Victoria E. Lewko
Brooklyn, NY 11215
917-***-**** (c)
********@*****.***
Professional Broad communications background with experience in strategic
Profile planning, team management, traditional and new media, branding,
writing, event planning, and issues/crisis management
Expertise in developing and leading integrated and creative
communications programs for prominent brands across the country
Dedicated practitioner who works to build strong and cohesive
teams that deliver quantifiable results
Proven track record developing winning strategies for ESPN,
LifetimeTV.com, New Balance, NHL, MillerCoors, and Yahoo!, among
others
Extensive national and local consumer, technology, television,
business and trade traditional and new media relationships
Experience leading multi-office teams while managing the
operations of a business unit
2007 - present Vice President, CarryOn Public Relations, New York, NY
Director
2006 - 2007 Senior Account Manager
2005 - 2006 Account Manager
2003 - 2005 Lead accounts, providing both senior-level strategy and
day-to-day management for agency's top clients
Create and execute award-winning strategies and campaigns across
multiple clients/industries with a focus on consumer-facing
outreach
Research, develop and execute strategy for new business
opportunities and secure new clients for all offices
Manage all aspects of New York office - operations, account
service, human resources, marketing and finance
Maintain a broad base of contacts, securing top tier local,
regional and national traditional and non-traditional media
placements for clients
Member of the senior team that was instrumental in multiple
agency and client awards, including Boutique Agency of the Year
and Best Agency to Work For
Select client experience: AllRecipes.com, AND 1, ESPN Consumer
Products, Evite, General Cigar Co., HLW International
Architecture and Interiors, HSN.com, Johnny Rockets,
LifetimeTV.com, Loc8tor, MillerCoors, Nautica, New Balance, NHL,
Razor USA, Yahoo! and Yogamatic
1998 - 2003 Public Relations and Marketing, HLW International, New York, NY
Managed public relations and marketing functions surrounding all
projects and business units of global architecture, design and
consulting firm
Supervised and developed projects for firm's PR agency
Directed public relations efforts of six international offices
(New York, Chicago, Los Angeles, San Francisco, Shanghai and
London)
Executed media campaigns resulting in consistent coverage in
major consumer, business and industry outlets
Secured speaking opportunities for senior partners
Wrote, edited and submitted white papers for trade publications
Instrumental in steering committee for rebranded web site
Advised firm's partners and principals on messaging and media
strategy surrounding key projects and clients
Wrote winning submissions for clients and partners, including
architectural and interior design fellowships,
BusinessWeek/Architectural Record awards and International
Interior Design Association awards
1996 - 1997 Marketing Coordinator, Lollytogs Ltd., New York, NY
Handled day-to-day marketing for national retail division of
children's clothing importer
Drafted and edited marketing materials for division
Managed events for executives with buyers and prospective
clients
Executed company's marketing, promotions, branding and key
messaging
Maintained database information for key national accounts
Responsible for budget allocation for marketing team
Account team representative on international marketing committee
Education Stony Brook University, Stony Brook, NY, Bachelor of Arts
Select Awards 2005 Sabre Award - Ansari X-PRIZE launch
2005 Gold Bulldog Award - Ansari X-Prize launch
2006 Award of Excellence - DailyCandy
2006 Sabre Award - DailyCandy
2009 PR News Platinum Award - AllRecipes Monthly Measuring Cup
Activities Member PRSA and Step Up Women's Network, 2005 - present
References furnished upon request