Sales Design

DAWN STEPHANS

*** ********** ****** ( New Milford, New Jersey 07646

201-***-**** ( *********@*********.***

CREATIVE SERVICES DIRECTOR: Art Direction and Graphic Design

Successful art director with more than 15 years of experience in the design

and execution of multimedia projects for an array of industries, including

biopharmaceutical, chemical production, publishing, beauty, packaging and

home fashions. Conceptualize, lead and execute design projects for digital

and print formats. Drive brand strategies to exceed client expectations.

Deliver superb outcomes on multiple concurrent projects through expert

cross-functional team leadership and strategic planning. Maximize quality

by coordinating all stages of project development, including photo shoot

direction, print and webpage layout, typography, and prepress. Maintain

stringent budgets and schedules. Extensive background in HTML and Flash

experience.

Core Competencies

Concept Development ( Hands-On Design ( Cross-Functional Team Leadership (

Brand Management

Print/Digital Media ( Client Needs Assessment ( Budgeting ( Industry

Research ( Competitive Positioning

Project Lifecycle Management ( Executive Presentations ( Talent Recruiting

& Management ( Scheduling

Communications Management ( Direct Marketing ( Layout Design ( Proofing (

Editing ( Quality Assurance

Productivity Improvement ( Multi-Project Management ( Web Design ( Message

Development ( Variable Data Print/Digital Projects . Photoshoot Management

( Art Buyer . Press Approvals ( Packaging Design Brand Development .

Tradeshow Displays . Photo Retouchng . Pre-press . Distribution Management

PROFESSIONAL EXPERIENCE

Art Director

KENYON HOAG ASSOCIATES, Upper Saddle River, New Jersey ( 1999-2009

Conceptualized and developed all corporate advertising and informational

media for advertising and marketing agency serving biotechnology,

biopharmaceutical, and chemical industries. Drove design innovation while

meeting client objectives and exceeding institutional standards. Led cross-

functional team of artists, programmers, and web designers. Customized

advertising protocols to meet individual client needs. Delivered desired

outcomes on time and within budget for multiple concurrent projects.

Cultivated enduring partnerships with key third parties, including vendors,

printers, talent, and support staff. Designed print and digital media to

ensure superior message development, maximize return-on-investment, and

secure market dominance. Established and maintained project budgets and

timelines.

. Spiked client sales by up to 80% through expert design, project planning,

and execution.

. Brought ambitious projects to fruition an average of 10% under budget

through strategic planning, process optimization, third party partnership

development, and cost containment.

. Planned and developed innovative online presence, including creating

websites, e-newsletters, and online advertisements and tutorials.

. Accelerated productivity, efficiency, and service quality through

operational innovation, including revamping the digital photography and

job component storage systems.

. Cultivated stellar corporate profile by coordinating tradeshow

appearances and informational packages for business executives and

stakeholders.

. Supervised and art directed photo shoots, including acquiring

photographers, models, and external support staff as needed.

. Procured, installed, and troubleshot in-house technologies, including

computer hardware and software.

. Design and develop all forms of ads and sales promotional and

communications material

DAWN STEPHANS ( Page 2 ( *********@*********.***

Graphic Design Specialist

AUTOMATIC SWITCH COMPANY, Florham Park, New Jersey ( 1997-1999

Conceptualized and developed all corporate advertising and informational

media, including print catalogs, brochures, advertisements, and

letterheads. Evaluated design strategy effectiveness and devised

modifications to optimize competitive positioning. Tailored advertising

protocols to corporate messaging, operational, and financial goals. Defined

product strategies in collaboration with cross-functional personnel,

including engineering teams. Cultivated relationships with internal and

external teams to secure project objectives on time and within budget.

Maintained productive communication among staff and stakeholders.

. Developed pioneering multimedia marketing platforms to attract and retain

major distributors.

. Galvanized sales and corporate visibility by playing instrumental role in

the development of company advertising, including the creation of website

and complementary ad campaign to promote online sales.

Account Executive

CM JACKSON ASSOCIATES, Ramsey, New Jersey ( 1994-1997

Drove design project outcomes, budgets, and timelines by partnering with

design teams and client leadership. Established relationships with senior

marketing teams in client corporations to ascertain customer design needs

and goals. Conceptualized and led pioneering design projects to meet client

needs. Monitored production strategies to maximize service quality and

ensure customer satisfaction. Devised highly successful operating, product,

and service protocols to promote project outcomes.

