Meg Phillips
*** * ******** *** ( Haddonfield, New Jersey 08033 (
***********@*******.*** 609-***-**** C
Sales Management & Business Development Executive
Senior Management Professional with more than 20 years' experience
delivering exceptional sales results and creating innovative marketing
programs. Built strong and long-term client relations through consultative,
solutions-focused sales approach. Expert in identifying and capturing new
business and market opportunities through strategic identification and
negotiation of joint ventures, partnerships and alliances.
CORE COMPETENCIES:
NEW BUSINESS DEVELOPMENT ( TERRITORY DEVELOPMENT ( ACCOUNT MANAGEMENT (
CUSTOMER NEEDS ASSESSMENT
MARKET PENETRATION ( PRODUCT MANAGEMENT ( CONSULTATIVE SALES ( STRATEGIC
PLANNING ( COMPETITIVE ANALYSIS
INVESTMENT MANAGEMENT ( NEW REVENUE STREAM ( MARKET ANALYSIS ( FINANCIAL
MODELS ( LEAD GENERATION
MARKETING ( PRESENTATIONS ( KEY RELATIONSHIP DEVELOPMENT ( TEAM BUILDING &
LEADERSHIP ( PROSPECTING
SUMMARY OF QUALIFICATIONS
FULTON FINANCIAL CORP., WOODBURY, NEW JERSEY ( 2007-2009
Financial holding company that operates 270 banking offices in
Pennsylvania, Maryland, Delaware, New Jersey and Virginia through numerous
affiliates. Annual sales revenues are over $16.5B.
VP of Business Development
High-profile position leading strategic planning, new business development
and market positioning to drive profitable growth throughout Central and
South Jersey. Given full autonomy for identifying and capitalizing upon
opportunities. Built partnerships with 15 commercial lenders and 22 branch
managers. Generated leads through cold-calling and prospecting to develop
new pipeline for HNW services. Deployed consultative sales, defined
customer needs, and matched clients with the appropriate investment
specialists.
Sales & Marketing
. Created original marketing materials and incentive programs for HNW
services to increase market share ratings in a downward-trending U.S.
economy. Result: drove a 20% gain in revenue growth.
. Captured $1.5 M in assets under management, company's first account in
Central Division.
. Led high-powered negotiations against Wachovia to the award of a $2M non-
profit trust fund.
Business Development
. Generated 70% of new business development through cold-calling that
included a $15M account.
. Evaluated products/services relative to competition, and created wealth
management for high net worth individuals, business owners and families.
Training & Development
. Provided ongoing training and coaching for 15 commercial lenders and bank
personnel at 22 branches.
. Developed marketing programs and facilitated training for new hires.
. Selected and coached advisory team supporting key client relationships.
Lincoln Financial, Cherry Hill, New Jersey ( 2004-2007
Premier financial planning organization offering a wide variety of
financial products and services with $181B in assets under management.
Investment Advisor
Built and managed relations with high-net worth individuals, business
owners and professionals. Developed new business through prospecting,
referrals, cold calling, and representing company at industry seminars.
Held full P&L accountability for $15M. Assessed customer needs, and
translated investment objective into effective portfolio strategies
relative to goals and risk tolerance. Managed financial planning functions,
investor accounting, reporting, and presentations.
Meg Phillips Page 2.
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. Qualified leads through cold-calling and secured largest single account
for $12M.
. Pioneered Orphan Program in cooperation with sponsor, Mrs. T's Pierogies,
to secure $10M in life insurance and $4.5M in 401(K) assets.
. Initiated and led cold-calling program for new recruits
. Developed innovative marketing plans that delivered a total of $7M in
401K assets and insurance policies.
Washington Apple Commission, Wenatchee, Washington ( 1997-2004
One of the oldest and largest commodity commissions in the United States.
Annual revenues are $15M.
Regional Manager
Challenged to identify new market opportunities for large harvest of
Washington apples, and position company for long-term growth and expansion.
Created promotional and advertising campaigns to drive sales targeting
retailers in the Philadelphia and New York Metro regions. Accountable for
$500K advertising budget administration. Oversaw category management team.
. Acted effectively as liaison for shippers and retailers to negotiate
pricing and launch dynamic advertising campaigns. Result: propelled sales
revenues over 1000% for Pathmark and Acme in 2000.
. Designed a value added incentive program that optimized market
penetration and ignited sales in the New York / Philadelphia Metro
region.
. Awarded "Sales Person of Year 2000" for outstanding top performance.
Dole Fresh Fruit, Philadelphia, Pennsylvania ( 1988-1992
The world's largest producer and marketer of high-quality fresh fruit and
fresh vegetables. The company does business in more than 90 countries.
Annual revenues are $6.95B.
District Manager
Core leadership role in developing brand management strategy and creating
new distribution channels launching new product campaigns to generate sales
of fresh fruit in the Philadelphia / Pittsburgh region. Forged retail
relationships in emerging markets and successfully marketed Northeast Melon
Program.
. Introduced co-op advertising program, engaged retailer participation and
captured 100% increase in Pittsburgh Metro sales.
. Implemented innovative program " Midnight Wholesale Market Walk" to build
relations between wholesalers and sales force by working together on
night shift.
. Developed and initiated a pre-book system that propelled a 20% gain in
sales revenue.
Previous professional position: Assistant Manager for Sunkist Growers (1985-
1987).
Details available on request.
Education and Professional Training
Bachelor of Arts in Business Administration
Lynchburg College, Lynchburg Virginia
Stephen Covey's 7 Habits of Highly Effective People
Landmark Forum Program
Certification & Licensure
NASD Series7 and 66,
Health & Life Insurance License
New Jersey Real Estate License
Meg Phillips
232 S ATLANTIC AVE ( HADDONFIELD, NEW JERSEY 08033 (
***********@*******.*** 609-***-**** C
Dear Sir/Madam:
As a seasoned Account Executive with more than 20 years of experience, I
have provided visionary leadership and executed creative solutions
throughout my career that launched significant revenue improvement. I led
top leaders in a wide range of industries to high profitability while
achieving strong and sustainable market and profit contributions. I am now
seeking the opportunity to join your company in an Executive Sales
Management position. Here are just a few of my most notable achievements:
. Generated more than 70% of new sales through cold-calling and delivered
1st company account ever in Central New Jersey for $12M.
. Created winning advertising campaigns in collaboration with national
retailers that resulted in 1000% gain in sales revenues for Pathmark,
Acme and Washington Apple.
. Respected advisor to loyal clientele, building referrals and account
longevity through relationship building and outstanding service.
. Fostered strong and long-term relations with key strategic alliances
increasing opportunities to partner in new joint ventures and drive
growth objective.
. Consistently ranked in top tier for increasing market share in highly
competitive markets.
. Created and led training programs in sales, marketing and customer needs
assessment for new hires.
My demonstrated strengths in relationship management have been favorable in
all aspects of interacting effectively with professionals and executives at
every level. In each of my previous positions, I have consistently attained
record-breaking high sales volumes and been recognized for outstanding
sales achievements. These qualities combined with my experience and
dedication would enable me to make a valuable, immediate and long-term
contribution to your organization. For a more detailed presentation of my
skills and background, please review the enclosed r sum and feel free to
contact me at your earliest convenience.
Thank you for your time and consideration.
Sincerely,
Meg Phillips