Duke Chadsey}
Creating success through thoughtful, cohesive, & timely implementation
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Senior Operations Management
New Product Development& Introduction ~ Marketing ~ Strategic Planning
~Supply Chain Management~ New Business Development
Product Development and Marketing Expert, Supply Chain Manager, and
Business Development Executive with over 15 years experience in the high
technology hardware and software industries with both a large multinational
company (Intel) and a small biometrics start up (Ethentica). Expertise
spans product definition to development, sourcing, manufacturing,
logistics, to marketing, sales and distribution of products to the market.
Led both internal and external development teams as well as made extensive
use of strategic partners. Established numerous OEM agreements and
successfully managed multimillion-dollar budgets.
Competencies for Delivering Sustainable Growth
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. Product Management and Development
. Sales and Marketing
. Global Supply Chain Management
. Strategic Planning
. Start-up / Turnaround
. P&L Management
. Mergers and Acquisitions / Joint Ventures
. Quality Control / Assurance
. Business Transformation
. Operations Management
Leading Transformations for Competitive Advantage
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Liberty Synergistics (Liberty Photo Products)
Leading supplier of photofinishing services and related imaging products.
Revenue of $30- $40M, 60 employees. Website: www.libertyphotoproducts.com
EXECUTIVE VICE PRESIDENT OF MARKETING AND PRODUCT
DEVELOPMENT
2007 - 2010
As a member of the Executive Team, oversaw: marketing, engineering,
fulfillment, purchasing, sourcing and logistics.
. Delivered 2008 revenue growth of 60% with a 33% gross margin derived from
the addition of new customers and products sold into new market channels.
. Delivered over $200,000 in positive purchase price variance each year.
. Launched B2B website from ground up effort in 4 months. Tied directly to
Microsoft Dynamics AX.
. Lead for cross-functional company integration of Kodak professional paper
distribution contract. Added 500 new active product skus and over 1,000
new customers. Added 20 new employees and 1 additional warehouse
location.
. Worked with the EVP of Sales to bring new product and service
opportunities to Walgreens, CVS, Fuji, and Rite Aid.
. Responsible for establishing "photo gift" fulfillment capabilities.
Worked closely with major drug store retailer to launch program.
. Lead integration post acquisition of 2 non-performing companies.
Stabilized vendor base and supply chain.
. Established marketing strategy. Delivered corporate backgrounder, press
releases, by-lined articles, sophisticated trade show booth. Established
key performance metrics and analytics.
. Established and maintained strategic external partnerships.
SmartLabs (Smarthome)
Inventor of INSTEON (competitor to Zigbee and Zwave) automation technology.
Manufacturer of sophisticated home automation products. Distributor of
over 7,000 products, security systems, digital home wiring systems, smart
appliances, and home automation controller. Revenue of $30M, 75 employees.
Website: www.smarthome.com
VICE PRESIDENT OF PRODUCT DEVELOPMENT
2005 - 2007
Owned product lifecycle from inception to end of life for products based on
INSTEON technology. As a member of the Executive Team, oversaw: product
definition, engineering, project management, purchasing, sourcing,
logistics, and operations.
. Revenues grew 45% in 2006 with an average of 70% gross margin.
. Delivered $250,000 in positive purchase price variance by negotiating
cost reductions on key components and implementing product design
changes.
. Delivered 25 new INSTEON automation products.
. Delivered INSTEON software for mass retail channel.
. Maintained 99% in stock fulfillment rate for all new products.
. Established 3 new contract manufacturing partnerships in China.
. Reduced return to vendor inventory by 75% over a 60 day period.
. Reduced customer returns turnaround (receipt of goods to credit to
customer account) from 15 days to 24hrs.
Sonance
Pioneer leading designer and manufacturer of high fidelity, whole-home
architectural audio systems, in-wall speakers, controls, and amplifiers.
Revenue of $48M, 60 employees. Website: www.sonance.com
DIRECTOR OF RESEARCH & DEVELOPMENT
AND SOURCING
2001 - 2004
Directed complete product lifecycle for audio and home control products
targeted for custom install and retail "Big Box" channels. As a member of
the Executive Team, oversaw: product definition, engineering, project
management, purchasing, sourcing, logistics, and operations. Created
product plan, for 1500 active SKUs including costs, quality, delivery, and
inventory; managed 25 contract manufacturers located in China and Taiwan,
and negotiated freight rates with logistics firms. Directly managed
internal team of 18 and indirectly managed external team of 125. Budget of
$4.5M.
. Implement product development process that reduced product development
time lines by 30%. Delivered 103 new products in 2003 which generated
$25M in new revenue at a 65% blended gross margin.
