Melissa J. Patasnick
Lawrenceville, NJ 08648
Mobile Phone 609/206-2239
A driven, goal orientated and well-organized individual with diversified
experience seeking a business or marketing management position.
Competencies: Drive for Results, Strategic Agility, Learn on the go,
Decision Making Skills, Working with Ambiguity, Interpersonal skills, Sales
Process management, Brand Management
Profile:
New business development, new business strategy development
Ability to handle multiple assignments; consistently meet deadlines
Strong foundation in strategic analysis
Business management/ Sales force guidance
Quantitative techniques for understanding business problems
Leadership skills
Product and Project Management
Voice of Customer
WORK HISTORY
Church and Dwight Company, Inc. Specialty Products Division Princeton, NJ
Associate Product Manager - Special Assignment - Current
. Segment Manager for emerging commercial segment
o Provide input for development of business plan.
o Develop and implement marketing and communication strategies
o In-depth knowledge of regulatory activity.
o Working knowledge of product development/ market acceptance and
understand market dynamics.
o Lead new market development as well as day to day operational
activities including forecasting and P&L Management.
o Recommend strategic path for the segment to Senior Management;
identify target areas for growth and for innovation.
o Create and present pricing strategy.
o New Business Development
Associate Product Manager Jan. 2007 - July 2009,
Responsibilities: Business Management and marketing responsibility for the
Performance Chemicals Business.
. Team Leader for Innovation team resulting in new product ideas
generated from VOC interviews.
. Manage related new product ideas from ideation to product launch,
working as part of a cross functional team.
. Lead and assist in the development of effective business plans and
strategic marketing plans.
. Lead market research projects specific to industry trends
.
. Manage revenue and spending against specific, International and
Professional end use market segments.
. Full P&L responsibility
. Creatively manage all aspects of the marketing mix.
. Review of commercial contract terms and structure. Provide
leadership/guidance to the sales force to fulfill business segment
plans.
Marketing Associate, Sept. 2005-Jan. 2007
Responsibilities:
. Manage revenue and spending against specific International and
Professional end use market segments. Assist in the management and
strategy development of all other major end use segments.
. Develop new pricing structures and strategies. Analyze price/volume
mix.
. Lead the development and implementation of CRM program to sales force
along with improved sales administration policies.
. Act as divisional liaison with IS concerning the interface of SPD
pricing information with SAP.
. Worked with VP of Specialty Chemicals, Business Directors and other
with in the user community to develop sales/marketing reporting
systems necessary to run the business.
Marketing Analyst, July 2004 - Sept. 2005
Responsibilities:
. Actively involved in the annual distribution budgeting process,
working with Supply chain related costs, including: consignment,
storage and handling, freight, etc.
. Develop and Analyze monthly end use segment data; specific attention
to price/volume mix.
. Develop method for better forecasting price and volume by business
segment.
. Input and manage all pricing records for three business units.
Communicate and coordinate pricing issues with sales force. Research
freight variances and customer deductions for validity. Responsible
for monthly order close, billing all orders that shipped during the
accounting period.
. Work closely with MIS to develop and test new pricing condition
records as needed.
. Act as a liaison between Customer Service, Sales and Business
Managers.
. Provide financial and market research analysis as needed for special
projects.
Financial Analyst, 2003-2004
Responsibilities:
. Responsible for providing all Joint Venture and Subsidiary financial
review and the management of Bill of Materials
. Month end accounting functions.
. Manage and Oversee distribution reconciliation and accounting
including distribution planning.
Distribution Analyst, 2001-2003
Responsibilities:
Responsible for distribution accounting for domestic brands; Involved
posting journal entries for monthly close based upon freight,
warehouse and inventory analysis.
Provide analysis and interpretation of monthly and YTD distribution
costs for logistics and business managers. Present monthly results to
appropriate audience.
Monitor public warehouse and consignment costs-challenge new
initiatives when necessary. Review invoices from transload sites for
accuracy/rail car usage.
Involved in the annual distribution budgeting process; analyzing
supply chain related costs including: consignment, storage and
handling, freight, etc.
Input and maintain all pricing records for three business units.
Communicate and coordinate pricing issues with sales force.
1999- 2001, Customer Care Center, Sharp Electronics Mahwah, New Jersey
Customer Care Specialist
Responsibilities:
. Responsibilities of a CBCO include full maintenance of all aspects of
corporate accounts.
. Responsibilities include all collections, credit line requests, internal
deductions, preparation of account overviews and forecasts, explanations
and resolutions of credit status issues.
. Assist operations with UCC compliance
. Develop supply chain alternatives for cost reduction/customer
satisfaction projects
1998- 1999 Credit Specialist,
Responsibilities:
. Routinely interface with Sharp sales, sales administration, distribution,
records, accounts receivable and other functions as appropriate to
service the account relationship.
. Management and collection of delinquent invoices and collectible
deductions for the Midwest Sales region.
. Measurement of risk via analysis of financial statements, payment
history, bank and trade reports
. Assignment of credit lines for new customers and annual reviews with
authority of $75K
. Processed UCC security filings, personal guarantees, and letters of
credit
. Maintained close relationship with flooring, inventory finance companies,
and sales departments.
. Reconciliation and tracking of outstanding deductions.
1996-1998 Account Manager, Creditek Corporation Parsippany, New Jersey
Responsibilities:
. investigation and reconciliation of deductions taken by corporate
clients
. negotiate with buyers and directors of various departments.
. Approval of adjustments made to receivable accounts.
EDUCATION
2006 University of Phoenix Phoenix, AZ.
August 2006
MBA in Marketing
1995 Susquehanna University Selinsgrove, Pa. May 1995
B.A. in Political Science, Minor in Business Administration
(specializing in Finance)
INTERESTS & ACTIVITIES
Golf
Auto racing