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Manager Sales

Location:
7677
Posted:
May 04, 2010

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Resume:

Brian Singleton

**********@*******.***

** ******* **** ********* ****, NJ 07677 201-***-****

EXECUTIVE PROFILE:

Experienced senior executive with a proven track record building,

developing and driving teams across a number of commercial

disciplines. Responsible for all financial and operational activities

(sales, company strategy, P&L, client acquisition and account

management). Hard driving, demanding manager with a consultative,

consensus and team-building approach. Creative adaptive qualities

uncovering new revenue across multiple media platforms.

WORK EXPERIENCE:

The Nielsen Company, New York, NY 2006 - Present

Vice-President, Operations at Nielsen Digital

. Opened $60MM line of credit for future acquisition and/or cash flow

issues.

. Decreased month end closing schedule from 10 to 5 business days by

implementing SAP and tighter controls over revenue and expense.

. Negotiated all terms and conditions with outside partners and vendors

such as price, payment terms and out clauses.

. Responsible for growing and leading overall digital sales and business

strategy for Nielsen Business Media, Online Division.

. Transitioned business from a centralized R&D effort to a line business

unit.

. Directly responsible for outsourcing 60+ full time employees

(Technology, Ad Operations and Project Management) to a U.S. based

consulting company resulting in a $5MM EBITDA improvement over a nine

month transition.

. Managed 145+ employees across various online departments with revenue

objectives totaling $50MM.

. Introduced "Total Reach Program" to other markets promoting integrated

sales.

. Implemented online work flow solution "Solbright" to streamline process

from proposal to billing becoming SOX compliant.

. Coordinated online/print sales strategies across all Nielsen Business

Media properties.

Advanstar Communications, Inc., New York, NY 1998 - 2006

Senior Group Controller 2004 - 2006

. Reported directly to the Executive Vice-President and Chief Financial

Officer.

. Directly involved with the sale of Advanstar to another private equity

company.

. Worked on all financial information for the data room.

. Managed three Group Controllers who supervised employees within

strategic planning, budgeting/forecasting, credit, accounts

payable/receivable.

. Managed the general ledger, month end close and financial reporting

processes, including preparation of financial statements for senior

management. Direct accounts receivable, accounts payable and revenue

contracts.

. Prepared revenue, expense, cash flow forecasts and budgets.

. Prepared financial models for product profitability and other financial

analyses for senior management to use in understanding and managing the

business and product lines.

. Designed company operating expense and capital budgets.

*** Continued on page 2 ***

Brian Singleton's resume Page 2

Group Controller, Healthcare, Travel, Pharmaceutical-Science, Beauty and

Licensing 1998 - 2004

. Responsibilities included budgeting, forecasting and financial analysis

of a $100MM communications division with emphasis on publishing, trade

shows and custom projects.

. Primary focus of the position was to insure profit levels as the

company attempts to become a public entity by December 2004.

. Other major responsibilities included developing a five-year strategic

plan approved by the Board of Directors of Credit Swiss First Boston.

. Appointed member of the due diligence team that successfully completed

the acquisition of Thomson Healthcare Group.

. Portfolio included over 20 magazines, 40 conferences and electronic

publishing ventures.

. Managed a team of three financial analysts and reported directly into

the Executive Vice-President.

Ziff Davis Publishing Company, New York, NY 1995 - 1998

Business Manager of YAHOO Internet Life and FamilyPC

. Responsible for the financial activities of all consumer magazines.

. Appointed point person for the divestiture of FamilyPC between Ziff

Davis and Walt Disney Inc.

. Presented financial results to Ziff Davis and worked closely with

investment bankers representing Walt Disney Inc. and the eventual

purchaser being Ziff Davis to ensure a smooth transition.

. Magazines achieved record profits on an annual basis since 1995 as a

result of an aggressive strategic initiative program in conjunction

with cost management.

. Implemented financial systems and procedures incorporated within the

magazines including forecasting and budgeting models.

. Created advertising models that were used by upper management to

determine the accuracy of the advertising forecast.

Cahners Publishing Company, New York, NY 1994 - 1995

Senior Financial Analyst (Consumer Division)

. Assisted Group Controller on all financial reporting for Entertainment,

Marine and Bridal groups.

. Promoted to Business Manager of Motion Pictures International, which

was a part of the Entertainment Group based in London.

Readers Digest, New York, NY 1992 -1994

Financial Analyst

. Updated forecasting model with monthly actuals.

EDUCATION:

St. John's University, Queens, NY

Master of Business Administration; major: Financial Management January

1997

Bachelor of Business Administration; major: Accounting June 1992

SKILLS:

. Proficient in SAP, Oracle, Hyperion Pillar and Essbase;

. Proficient in Microsoft Office, including Excel, Power Point and Word

14 Werimus Lane, Woodcliff Lake, NJ 07677 201-***-****

**********@*******.***



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