. Spurred account acquisition and growth by cultivating a reputation for

excellence, delivering stellar project outcomes on time and under

budget.

. Built enduring partnerships with leading national supermarket chains,

including Food Lion, A&P, and ShopRite, by conducting regular status

meetings with senior executives and stakeholders.

. Consistently exceeded client expectations and upheld stringent federal

regulatory standards regarding food labeling.

Graphic Designer

THE GRAPHIC EDGE, Emerson, New Jersey ( 1992-1994

Developed and executed graphic design strategies to meet individual client

needs. Shepherded design projects through all stages of the lifecycle, from

concept to completion. Orchestrated layout and production planning using a

variety of platforms, including traditional paste-up and computer-assisted

design.

. Promoted business development, account growth, and quality improvement

through superior project planning and delivery for various markets,

including beauty, fashion, publishing, and home goods.

FORMAL EDUCATION

Bachelor of Arts in Graphic Design and Advertising

Courses taken at: School of Visual Arts, New York, New York

Associate of Fine Arts

Courses taken at: Bergen Community College, Paramus, New Jersey

TECHNICAL SKILLS

QuarkXpress, DreamWeaver, HTML, Adobe Certified Training: Photoshop,

Illustrator, InDesign,

Flash CS3, Acrobat, Microsoft Office, Keynote, Google Analytics, Bridge,

Entourage, Image Ready, Quicktime Director

DAWN STEPHANS

356 Marguerite Street ( New Milford, New Jersey 07646

201-***-**** ( *********@*********.***

Dear Sir/Dear Madam:

If your organization is in need of an art director with more than 15 years

of experience driving design innovation, generating superlative outcomes on

creative projects, and promoting cross-functional team excellence, please

review my resume. As an art director delivering outstanding design concepts

and service for clients across industries, including biopharmaceutical,

biotechnology, chemical production, lab and medical devices, publishing,

package design, beauty and home goods I possess expertise in customizing

creative strategies

to meet unique customer needs.

My success derives from a combination of in-depth industry research,

project planning and hands-on execution, from concept to completion and the

expert use of advanced technologies, including online media and print.

These talents enable me to formulate design strategies that consistently

meet and exceed industry standards. I have excellent communication skills

and can deliver an effective pitch to a client. Further, through

exceptional leadership, I produce superb outcomes on time and under budget.

During my tenure with Kenyon Hoag Associates, I increased one client's

sales up to 60% by formulating highly successful multimedia campaigns

to optimize branding and message development.

Among my most significant achievements as an art director and graphic

designer are:

. Bringing design projects to fruition an average of 10% under budget

through superior strategic planning, process optimization, and partnership

development.

. Spurring revenue growth by cultivating lucrative relationships with

printers, major national distributors, including those for Shop Rite,

through strategic prospecting, client needs assessment, and project

planning.

. Driving sales and corporate visibility by playing a key role in the

development of company advertising, including the creation of a website and

complementary ad campaign to promote online sales.

. Galvanizing productivity, efficiency, and quality through technological

and operational innovation, including revamping digital photography and job

component storage systems.

. Conceptualizing and building a highly effective online presence by

developing corporate websites, e-newsletters, and online advertisements and

tutorials to boost the company profile.

. Formulating and producing all forms of print sales promotional material,

including catalogs, brochures, and direct mailers.

I have devoted my career to developing successful multimedia design

protocols that optimize corporate messaging, exceed revenue targets, and

promote a reputation of overall corporate excellence. Please contact me at

your convenience to further discuss how I may contribute to your

organization's success. Thank you in advance for your time and attention. I

look forward to hearing from you.

Sincerely,

Dawn Stephans

My profile is listed here:

http://www.creativehotlist.com/dstephans

Please see samples and descriptions online on Facebook at:

http://www.facebook.com/album.php?aid=25337&id=161*******&l=0699006f94

Here is a link to a presentation created using Presenter, a plug-in for

PowerpPoint:

http://www.kenyonhoag.com/innovatis/cellavista_campaign/

Here are links to other sites I have designed or produced with descriptions

of my role in each:

Design overall site style. Utilize client's original art to set up all

layered files for flash animations

http://www.interferonforce.com/

Concept, design and entire production of site:

http://www.bestlabpump.com/

Concept, design and HTML production, create and set up files for Flash and

3-D animation

http://www.knfprocess.com/

Concept, design and entire production of site, set up files for Flash

animation

http://www.nnibioproduction.com/

Digital video intro production example:

http://www.troycorp.com

Contact this candidate