Justine Schnier
** ****** ******, ********, ** L6W 3C2
Phone: 647-***-**** / Email: *******.*******@*****.***
January 20, 2013.
Toronto, ON
Canada
Dear Recruiter,
I am submitting my r sum for the opportunity of Marketing Coordinator with
your team. I bring the ability to build client relationships, provide
marketing expertise that will be of value to your organization.
I have demonstrated a strong commitment to sales and customer service in
the food and beverage industry and event planning from my work and
volunteer experience. As a student of Seneca College, I had the opportunity
to perform market research for Habitat for Humanity Toronto and generate
data that influenced the marketing tools to build brand awareness and
increase volunteerism. I gained experience preparing proposals,
questionnaires and reports, while developing my analytical skills through
data analysis.
During my three years of Post Secondary, I took exceptional pride in my
educational pursuits with completion of an Advanced Diploma in the Business
Administration-Marketing program. As part of the Marketing Management
specialization, I have learned the value of brand positioning, strategic
analysis, online marketing, social media and the various mediums used in
the business environment as communication tools both internally and
externally. Additionally, as the Vice President of Programs for the Seneca
College Marketing Association, I have learned to develop catchy concepts,
develop time lines, recruit and coordinate volunteers and maintain budgets.
Through my pursuits in various positions, I have had the opportunity to
travel and work with fantastic teams that have been beneficial in my
development both personally and professionally. Additionally, I have
developed my skills in planning and execution of events that strategically
benefit the business, and analyzing post mortem results to better my ideas,
creativity and results.
I have also found the time to volunteer in my community. I bring a level of
compassion and passion that has provided me with many profound
opportunities and experiences. I regularly participate in events and have
been involved at the committee and decision making level.
I bring to your organization enthusiasm, motivation and the desire to be
successful. Please do not hesitate to contact me for a meeting to discuss
my qualifications further. I can be reached at 647-***-****.
Yours truly,
Justine Schnier
Enclosure: R sum
Customer-focused ? Self-motivated ? Ambitious
Profile Summary
Objective: To lead, challenge and be challenged in a marketing strategy or
business/market development position. Analyze and improve marketing, sales
and operational performance. Develop products, markets and relationships.
. Outstanding communication and collaboration skills developed from
strong relationship building with clients in sales, customer service
and event planning and implementation.
. Work well under pressure and within time constraints; effective at
problem solving and decision making
. Result driven, with the ability to learn and adapt quickly to new
methods and surroundings
. Work equally well as a team player or independently with little or no
supervision; able to prioritize, delegate and motivate.
. Exceptional ability to understand client relationships and customer
service excellence; seven years of work experience achieving sales
targets and strong evaluation and feedback.
. Knowledge of customer behaviors, product differentiation, branding and
sales presentations developed from academic projects and sales
experience.
. Well developed communication skills in:
o Email, essays, letters and memos
o Strong presentation skills both electronically and orally
o Able to prepare proposals, marketing plans, and integrated
marketing campaign plans
o Strong understanding of social media tools: Facebook, Twitter,
LinkedIn, Word Press
. Computer proficiency including MAC and PC, all MS Office 2010
applications
. Working knowledge of Dreamweaver, Fireworks, Photoshop
Education
Business Administration-Marketing Advanced Diploma - Brand Management
2009 - 2011
Seneca College, Markham, ON
Completion with high academic honours (4.0 GPA) with related courses
in:
. Business Communication
. Integrated Marketing Communications
. Professional Selling
. Web Design
. Digital Media
. Market Research
. Market Strategy
. International Marketing
. Project Management
. Interactive Marketing
Work Experience
Jack Astor's, Cocktailer/ Supervisor/ Marketing &
Event Coordinator
March 2006- Present
. Strategic planning, implementation and follow-
up for all special events and initiatives;
including cost and financial analysis.
. Coordinate partnerships and cross promotional
opportunities.
. Manage and direct staff in store openings to
reflect the company's overall goal and image
. Execute training seminars for new hires in
Local Store Marketing within my region
. Design documents used for strategy and as
measuring tools for Marketing Managers within
my region
. Assist with design and development of
collateral and other marketing communications
for direct marketing programs and sales tools
. Setting budgets and meeting sales goals;
implemented marketing initiatives that
contributed to a 19% guest count increase and
9.75% in sales in Q4 2012
. Adapt well to change and maintain the
consistency of business through conflict
management
Black Chalk Marketing, Brand Ambassador
May 2011- December 2011
. Assisted in management of assets and logistics
across Western Canada
. Set up activation footprints at various
locations
. Increased brand awareness through
demonstrations and consumer interaction on
Windows 7 OS and Sony Vaio computers
St. John Ambulance, Community Development Coordinator
May 2010- August 2010
. Promote public awareness and maintain
partnership relationships with other agencies
. Facilitate community planning initiatives,
identify and foster development opportunities
. Develop a variety of promotional and campaign
material
Volunteer
Peel Association for Handicapped Adults
. Facilitate and co-ordinate recreational, social
and cultural activities for individuals who
have disability as a result of physical, mental
or sensory impairment
Marketing Association of Seneca College, Vice
President of Programs
. Arrange fundraising and facilitate events that
create an environment where business students
can network with both professional and
collegiate organizations and build practical
skills and marketing knowledge
Ontario Colleges Marketing Competition Silver Medalist Quiz Bowl 2009
Ontario
Colleges Marketing Competition
5th Place in IMC
2010
Vision to Reality Gold Medalist
2011
American Marketing Association Member (TAMA)
Presidents Honour List for High Academic Standing Spring 2009
Justine Schnier
42 Benton Street, Brampton, ON L6W 3C2
Phone: 647-***-**** / Email: *******.*******@*****.***
Justine Schnier
1048 Old Sackville Rd., Lower Sackville, NS D4E 3E3
Phone: 647-***-**** / email: *******.*******@*****.***
Presidents Honour List for High Academic Standing Fall 2009
Presidents Honour List for High Academic Standing Winter 2010
Presidents Honour List for High Academic Standing Fall 2010
Presidents Honour List for High Academic Standing Winter 2011
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