Media Sales Account Executive, seeking a position in the Television and
Entertainment industry, where I can add value by leveraging my strong
business development and relationship management skills.
Latina 105.5 fm Radio Station, Miami, Florida
Senior Account Manager
. Research prospects and generated leads using internal prospecting
tools; cold calls, networking groups, the internet, tradeshows, web
and other methods.
. Closed major clients including, Polar Beer, Sonnema Vodka, Select
Vodka, and Miami-Dade College
. Created integrated strategies that serve to develop and increase
customer sales
. Managed relationship with media agencies including, Zubi Advertising,
Tapestry, Maranon Agency and GL Media
. Matched the client's optimum target with the right on-air commercial
message
Vipa Health Solution, Miami, Florida
Marketing Coordinator /Sales Developer
. Established six new clients and maintained profitable long-term
relationships
. Developed innovative marketing and sales strategies
. Researched competition to determine the company's most effective
marketing campaigns
. Promoted the company's services by implementing successful marketing
strategies combining product demonstration, conferences, and product
trial
GenTV Caracol Television, Miami, Florida
Sales Assistant 3-07 to 4-07
Account Manager 4-07-4-08
. Analyzed competitive local and national Spanish and English -language
TV stations to prospect for new leads
. Identified a portfolio of 100 qualified companies the first two months
and was promoted to Account Executive
. Converted six prospects into revenue generating clients in four
months, including Polar Beer, Esserman VolksWagen and James Gagel Law
Firm
. Maintained profitable, long-term client relationships
Southern Connecticut University, New Haven, CT
Bachelor's Degree: International Communication
Minor: Sociology
. Fluent in English and Spanish
. Attention to detail, methodical and organized; with strong follow-up
skills
. Exemplary abilities to multitask and meet deadlines
. Goal-driven with strong interpersonal skills
. Awarded scholarship at Spain's Salamanca University, Profession
affiliation
Miami Marketers: Actively present in Hispanic media networks
Natpe : Participated in the 2010 Entertainment and Television market and
conference
. Willing to relocate
. References upon request
PROFILE:
EXPERIENCE:
8-2009/present
8-2008/8-2009
9-2007/8-2008
EDUCATION:
8-2007
SKILLS:
ACHIEVEMENTS:
PROFESSION -AFFILIATIONS