. Delivered $1M in positive purchase price variance during 2003 by
developing and implemented a contract manufacturing strategy that
maximized cost savings.
. Delivered an intuitive software program for a home control keypad that
increased keypad sales by 400%.
. Delivered award winning combination hard key and touch-screen home
control keypad that generated $1M in new revenues in the first year with
a 70% gross margin.
. Created ROI return on investment financial analysis for new products.
. Integral contributor to establishing company strategic direction. Led
strategic partnership acquisition effort.
. Received seven product design awards.
. Established five OEM development agreements.
. Improved Best Buy on time shipment scores from 65% to 98% within five
months while decreasing inventory on hand by 20% due to better demand
planning.
Ethentica
Pre-IPO start up, provider of biometric authentication products and
services required for Internet commerce and communications. Products
included fingerprint-sensing devices, a PC card, a standalone USB device,
and an OEM module for embedded applications. Revenues of $2M, 110 to 15
employees.
SENIOR PROJECT MANAGER
2001 - 2004
Coordinated development of biometric products. Responsibilities included:
budget, project schedule, build execution, delivery of development units,
documentation, bills of material, product cost, agency approvals, testing,
material procurement, placement of risk POs, vendor and sub-contractor
management, and hardware and software project management. Three direct
reports. Budget of $1.5M.
. Coordinated development effort of a complex mixed signal ASIC with
Cadence and Philips.
. Managed external engineering teams and managed contract manufacturing
partnership.
Intel
Designs, develops, manufactures and sells computing and communications
products directly to original equipment manufacturers and through retail
and industrial distributors, as well as reseller channels throughout the
world. Sales of $26B, 60,000 employees. Website: www.intel.com
SENIOR PROGRAM MANAGER
1996 - 1998
Managed BIOS development for six Intel Enterprise server products. Served
as primary liaison between Intel BIOS engineering groups and OEM customers
(HP, Dell, NCR, Toshiba). Responsible for customer support for all
development issues, including custom features, bug fixes, and schedule
requirements. Responsible for definition of receivables and deliverables
for BIOS development. Managed one BIOS engineer directly. Doted line 15
BIOS engineers.
. Improved development timelines for new products by 25%.
. Restructured product customization support for major OEM customers (Dell,
HP, NCR) to improve relations.
. Added 30 software, firmware, and device driver new hires to an expanding
team in a new facility in six months.
. Established budget requirements and controlled staffing.
. Formed and led team to define I20 strategy for IA-64 server introduction.
. Created SW integration process for quick turnaround from OS vendors for
IA-64 (Merced) power-on, alpha, and beta.
COMMODITY SPECIALIST
1996 - 1998
Responsible for the supplier management of hard drive, floppy drive, and CD-
ROM suppliers to support desktop and server system production. Suppliers
included Western Digital, Teac, Seagate, and Sony. Negotiated pricing,
lead-times, and quality DPM levels. Responsible for recommending products
for future designs.
. Authored procurement expenditure plan (PEP) and strategic long range
plans (SLRP) to establish commodity strategic and tactical direction.
. Reduced $10M in inventory in a six month period.
BKM Total Office
Sells interior design services, office furniture, environmental systems,
and computer hardware services to contract clients. Sales of $85M, 600
employees.
ACCOUNT EXECUTIVE
1993 - 1994
Responsible for all phases of sales: generating customer leads, initiating
contact, closing sales, specifying product, pricing, entering orders, and
scheduling deliveries.
. Increased revenue on one sale by 56% at a 45% gross margin through a
consultative solution sales approach.
Silver Eagle Manufacturing
North America's leading manufacturer of on-highway converter dollies for
the heavy trucking market, and light tactical trailers for the United
States Armed Forces. Sales of $15M and 65 employees.
REGIONAL SALES MANAGER
1991 - 1993
Responsible for establishing a southwest US sales office. Responsible for
all phases of sales: generated customer leads, initiated contact, closed
sales, specified product, established pricing, scheduled deliveries
QUALITY ASSURANCE
1990 - 1991
Owned in-bound and out-bound quality. Responsible for meeting required
military standards and for development, communication and implementation of
QA policies and procedures.
. Authored a MIL-I-45208A quality manual to allow product sales to the
military.
. Decreased field warranty reports caused by rust from 35% to less than 1%
by implementing statistical process control in the paint process and
changing paint specifications.
Dedicated to Professional Development
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The Looking Glass Experience, Center for Creative Leadership, 2002
Master Business Administration, Pepperdine, Long Beach CA, 1994
Bachelors of Arts, Asian Studies, University of Puget Sound, Tacoma WA,
1988