Megan Doyle
Crest Hill, Illinois 60403
*************@***.***
Professional Objective & Profile
I am a results-oriented Manager of Association and Event services, who has quickly moved to areas of
greater responsibility based on exceptional performance and strong leadership abilities. I possess a strong
background in Event Planning, Marketing, Promotions, Client Service, and Employee Development. I am
seeking a position which will provide a challenging opportunity to significantly contribute to an
organization’s efficiency, growth, and profitability.
Education
Lewis University – Romeoville, Illinois – Degree in Progress
Master of Arts in Organizational Leadership
Concentrations in Organizational Management and Training and Development
Bradley University – Peoria, Illinois – 2000 to 2004
Bachelor of Science in Advertising ; Bachelor of Science in Retail Merchandising; Minor in Marketing
Summary of Qualifications
Event Planning: Ensure smooth execution of client events through strong communication with the clients,
facilities, and vendors, creative thinking, time management, and on-the-spot problem-solving to correct
challenges that may arise
Employee Relations: Valued leader known for motivating my staff and encouraging a team environment.
Client Relations: Maintain superior client relations through personal attention and dedicated follow-up.
Vendor Relations: Develop solid relationships with outside vendors that allowed me to negotiate
competitive rates for my clients and assure mutual goals were met.
Account Management: Work closely with businesses to determine their advertising needs and create
unique product combinations and solutions to fulfill these needs within a predetermined budget.
Advertising and Marketing: Successfully create and execute advertising themes, copy and layout designs
Sales: Skilled in prospecting, cold calling, and chasing leads to establish lucrative new accounts.
Professional Experience
Manager, Association and Event Services
GSS, Inc – Chicago, Illinois – March 2008 to Present
Event Planning: Coordinate all client events including venue selection, menu development, marketing,
entertainment selection, registration, event setup, and budget management.
Conference and Convention Administration: Develop my clients’ seminars and exhibitions, secure
exhibitors and conference space, create agendas and activities to meet attendees’ needs, and serve as the
point person to ensure all details are handled.
Project Management: Manage several projects simultaneously through exceptional time management
skills, clear communication, and regular project reviews.
Financial Analysis: Create reports to communicate financial standing, event profitability, client retention,
and return on investment.
Fundraising: Raise over $100,000 in sponsorship revenue annually to support not-for-profit clients through
building relationships via telephone communications, letters, and face-to-face meetings
Communications: Effectively convey information through website design, development, and maintenance;
online newsletters, direct mailings and postcards to ensure clients’ audience receive desired messages.
Management: Oversee daily operations of our client organizations to guarantee that budgets are adhered to,
customer needs are met, projects are executed efficiently, and goals are met.
Customer Service: Deal directly with problems to correct the situation and exceed the customer’s
expectations.
Strategic Management: Partner with our Board of Directors to develop long-term goals and action plans to
meet the goals. Consistently introduce new ideas and unique methods to serve our market.
Advertising Account Executive
Sun-Times News Group – Tinley Park, Illinois – June 2007 to March 2008
Profitability: Quickly began meeting and surpassing my sales goals resulting in increased revenue.
Advertising and Marketing: Created advertising themes, copy, and layout designs for my clients.
Account Management: Worked closely with businesses to determine their advertising needs and create
unique product combinations and solutions to fulfill these needs. Maintain weekly appointments and activity
reports. Meet strict publication deadlines to ensure the successful placement of my client’s advertisements.
Business Development: Acquired new business through prospecting, cold calling, and aggressively
following leads.
Sales: Utilized consultative sales methods to sell marketing and advertising programs to local businesses.
Client Relations: Developed loyal and long-lasting client relationships through personal attention and
dedicated follow-up which led to their continued use of our products.
Community Relations: Attended local events such as Chamber of Commerce events and Village Meetings
to promote new business initiatives.
Area Sales Manager
Lord & Taylor – Chicago, Illinois – June 2004 to April 2007
Management: Recognized as a respected member of my company’s Management Team who was highly
depended on by my colleagues and staff. Was responsible for maintaining overall operations of multi-million
dollar sales areas.
Marketing and Advertising: Executed Marketing programs including Point of Purchase displays,
Promotional Advertisements, Direct Marketing, and Special Events.
Communication: Led store meetings to communicate promotions and events to associates which resulted
in rewarding execution of these initiatives.
Promotions and Special Events Planning: Increased in-store traffic by organizing and promoting events
within my organization.
Profitability: Met objectives and increased sales by communicating vendor goals to my staff and
supervisors.
Merchandising: Drew clients into our store by attractively merchandising product throughout my sales zone
and motivated my staff to maintain the same top-quality standards.
Vendor Relations: Acted as a liaison between Vendor Representatives and my company to ensure that all
Marketing Programs were executed, merchandise displays met company standards, and associates were
educated on sales initiatives.
Employee Development: Created a successful sales team by assisting in the hiring, training, and reviewing
of associates.
Leadership: Guided my associates to become superior sales people and expand their own client base by
consistent coaching and on-the-floor example. Respected and depended-on by my staff to create an
enjoyable and successful working environment.
Team Building: Helped my store become one of the most successful stores in our clienteling program by
teaming with my colleagues to train our entire staff on the program . Able to motivate my employees to reach
their goals through building strong relationships with each individual and encouraging them to work together
as a team.
Inventory Control: Effectively monitored inventory levels to locate slow-sellers, ensure prices were
correctly set, and to determine whether merchandise quantities were profitably allocated.
Related Experience
Marketing Representative
Chicago Bride Magazine Bridal Fashion Show and Expo – Chicago, Illinois – October 2005
Promotions and Special Events: Promoted my company and our products to attendants.
Profitability: Booked follow-up appointments in my store to sell our merchandise.
Fashion Show Director
Bradley University – Peoria, Illinois – November 2002
Leadership: Demonstrated leadership through coordinating all aspects and participants of the show.
Management: Directed and took part in all details of the show simultaneously.