Project Manager

Jeff Metcalf

PROVEN PROJECT LEADERSHIP

Critical Path Solutions

Collective interdepartmental input turns my exemplary information

architecture documents & project plans into a compass for the individual

contributors & project as a whole, reducing waste, mitigating risks, &

ensuring proper execution. I facilitate effective communication, planning,

& management which unifies departments & aligns them to the business

targets. With an eye toward the bigger picture, I drive projects to

fruition & iterate them forward with powerful mastery.

IA

Information Architecture

My solid IA documents like site or application architecture, product

requirements (PRD), wireframes, & functional specifications begin with

great strategic & tactical planning, phase 0, executive summaries, business

plans & projection models. I'm accustomed to working with all levels of

business to document information & requirements.

PM

Product Management

Managing features requires more than understanding technical capabilities &

launch sets. My understanding of user experience, business management, &

skills in creative UI design & technical implementation allow me to have

effective communication within & between these groups. This enables the

delivery of exceptional results.

PJM

Project Management

On-time & on-budget is a given. I've implemented Agile / Scrum & served as

Scrum Master. I've implemented the PACE Process & served as core team

leader. I've also managed projects using the Waterfall methodology. As a

motivational team leader, I've worked with resources in-house, virtually,

contractors, vendors, & off-shore.

PMM

Product Marketing

Today, measurement of KPIs for user behavior, customer feedback, online

marketing, e-Commerce, & print campaigns is required. I have experience

with SEO, SEM, Social, Email, Direct Mail, Viral, CPC, PPC, & more, tied to

landing pages tracking traffic & conversions to calculate ROI. All of this

data informs the other three areas of IA, PM, & PJM.

Bachelor of Arts - Philosophy - University of California, Santa Cruz

Member of the Project Management Institute - Working Toward PMP

Certification with Agile Methodologies

PROFESSIONAL EXPERIENCE

Director of Product Development Excel Telecommunications, June 2007 - May

2010

Originally in charge of several B2B development projects including SaaS

Services & Excel Analytics, my role was expanded to support all lines of

business with web, e-Commerce, tradeshow, & marketing assets. This

included IA documentation, graphics, web coding, project management, &

online marketing supporting agent sales. Additionally, I provided support

to the Excel's executive team creating business plans, competitive

analysis, formatting annual reports, & establishing online data rooms.

Highlights Include:

. Following a history of mergers & acquisitions, brand management was non-

existent. I spearheaded a brand revision & re-launch that produced

digital, print, multi-media, flash, & video collateral, network maps

(both static & interactive), & booth designs, supporting all major

lines of business both online, offline, & at tradeshows.

. I amalgamated a hodge-podge of web portals with my stellar product

development process (PDP) & information architecture (IA) documentation

resulting in a network of effective properties supporting growth in

millions from channel sales. Examples include: Excel.com, VarTech.com,

Excel.com/Epygi (partner) 1010818.com (agent), Chicago-Excel.com (geo),

Excel Mobility (product).

. From a neglected state of affairs, I implemented Agile / Scrum project

methodology with Excel's web & agent portals & served as Scrum Master.

Turnaround was instantaneous, and iterative development continued with

regular on-time, on-budget deliveries.

VP of Project Management HighWired Technologies, March 2006 - May 2007

I took the HighWired audio mixing tool from a prototype with only IE

support & no web services to a flexible cross-platform application with

embedding, API, & telecom support. I did this with a combination of IA

documents, Agile / Scrum development, proprietary software, & integrated

vendor technology. I managed distributor integrations with SOWs, &

provided post-launch marketing support.

Highlights Include:

. The initial prototype needed platform independence, improved user

experience, & API compatibility. My IA documents included

architecture, wireframes, & API interaction models that blueprinted the

integration with everything from browsers to Lucent MIPs.

. From a non-existent project discipline, I implemented the Agile / Scrum

project methodology & served as the Scrum Master enabling an on-time &

on-budget product delivery in three months.

. Integrated & deployed across the US, Canada, & Europe with multiple

enterprise distributors including TELUS, Embarq, Lucent, Time Warner

Cable, IP Unity, UT Starcom, LogicaCMG, & Scaanoo.

. To match the brand new interface & improved functionality, I envisioned

& led the effort to create distributor branded collateral that included

high resolution images, flash & multimedia help, audio samples, &

satellite marketing websites.

