Design Management

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LJ Sickmann

www.ljsickmann.com

www.linkedin.com/in/larrysickmann

*************@**.***

CURRENT EXPERIENCE

Senior Web Designer 2005-Present

North American Affinity Clubs, Inc.

I'VE BEEN DEEPLY INVOLVED IN REDESIGNING CLUB WEBSITES TO INCREASE

IMPRESSIONS. WE'VE ADDED ONLINE VIDEO, FORUMS, E-COMMERCE & ONLINE

SERVICING TO REDUCE PAPER BILLING AND MEMBER CALLS. WE ARE CONSTANTLY

TESTING NEW EMAILS, BANNERS, LANDING PAGES, AND

E-NEWSLETTERS TO DRIVE AND RETAIN CLUB MEMBERS.

Currently I'm involved in:

. Website design

. Acquisition site design

. Email design and coding

. Flash and static banners

. Partner micro-sites

. Lead generation

. Wireframes

PAST EXPERIENCE

Art Director 1997-2005

North American Media Group, Inc.

. Magazine layout and design

. Photo and illustration direction

. Scanning, color management

. Digital pre-press preparation

. Magazine marketing design

. Logo design and illustration

Graphic Designer 1992-1997

Grandma Gebhard Companies

. Brand/corporate identity

. Packaging

. Table tents

. Brochures

. Menus

EDUCATION

Student 1990-1992, 1997

Advertising Art & Design

Hennepin Technical College

. Photoshop

. Illustrator

. Dreamweaver/HTML

. QuarkXPress

. Identity/Collateral

. Illustration/Hand lettering

. Production art

. Figure drawing

SKILLS

. CS4 Suite

. HTML/CSS

. Dreamweaver

. Flash/AS

. QuarkXPress

. JavaScript

. XML

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