Juliette Tai
Ashland, MA *****
http://hotjobs.yahoo.com/resumes/jtai21/g360berkentr
******@*****.***
Summary
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Able to add value across the entire product development value chain; from
product creation testing to product sales and customer service.
Demonstrated technical expertise and sales & marketing know-how to generate
more than $20M in revenue at prestigious firms including EMC and IBM.
Recognized for detail orientation, internet savvy, creative problem solving
skills. Possesses the knack for "bootstrapping", critical in any
entrepreneurial or small business environment.
Work Experience
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Greenlight360, Inc, Framingham, MA, US
6/2009-present
Dir. Of Research & Competitive Intelligence
Researched and analyzed competitive and market trends. Developed and
presented strategic recommendations to support the success of Greenlight360
business.
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Created weekly/monthly management reports on Internet television key
performance indicators
.
Created content and drove traffic to the Greenlight360 blog
.
Co-created shows for the Greenlight360 network
.
Managed Greenlight360 Social Media campaigns, including Twitter and Facebook
that maintained and established a presence on the Internet
Berkent Legal Services, Framingham, MA, US
8/2009-present
Social Media Manager
Design and manage lead generation campaigns to drive new business
.
Created and implemented Video Blogs that resulted in the ability to market
the law firm online and expanded business by 50%
.
Marketed Berkent via Facebook and Twitter campaigns that established
advertised presence and expertise
.
Leveraged Google Analytics that monitored and optimized www.berkent.com
visitor activity
IBM Corp, Waltham, MA, US
5/2008-2/2009
Worldwide Channel Marketing Program Manager, Mid-Market
IBM Software Group, Tivoli Software
.
Led marketing initiatives that increased brand awareness and exceeded
revenue goals in 2008, achieving 155% of plan with 27% YTY growth
.
Managed Mid-Market Readiness process through the Tivoli Brand streamlining
the products' approval process
.
Communicated across the IBM Matrix, created an extended team that built a
program plan that ensured worldwide teams executed consistent marketing
campaigns
FilesX Inc, Newton, MA, US (acquired by IBM)
3/2007-2008
Sr. Inside Sales Executive
Enterprise Sales Support Team/Sales Organization
Performed internal sales for FilesX Xpress Restore product and
salesforce.com administration
.
Drove new business development. Researched and nurtured new Global 1000 and
Fortune 1000 customer prospects into viable leads for sales team
.
Identified and qualified client project needs
.
Developed email and calling campaigns for prospects and tracked results that
identified potential clients
EMC Corporation, Franklin, MA, US
6/2005-11/2006
Technical Consultant (Enterprise and Commercial/SMB)
Inside Sales Organization
Partnered with Sales Reps, as the technical expert to develop and sell EMC
solutions to best meet customer needs
.
Developed technical strategies to deliver EMC solutions that supported
business objectives at accounts which generated $3+ M in revenue per quarter
.
Relationship building with customers, making tactical contributions to the
sales process
.
Delivered training including WebEx demos to EMC employees and customers
.
Consultative selling, C-level selling
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Certification: EMC Proven Professional
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Block Financial Corporation, Cambridge, MA, US
6/2003-4/2005
Software Release Engineer (Contractor)
TaxCut Development/Release Engineering group
.
Build and release online and shrink-wrapped product (TaxCut Windows and
Macintosh)
.
Coordinate and communicate with other groups for schedules and tool
development
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EMC Corporation, Hopkinton, MA, US
8/1996-10/2001
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Sr Design Engineer/Partner Manager
12/2000-10/2001
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Solutions & Software Partners Integration Engineering Group (SSPI)
Assessed and evaluated emerging partner's integration requirements and
business opportunity
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Managed, coordinated, and technical support of partners through
E-Infostructure Developers Program
.
Program Managed, process development of engineering aspects of EIDP program
.
Conducted competitive analysis and research that was key in reviewing
candidates for possible M&A
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Sr Design Engineer/Project Lead
8/1996-6/2001
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Project lead - Legato NetWorker/SmartMedia integration with TimeFinder and
Oracle; IBM/RS/6000 DB2 Integration with EMC Software offerings
.
EMC Symmetrix engineering liaison for ECOstructure Initiative (EMC, Cisco,
Oracle).
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Progress Software Corporation, Bedford, MA, US
Sr Technical Support Engineer
8/1993-8/1996
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Product Services Department
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24/7 Mission critical support for PROGRESS (4GL/RDBMS application
development tool). Manage escalated issues. Account management of Beta
customers
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Instructor for Education Department. Technical resource at trade shows
?
Formal Training: Oracle, Sybase, DEC System and Network Node Management II
Education
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Northeastern University, Boston, MA, US
BSEE, 1989 Concentration: Computer/Semiconductor Engineering
Hubspot Inbound Marketing Certified, 2010
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Skills
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Hubspot Inbound Marketing Certified
High-end clustered server platforms. Highly available Symmetrix Storage
arrays
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High Availability software (ptx/CFS, ptx/CTC, Qualix, EMC PowerPath)
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OS: Solaris, HP-UX, AIX, Windows, Dynix/ptx, VMS
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Volume Managers (SVM, Veritas, LVM), DB2, Oracle, MS SQLServer, PROGRESS,
CorVision, RMS, Rdb, DCL, sql, scripting (csh, ksh, perl), Software
Configuration Management/Source control (Perforce)
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