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Sales Manager

Location:
Houston, TX, 77083
Posted:
May 11, 2010

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Resume:

Jacqueline B. Robeaux

***** ******

Houston, Texas

336-***-**** (cell) *********@*****.***

SUMMARY

Experience sales professional marketing consumer products to major retail

channels. Recognized as a dedicated, intelligent team player who uses

strong and effective communication and interpersonal skills to nurture and

develop both individuals and teams to reach establish goals that positively

impact the bottom line. Expertise in:

Customer Account Management Creative Problem Solving Product Management

Skills

Category and Inventory Business Development Sales Negotiations

Management

Advertising and Promotion Strategic Planning Budgeting

Planning Staff Development

PROFESSIONAL EXPERIENCE

Hanesbrands, Inc. - Winston-Salem, NC 1998-2008

Senior Customer Development Manager, Customer Management Group, (2006-2008)

. Gained new distribution by developing an exclusive Daywear Collection

assortment for Sears, contributing $1 million in sales.

. Developed and implemented a promotional opportunity for Sears which

generated $450,000 in incremental sales.

. Identified high volume K-Mart stores and convinced account to purchase

additional inventory during promotional periods resulting in a 5% sales

increase.

. Developed an exclusive adult sock program for K-Mart contributing $2

million in third quarter sales.

. Sold Sears secondary display shippers for Holiday resulting in $175,000

in sales which led to a back to school promotion generating an additional

$500,000 in incremental sales.

. Assisted Sears with inventory reduction in ladies underwear by supporting

and participating in creative in store events which drove POS and brand

awareness.

. Teamed with K-Mart Inventory Control and Hanesbrands Retail Planning to

developing optimum inventory levels which ultimately increased sales by

6% during back to school.

. Created the "Budget Tracker", which was used to projected and tracked

monthly account support.

National Account Manager, (1998-2006)

. Marketed two fleece brands (Hanes and Champion) to three major customers,

K-Mart, Meijer and Shopko, resulting in meeting sales targets of $35

million.

. Influenced Target to expand the Just My Size brand in intimates,

generating over $850,000 in incremental sales. Drove overall revenues

from Target, $54 million.

. Developed an exclusive fleece hood program for K-Mart Kids sold chain

wide which generated $350,000 in incremental sales.

. Launched the "Starter" fleece brand at K-Mart for boys which brought in

over $950,000 in new business.

. Increased K-Mart kids fleece POS by 40% over prior year during

Thanksgiving Day promotion.

Gayfer / JB White Department Store - Montgomery, AL 1998

Buyer, Juniors

. Challenged with the task of securing, $10.8 million in sales through

developing and implementing specific strategies through the use of focus

groups, sales analysis, and special promotions to implement the sales

plan.

. Developed monthly advertising plans for eight product lines, included

product selection, ad layouts and financial projections.

. Negotiated merchandise return to vendor (RTV) at the end of season vs.

incurring markdowns to liquidate unproductive inventory.

Jacqueline B. Robeaux Page Two

Anthony's Specialty Department Store - Oklahoma City, OK 1995-1997

Buyer, Juniors

. Developed and implemented strategies that achieved sales and gross margin

plans for $16 million in annual sales for 270 stores.

. Forecasted market trends and interpreted product lines that effectively

increased sales.

. Analyzed emerging trends for colors, silhouettes and design direction

which were use to build product assortments that increased sales by 10%.

. Planned and implemented all sales promotions, advertising and special

marketing events which increased store sales and in store traffic.

Beall - Ladymon - Shreveport, LA 1985-1995

Merchandise Manager, (1992-1995)

. Created and implemented a marketing plan that achieved a $14 million

sales target in Accessories, Intimates and Infant/Toddler.

. Drove merchandising and marketing initiatives across the Ready to Wear

division.

. Lead monthly advertising meetings on fashion related items that drove

consumer awareness and drove store traffic.

. Responsible for all promotional planning of major in store events.

Buyer, (1985-1992)

. Created and secured a marketing plan of $16 million in Ladies Ready to

Wear.

. Planned and implemented all sales promotions for Ready to Wear and

Accessories.

. Monthly travel to apparel markets, New York and Dallas purchasing trend

right merchandise that increase sales.

. Participated in team meetings to review current market trends at The

Doneger Group, NY the leading source for global market trends and

merchandising strategies to the retail and fashion industry.

. Developed and marketed an Easter catalog featuring exclusive dresses,

resulted in 15% increase in sales over prior year.

Brooks Fashion and The Ranch - Shreveport, LA 1983-1985

Assistant Manager

. Trained all store personnel on product knowledge, merchandising, sales

goals, selling techniques and store policies.

. Planned and executed all in store sales promotions and marketing events

which drove store traffic and increased sales.

EDUCATION

BS, Fashion Merchandising, Minor: Marketing, Louisiana Tech University,

Ruston, LA

148 (hrs) Professional Development (See Attached Sheet)

Account Rep Account Executive Business Development Professional

Merchandizing Buyer Strategic Management Account Development Account

Manager Achieve Quotas Action Oriented Ad cut Advertising Layout Bachelor

of Science BS Business Development Manager Business Partner Business

Relationship Buy Get One Free Buy More Save More Buyer Purchasing Purchase

Agent Cash Card Circular Communication Skills Consumer Coordinate Corrugate

Display Corrugate Displays Coupon DC Inventory Departmental Goal

Developmental Goal Direct Supervision Discount Pricing Distribution Drive

Isle Product Placement Liner footage Established Pricing Expedite Financial

Call Forecasting Gross Margin Frequent Travel Grow Relationships Highly

Qualified In Stock In-Stock International Travel Interpersonal Skills

Instant Redemption Coupon IRC Key Retailer Relationships Kmart Target Sears

Shopko Meijer Leadership Team Player Team Leader Linear



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