Content System

An experienced Writer/Editor and Proofreader with over five years of

experience in the academic, retail advertising, and packaging supply

industries, specializes in technical writing, advertising copy, academic

editing, and SEO. Well-organized and detail-oriented with a strong

technical background in IT and Desktop support, offers to develop, edit,

and proofread content in any medium (print or electronic) for style,

accuracy, and overall consistency. Web Content Analyst, Copywriter,

Copyeditor

Sears Holdings (Manpower Aurora, IL 2010

Contract)

. Wrote, edited and proofread advertising content for products being

sold on sears.com, kmart.com, thegreatindoors.com, and mygofer.com

. Researched and gathered product information from manufacturers and

used internal documents to create content.

. Researched keywords to target popular and highly converting terms

(Search Engine Optimization)

. Developed guidelines for specific categories.

. Worked with Associated Press Stylebook (AP).

Copywriter, Copyeditor, Technical Writer, Photo Editor

Shorr Packaging Corp. (Contract) Aurora, IL 2009-2010

. Wrote, edited and proofread, multichannel advertising content for

487 unique product SKUs, developed for a B2B eCommerce website.

. Researched product information from vendors, buyers, and

manufacturers.

. Researched keywords to target popular and highly converting terms

(Search Engine Optimization)

. Masked and removed background and cropped, color-corrected and

touched-up more than 1,300 product images using Adobe Photoshop.

. Organized and tracked lists of completed product copy and image

shot lists in Excel.

. Worked with Associated Press Stylebook (AP) and The Chicago Manual

of Style.

3 Technical Editor, Writer

LaSalle Network (Contract) Schaumburg, IL 2009

. Edited and proofread course material in HTML for the online

learning environment. Subject material included medical courses

(Radiology, Respiratory care, etc.) as well as general education

courses (English, philosophy, sociology, etc.).

. Checked for proper grammar, spelling, accuracy, punctuation, and

overall consistency.

. Worked in a Content Management system (CMS) that managed course

material. Content was in the form of lectures, introduction

paragraphs, assignments and quizzes/ final exams.

. Worked in the American Psychological Association (APA) style.

. Content was for Colleges part of U.S. Education, owned by DeVry

Inc.

4 Technical Writer, System Administrator

Innovativ Consulting (Telecommute-Contr Westerville, OH 2009

Partners act)

. Developed software documentation and install procedures for an open-

source ERP system called Kuali Rice.

. Created and developed end-user guide for a Service Bus module (ESB)

in the Kuali Rice system.

. Configured, administered, and installed software for a Linux test

server and Microsoft Server 2003 virtual server.

. Interviewed Java developers about technical aspects and

specifications of the Kuali Rice system.

. Managed documentation versioning/revisions via Microsoft SharePoint

server.

. Collaborated with team over a graphically dispersed area via VOIP

and text messaging (Skype).

5 Proofreader and Indexer

OfficeMax Corporate (Employee) Naperville, IL 2008

Headquarters

. Proofread 50-100 pages of advertising media per week (e.g.,

multichannel product catalogs, brochures, covers, flyers, emails,

instruction manuals, coupons, and corporate style guides).

. Edited copy for proper grammar, tone, and accuracy; verified

prices, product descriptions and SKUs to ensure published

information was accurate and consistent across layers.

. Created, edited, and arranged 4-page index for a 214-page office

products catalog.

. Selected as one of two leads for a team of 15 proofreaders in

production of a 5,455-page (including layers) multi-channel office

products catalog with a new design. Catalog achieved a 99.98%

accuracy rate.

. Led a team of seven indexers in creation of indices for two

separate catalogs (1,152 and 830 pages each).

. Created, edited, and arranged copy for Table of Contents in two

separate catalogs (1,152 and 214 pages each).

. Consistently maintained a 40-page style guide that provided

consistency for catalog production.

. Edited and designed content for HTML newsletters, e-advertisements,

email blasts, and PDFs flyers.

. Created graphic images for HTML newsletters using Adobe Photoshop

CS3.

. Adjusted overall layout on production pages using QuarkXPress 6.5

and Adobe InDesign CS3.

. Maintained copy in multiple content management systems (Pindar,

Digital Publisher).

. Trained 18 peers in Adobe InDesign CS3.

6 Proofreader

Affinity Express (Employee) Elgin, IL 2006-2007

. Proofread 30-40 jobs per week (direct mail, coupons, circulars, and

brochures) for high-value, "white-glove" accounts (i.e. Dominos,

Pizza Hut, and Papa John's) created by geographically dispersed

team in three locations.

. Traveled to Pune, India to evaluate and train a team of 10-12

proofreaders and copywriters. Purpose of training was to guide the

transition of work to the Pune, India production team, improve

workflow, enhance production, and troubleshoot technical issues.

. Edited and proofread advertising copy; verified prices and product

descriptions to ensure all information was consistent and accurate.

. Developed and implemented style guides, checklists, reference

guides and procedures to improve efficiency and alleviate errors.

. Administered and assembled jobs, controlled production workflow,

managed digital files, and posted completed jobs to electronic mass

transit system for client review in addition to resolving various

issues with production teams.

. Proofread for proper grammar, tone, and accuracy of copy in all

advertising media.

Education

Master of Arts European & American Western Illinois Macomb, IL 2006

History University

Bachelor of Acoustic Arts & Sound Columbia College Chicago, IL 1996

Arts Engineering

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