Kenneth A. Moore
Mokena, IL ***48
708-***-**** (Main)
708-***-**** (Cell)
*********@*******.***
Summary of achievements
. Provided market analysis, development and implementation of strategic
business / marketing plans and maintenance of competitive pricing
strategies for direct and distributor sales to meet annual gross
profit targets in the Municipal Water / Wastewater Arena.
. Executed the successful launch of key sales/marketing strategies and
product in the municipal water/wastewater (AWWA), industrial, OEM and
MRO (mechanical/electronic) markets.
. Developed Municipal Markets and implemented the sale Flow Control,
Flow Measurement and, Acoustic Water Leak Detection Product.
. Sales/Marketing liaison to engineering and manufacturing.
. Consistently grew Municipal Water and Wastewater Markets of
responsibility an average of 300%.
. Conducted public speaking engagements concerning "feature, function,
benefit" product promotion and training for Municipal Council
functions, local and national municipal organizations.
. Assisted in the development of design concepts and marketing
strategies for new products.
. Responsible for annual expense budgets, hiring and termination,
performance evaluations and work load measurements of direct
personnel.
. Provided monthly, quarterly and annual sales forecasts.
. Accountable for proposal and competitive pricing development, major
product claims negotiation and reconciliation
. Provided sales/marketing support to distributors (including the
resolve of sales conflicts) and end user accounts.
. Composed and developed product descriptive literature.
Experience (Municipal)
1999 - 2009 Midwest Meter, Inc., Edinburg, Illinois (Municipal Meter
Distributor)
Chicago Sales Manager
Developed proper sales methodology for the acceptance and sale of Water /
Wastewater Flow Metering Product, and a variety of technologies to manage
the systems developed. Prepared written documentation used for decision
making at various municipal & end user levels including, financial
analysis. Implemented concept development, acquisition of service and,
management of sub-contractors for the purpose of provision and installation
of 12ea million dollar plus turn-key meter and AMR municipal systems.
1994 - 1999 (See below "Experience (Industrial")
1981 - 1994 Mueller Company, Decatur, Illinois (AWWA Valve, Hydrant, Brass,
Line Stop, and Hersey brand Meter Manufacturer)
S.E. District Sales Manager
Direct responsibility for over $60M in annual sales for the Southeastern
United States and Puerto Rico including, the management of 14 Territory
Sales Representatives and a regional distribution network with over 60
locations.
1975 - 1981 U.S. Pipe & Foundry Company, Birmingham, Alabama (AWWA Pipe,
Valve Manufacturer)
Sales Representative
Responsible for product promotion, acquiring product specification
preferences, direct sales to end users, and coordinating distributor sales
efforts for the assigned territory.
Kenneth A. Moore
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Experience (Industrial)
1996 - 1999 Bison Gear and Engineering, St Charles, Illinois (Gear Motor
Manufacturer)
Regional Sales/Marketing Manager
Developed and grew OEM business for WW Granger private label offering.
Served as liaison between W.W. Granger and domestic end users. Primary
contributor relating to the development and sale of new product to meet new
end user demands. Provided marketing support and oversaw the development of
tri-lingual product documentation.
1994 - 1996 Rittal Corporation, Springfield, Ohio (Electronic Enclosure
Manufacturer)
District Sales Manager
Assured proper methods/efforts of 4 direct sales engineers regarding target
setting, time management, and market identification. Directly involved
with OEM's concerning the design and sale of product for both domestic and
international product.
Awards
Regional Salesman of the Year (1985)
National Salesman of the Year (1977, 1986, 1989)
Education
1975
BS / Business Administration
BS/ Economics
Hillsdale College, Hillsdale, Michigan
Kenneth A. Moore
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