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Manager Marketing

Location:
Tomball, TX, 77375
Posted:
April 14, 2010

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Resume:

RACHEL L DELEON

***** ***** ******* **** ***** Drive

Tomball, Texas 77375

******.*.******@****.***

281-***-****

Education

**** - **** **** **********, ***** H. Jones Graduate School of

Business Houston, TX

Candidate for Master of Business Administration degree, May

2010.

Program Emphasis in Marketing and Strategy, Skills include

marketing and business plan development, data analysis, cost

analysis, and marketing research. VP of Professional MBA

Affairs Marketing Club, Member of Energy Club, Operations Club.

Volunteer at 2009 Rice Business Plan Competition.

1997 - 2001 Hillsdale College Hillsdale, MI

History, Fine Arts, Minor in Spanish. NCAA Division II GLIAC

Conference Women's Soccer, Pi Beta Phi Sorority, G.O.A.L.

Community Leadership Scholarship, Hillsdale Tradition Award, and

Student Merit Scholarship. Launched Wyld Life, a community club

for junior high students, in affiliation with Young Life.

Experience

2006 - Current INFOGROUP ORC Houston, TX / New York, NY

One of the nation's premier providers of customized research

and analysis designed to help companies make more

informed decisions.

Account Director, On Demand Business Research Service, Consumer

Practice

Develop new and existing business relationships in consumer-

based industries, with responsibility for approximately 120

current accounts, 60% Fortune 1,000.

. Negotiated annual contracts for new and existing clients with

extraordinary 90% retention in down economy.

. Initiated transactional service and client resell campaign to

drive higher retention levels.

. Directed strategic cross-selling of firm capabilities by

coordinating across divisions in order to optimize market

research solutions for clients and prospects

. Conducted needs assessment and ongoing strategic account

evaluation for all clients.

. Implemented portal system to centralize knowledge management

within Consumer Practice.

. Engaged new users to educate them on firm capabilities in

order to broaden client relationships.

. Initiated Social Media corporate pilot program to be used as

an interactive solution for clients and enhance marketing and

business development initiatives.

2005 - 2006 MARIAH MEDIA, OUTSIDE MAGAZINE SANTA FE, NM

Magazine targeted to outdoor enthusiasts.

Office Manager, Creative Department

Liaison between Accounting and Creative departments.

. Directed annual budget of 1.5 MM for Creative Department

. Conducted forecasting, tracking, and invoicing for department

expenditures in monthly and special issues

. Engaged vendors as Accounts Payable representative for all

billing and payment; negotiated payment terms under difficult

financial circumstances

. Coordinated with Accounting Manager to successfully reduce

invoices in AP from 240 days to 30 days.

. Managed department database, vendor materials

(photos/illustrations), and department organization.

. Implemented, updated, and maintained legal contracts with all

vendors.

2004 - 2005 OAKLEY, INC. FOOTHILL RANCH, CA

Designer and manufacturer of lifestyle eyewear and apparel

targeted to young adult market.

Executive Assistant, Accounts Receivables (AR) and Tax

Departments

Responsible for providing executive office and clerical support

with accounts receivables and tax departments.

. Prepared financial reports and conducted customer account

analysis for AR department (50+ employees).

. Managed bankruptcy, litigation, and collection account

documentation and processing for AR.

. Directed event planning for the accounts receivables

department.

. Promoted by CFO to work with corporate Tax Department (up to

25% of time) as a result of proactive initiative.

. Prepared documents, processed communications, and organized

corporate records for litigation purposes with corporate tax

department.

Personal Fluent in Spanish. Member of the American

Marketer's Association, Houston Chapter. Member of Young

Professionals in Energy (YPE), Young

Professionals in Houston (YPH), and National Association of Women

MBA's (NAWMBA) Houston Chapter for

Professionals. Enjoy spending time with family and playing soccer.



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