. Won "Most Innovative Voice Service" award from the International Voice

Messaging Association.

VP of Product Management YackPack, June 2005 - March 2006

From BJ Fogg's Stanford research & prototype I authored IA documents

defining the product features & distributor integrations. I implemented

Agile / Scrum for development, oversaw a three person QA team, & retained

the outsourced QA vendor Beta Breakers for automated testing. I employed

the PACE Process with the executive team, a methodology which I show

organically #1 with Google.

Highlights Include:

. The prototype was heavy on design, but lacked technical sophistication.

While maintaining the simple user experience, I created application

architecture, wireframes, & functional specifications resulting in a

flexible & easily deployable application.

. I served as the liaison to our patent attorney, leveraging my

information architecture documents, functional requirements, and

technical product descriptions to help create YackPack's patent

application.

. Running Agile / Scrum with the development team & the PACE Process with

the executive team, we were able to deliver a completed application two

weeks early, & entered our deployment phase with distributors like AARP

& Red Hat Society.

. YackPack won the Fall 2005 DEMOgod Award & 2005 "Inny" Award from the

Tech Museum in San Jose.

VP of Product Management People Places Things, February 2003 - May 2005

I ran focus groups to define the features for our social software platform.

My IA documents outlined the features that combined the personal,

professional, & geographical elements of a person's life, filtered by our

proprietary privacy engine. I then drove the project management &

contributed to development with creative design, user experience, and

presentation layer code.

Highlights Include:

. From an ambiguous concept & focus group feedback I created an

impressive set of IA documentation complete with application

architecture, wireframes, component designs, privacy engine maps,

product requirements (PRD) & functional specifications.

. Implemented project management plans & daily standing meetings.

Contributed to the development effort with layout design with Photoshop

6, and integration into ASPX with .NET wire-up using Visual Studio

2003.

Product, Project, & Marketing Consultant Various Clients, November 2001

- March 2005

Throughout my career I've developed a following of senior and executive

business leaders who understand the value I bring to the table, and who

have called me in to ensure their projects are completed successfully.

This has given me the opportunity to work on a wide array of innovative &

technical projects in a number of industries, deepening my business,

creative, technical, & marketing skills.

Highlights Include:

. Authored marketing requirements (MRD), wireframes & functional

specifications, & project plan (Waterfall), for FileMaker.

. Blogger site graphic design, navigation coding, and implementation for

the Incantato Tours main and satellite blog sites.

. Leadership of portal integrations into 3rd party sites especially in

the banking & mortgage industry for Blue Surf Design.

. Delivered UI / presentation layer of Web & mobile applications for

Vello Corporation.

. Created numerous IA documents for Golden Communications including

application architecture & wireframes.

Product Manager Driving Media, December 2000 - March 2002

I was initially placed in charge of several web applications, coordination

with our outsourced design firm Organic, Inc., & API data vendors including

Autodata Solutions, Inc. I maintained IA & product requirements (PRD) for

my products, provided graphic design & web coding skills, & collaborated

with the PMO & business development teams regarding our overall portal,

CMS, & API feeds.

Highlights Include:

. Authored information architecture documents including Phase 0, user

flow, product requirements (PRD), site architecture, wireframes,

functional specifications, & nomenclature documents.

. Initially led the development coordination between internal engineering

& outsourced design firm, Organic, Inc. After firing Organic, I worked

with engineers leveraging my Photoshop & web coding skills to deliver a

functional site in three weeks.

. I identified product synergies that were market differentiating,

defined the business & product requirements, then coordinated with

business development to license & then managed integration of key 3rd

party components & data feeds.

Marketing & Project Manager Hotbiz, December 1999 - October 2000

I got involved as Hotbiz was transitioning from direct sales to channel

partner distribution model. I drove all distributor integrations,

training, post-sale support, & managed a team of support agents. I owned

the customer voice, & successfully affected product refinements & iterative

application re-designs based on customer needs. I also envisioned &

created a tier 1 & 2 knowledge base.

Highlights Include:

. Coordinated a development team accustomed to direct site deployments, &

executed application distribution installments with several channel

partner portals.

. Assisted pre-sales, & managed post-sales SOWs, client project meetings,

with status reporting to the executive team. As requirements shifted,

I managed change orders, implementation follow through, and managed

customer expectations.

. Project Management for distributor integrations with an engineering

team split between San Jose, CA & Mumbai, India.

Contact this candidate