Quality Assurance Marketing

Vinh Lu

Upper Darby, PA *****

********@*****.***

mobile: 267-***-*****

PROFILE____________________________________________________________________

Accomplished web developer/programmer committed to pursuing a long-term

career goal in

web design and application development with a well-established company.

Highly experienced in every phase of web development life cycle

including: a competent understanding of business requirements and

processes, adapting new technologies to design and development, and

proficiency in time/project management.

Possess a strong command for cross-browser development techniques,

semantic data coding structuring, and a high attention for detail.

TECHNICAL SKILLS (MAC and PC)______________________________________________

Language: (X)HTML/CSS, JavaScript, JQquery Framework, ActionScript 3.0, XML,

ASP.NET

Software: Web/Graphic Development: Adobe Suite CS4 (Dreamweaver, Flash,

Acrobat Pro, Photoshop, InDesign, Illustrator), HomeSite, BBedit

E-Learning Development: Articulate Studio 2009 (Presenter,

Quizmaker, Engage), Plateau LMS

Content Management Systems: Ektron CMS400.net, Microsoft SharePoint

2007

Office Applications: Microsoft Office (PowerPoint/Word/Excel),

Outlook, Entourage, Lotus Notes

Closed Loop Marketing Software: Proscape

PROFESSIONAL EXPERIENCE__________________________________________________

BRISTOL-MYERS SQUIBB, Plainsboro, NJ September 2008 - Present

Web Developer/Programmer Consultant

Websites:

Develop websites/email marketing for various pharmaceuticals branding and

marketing initiatives. Translate and build appropriate web solutions from

design concepts onto the web via XHTML/CSS hand coding. Utilize

JavaScript and JQuery libraries to implement interactive client-side

functionality and form validation. Maintain, update and format proper

coding for existing web content to fit new styles and branding.

Troubleshoot and correct cross-browser compatibility issues. Interface

with back-end IT developers to implement Google Analytics to gather site

trafficking and data analysis. Acquired a familiarity and understanding

with content management systems while developing

front-end UI designs of web portal for Microsoft SharePoint.

Flash Interactive:

Update and create Flash banners with multiple layers of image and text

fades for email marketing communications via ActionScript 3.0.

Collaborate with external design agencies to develop, update and deploy

interactive flash presentations for the tablet pc in the Proscape CLM

framework.

E-learning:

Develop and programmed e-learning presentations that exceeded client

expectations. Created complex animations, audio syncing & video

integration, and custom quizzes utilizing PowerPoint 2007 and Articulate

Studio. Packaged published files to deploy on company's Learning

Management System (Plateau Server) for status tracking and reporting.

PUBLISHING RESOURCES INC, Mt Laurel, NJ May 2007 - May 2008

Front-End Web Developer

Worked collaboratively with the development team to create design

solution strategies that met client expectations. Translated concepts

into compelling visual designs with focus on usability and conversion

using Flash, Photoshop, Illustrator, Dreamweaver and various web

scripting technologies. Executed web creative solutions via semantic

markup in (X)HTML and CSS consistent with web usability standards, cross-

browser functionality, and SEO optimization techniques. Collaborated

closely with team members to develop dynamic web applications on the

ASP.NET platform. Produced all HTML email communications focusing on

compatibility and accessibility to all major email clients. Participated

in project planning and development to ensure client expectations and

corporate branding initiatives are met. Managed and met multiple project

deadlines.

CHASE CARD SERVICES, Wilmington, DE February 2004 - April 2007

Web/Graphic Production Tech

Responsible for the organization and execution of corporate marketing

collateral. Developed and formatted images, text, and page layouts to a

variety of creative media; including direct mailings, brochures, legal

documentation and web pages. Adhered to corporate coding standards and

marketing objectives in order to accurately communicate corporate

branding and messaging for each specific partner vendor. Developed

processes and procedure guidelines to effectively reflect the company's

identity and credit programs. Implemented and maintained marketing

websites and assisted in redesign efforts. Actively developed and edited

web pages in hand-coded HTML, CSS, JavaScript and various web

technologies in accordance with current web standards for functionality

and usability. Maintained content updates to the web sites for deployment

under a scheduled release workflow. Logged and tracked jobs through the

departmental job-tracking system. Facilitated an active role in all

processes and quality control issues. Possessed a unique blend of content

management and graphic production knowledge in regards to the execution

of marketing media for print and the web.

VERIZON DIRECTORY GRAPHICS, Norristown, PA September 1997

- March 2003

Graphic Artist/Compositor

Worked in pre-press production environment developing advertisement

layouts based on specific directory criteria yet able to retain customer

basic requirements. Designed, illustrated, and integrated customer

layouts to meet production deadline deliverables. Ensure client's company

identity logos and images are scanned and modified prior to integrating

into final layout. Assisted in streamlining production processes where

the turnaround time from customer requests to end result was minimized.

Documented procedures to maximize productivity and presented to team

members. Participated and conducted weekly team meetings to discuss

project deadlines, analyzed customer issues, and vendor integration.

Manipulated various design applications to enhance and provide optimal

results. Performed keying and proofreading of final phase graphic ads for

integrity check and quality assurance. Assisted in training new employees

in production environment work processes.

EDUCATION_________________________________________________________________

Drexel University, College of Media Arts & Design, Philadelphia, PA

Bachelor of Science in Graphic Design

Graduated in June 1996

Berkeley Computer Training, Bala Cynwyd, PA

Certificate of Diplomacy in Web Design & Development

Graduated in September 2000

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