Manager Project
Resume:
LINDA CAROLYN BELLITT
********@*****.***
linkedin.com/in/lindabellitt
*** ***** **** ***** *****, Boulder, Colorado 80303
SUMMARY
With an MBA (BS, Marketing), I am an award-winning Sr. Director or
VP of B2C and B2B Digital Marketing and eCommerce initiatives who
has converted organizational intent into action. I have a technical
aptitude, able to see the big picture and to turn strategic thinking
into actionable recommendations that maximize results. Awards listed
below show a track record of success. The traffic and usage
analytics on the same projects are just as impressive.
I understand business needs and define and deliver technical
solutions to meet them -- a consummate translator between the
technical and business languages. I am also a strategic leader, a
passionate communicator, an accomplished people manager, and a
mentor with experience and skills in online branding, marketing and
web development with a customer-centric focus.
More than 20 years of marketing communications experience (15+ on
the Internet) and technical execution-strategy skills in:
. Motivating team members and representatives of other functional
departments within the company to successfully follow through on a
vision
. Understanding computer users and applying usability-design best
practices to improve a user's online experience
. Customer support and how to respond to relevant inquiries and
issues
. Applying accounting and finance principles to prepare multimillion-
dollar budgets and understand the implications of all costs
associated with relevant initiatives to stay on or under budget
. Exploiting Microsoft Office, Adobe Creative Suite, Google Docs and
Apple iOS tools, to name a few, to communicate in written and verbal
form with executives, management, peers and employees, and to
publicly present to hundreds of listeners, domestic and
international
. Establishing and maintaining solid working relationships and in
building, leading and participating on productive teams
. Handling multiple, simultaneous tasks and making informed
decisions based on analyses, experience and intuition
AWARDS
For the Hunter Douglas iMagine Design Center on hunterdouglas.com:
2007 MarCom Creative Awards' Platinum Award
2007 W3's Silver Awards for Best Structure and Navigation, and Best
Consumer Goods Website
2008 International Design Excellence Awards (IDEA) finalist
2008 Window Covering Manufacturers Association (WCMA)'s Award for Best
Marketing Technology
For the Upload Your Own feature of the iMagine Design Center:
2010 WCMA's Award for Best in Class
2010 MediaPost's Online Media Marketing Advertising (OMMA) Award in the
House and Home category
For the Hunter Douglas consumer website at hunterdouglas.com:
2009 Web Marketing Association's WebAward for Outstanding Website
For the Hunter Douglas trade site at my.hunterdouglas.com:
2009 WCMA's Award for Best Online Trade Technology
For the Hunter Douglas Reference Guide Finder on my.hunterdouglas.com:
2012 WCMA's Honorable Mention Award for Best Trade Education
For the Hunter Douglas Art of Window Dressing iPad App:
2012 Web Marketing Association's MobileWebAwards for Best Design Mobile
Application and Best Consumer Goods Mobile Application
2012 WCMA's Award for Best Marketing Technology
2012 W3's Silver Award in the Mobile Application--Shopping category
EXPERIENCE
Director, Marketing Technology and Research
October 1999 to present
HUNTER DOUGLAS, custom window coverings manufacturer
Broomfield, Colorado
Coordinate and direct the strategy, design, production and management
involved in building and supporting the corporate brand,
hunterdouglas.com, channel sites, consumer videos, online programs and
web applications to ensure the highest quality and increased year-over-
year growth in traffic and usage (as tracked through log files, Google
Analytics and Webtrends tools, among others):
. Collaborate with marketing, brand groups, sales and IT; manage external
partners and agencies in the development of websites, applications,
SEO/SEM, display advertising and email marketing programs
. Manage and lead a staff of web designers, marketers and software
engineers accomplished in open-source development (e.g., with Drupal),
API and web services integrations, Scrum and other agile methodologies,
who build and maintain our sites, Onyx CRM system (housing millions of
customer profiles) and applications that have dramatically improved
customer information management and have reduced business processes from
hours and days to minutes
. Estimate project requirements based on research, analytics, customer
needs and technological trends, then, having won management support,
formulate and manage a multimillion-dollar budget
. Market to consumers through strategy, creation, production and
implementation of programs and applications, including the development of
online rebates that have generated millions of dollars in sales
. Participate in and support the company's social media efforts on
Facebook; built and manage our YouTube page
. Consult and provide direction to executives (owners, CEO, VPs and
international executives) on new online programs to meet current and
future customer and business needs (e.g., visualization, mobile iOS apps
available through iTunes)
. Research and familiar with emerging technologies and trends; currently
participating in a large salesforce.com implementation; leading the way
to take Hunter Douglas into the mobile ecosystem
Manager, Internet (Promotion)
June 1997 to September 1999
Marketing Communications Project Manager
May 1994 to June 1997
STORAGETEK, computer disk and tape storage manufacturer
Louisville, Colorado
Marketing Communications Specialist
August 1990 to June 1993
SPECTRA LOGIC, computer disk and tape storage manufacturer
Boulder, Colorado
Marketing Manager
January 1990 to June 1990
Marketing Coordinator
November 1988 to September 1989
ULTRAK, residential and commercial security products manufacturer
Broomfield, Colorado
Marketing Communications Coordinator
September 1989 to January 1990
CRSS, architecture and industrial engineering firm
Denver, Colorado
Office Manager/Account Coordinator
June 1987 to November 1988
G.E. MOORE COMMUNICATIONS, advertising agency
Boulder, Colorado
Office Manager
January 1987 to June 1987
SPORTNET, sport and adventure vacations marketer
Boulder, Colorado
EDUCATION
MBA from the University of Colorado, Denver
Emphasis: Business, Management, Marketing and Related Support Services
May 1992
BS from the University of Colorado, Boulder
Major: Marketing
December 1986
OTHER INTERESTS
Sculpting, drawing, reading, ballet, family, the arts
Contact this candidate