordinator, 2010-2012 Heenan Blaikie LLP

Toronto, Ontario

. Acting as the firm's representative for regional sponsorships and

conferences and organizing logistics associated with events such as

advertising, signage and marketing literature

. Supporting lawyers and senior partners coordinating client pitches,

proposals, brochures and biographies

. Coordinating marketing support orientation for approximately 30

attorneys

. Maintaining up-to-date client mailing lists and arranging for

newsletter submissions

. Distributing press releases to legal media

. Managing local advertising placements and providing the graphics team

with design content and production specifications

. Maintaining calendar- plan and schedule meetings, teleconferences and

travel appointment

. Coordinating hotel reservations, arranging for catering and room set-

up/equipment for events, conferences and sponsorships

. Researching competitive intelligence reports for the Marketing

Director/Marketing and Communications Manager as input into the

competitive marketing strategy

. Handling accounts payable and receivable, preparing bank deposits,

controlling inventory, and maintaining equipment and technology

. Administering Google Analytics to manage marketing effectiveness of

firm Blogs

Pre-Need Funeral Administrator, 2008-2009 Arbor Memorial Services

Etobicoke, Ontario

. Maintaining sales contracts in client database

. Conducting monthly monitoring of accounts receivables/aging analysis

and communicating results to senior management

. Processing amendments, cancellations/repurchases and miscellaneous

adjustments for sale contracts

. Creating quarterly reports for target tracking

Funeral Services Clerk, 2007-2008 Arbor Memorial Services Etobicoke,

Ontario

. Preparing reports, memos and presentations

. Processing rewrites and completing GL entries

. Working with payroll to track manual charge backs and commissions

. Reviewing and monitoring client advance and reconciling petty cash

. Distributing weekly Branching Out reports and presenting the sales

representatives weekly sales leads for senior management to review

quotas

. Communicating new reps and position amendments internally

Marketing Administrative Assistant, 2005-2006 Arbor Memorial Services

Etobicoke, Ontario

. Communicating with management, vendors, and internal departments to

coordinate marketing objectives

. Assisting the sales department by analyzing and assessing leads

generated by marketing campaigns

. Compiling and maintaining product and service inventory and status

information to track logistics

. Analyzing revenue information and compiling report findings to track

client development

. Coordinating price proposals with the Ontario Ministry of Consumer

Services to obtain approval of product and service development

. Overseeing inventory control and point of purchase sales for the

organization

. Assisting in the launch of new products and services

Education

Public Relations Certificate, 2011 University of Toronto Toronto,

Ontario

Business Marketing Diploma, 2002-2004 Humber College Etobicoke, Ontario

Contact this candidate