Sales Marketing

R sum and Work History

John C. Weissgerber

*** ********* **. ******* ** 63011

cell 314-***-****

Professionally thirty years in the Graphic Arts fields, primarily in sales.

Communication skills are the key, asking probing questions and listening

to the responses to further questions creating a dialogue and building the

relationship.

2007-Present Printing Sales, Gateway Printing in St. Louis, MO: general

commercial printing, sales and marketing, client acquisition, client

service, project management and preparation of proposals outlining

specifications in great detailed. Continuously reevaluate and adjust plans

as needed. Use of Word, Excel and some graphics programs are a daily

basis, both in PC and MAC.

Began new marketing strategy promoting Gateway and to extending the Company

into new markets including set-asides for Woman and Minority Owned

Businesses. Am familiar with bidding processes with non-for profits and

commercial customers.

1985-2007 PAI Printing, as printing broker. Responsibilities similar to

above, with a greater role in project management in the Printing,

Marketing, Direct Marketing and Advertising areas. Numerous skills used on

daily basis. As Broker, bought then resold printing. Greatly increased

customer base with ongoing prospecting. November of 2004, PAI became IPC

Graphics via merger/buyout. By end of February 2007 PAI personnel phased

out due to IPC downsize.

Special achievements:

. Got the order and then managed massive printing project coming in

$20,000 under customers budget that generated over 30% profit for my

employer (excess of $90,000).

. Additionally the customer received numerous praises and an assistant

vice presidency for the customer.

. Received Printing Awards of Excellence on several occasions for my

customers

. Acquired and developed new business

. Supervised Company's relocation to newer facilities on two occasions

Concurrently held several positions on Board of Directors of St.

Louis Direct Marketing Association, most recently as President.

Additionally, chaired in several portfolios, including professional

education. Coordinated and conducted seminars and panel discussions on

Graphic Arts to peers and to the newer members in the profession. Turned

concepts into attainable objectives in an organized and progressive manor.

Use of interactive questioning, designed to be involved in the learning

experience all within limited time frame.

Some special accomplishments associated with Direct Marketing Association:

. Managed development and execution of Internet Marketing Seminar in

partnership with

. St. Louis University, generating $32,000 in revenue for organization

. Similar program in conducted at Maryville University on smaller scale,

generating $24,000 net revenue.

. Board Member in charge of starting Internet Committee as Direct

Marketing moved into Internet Age, adapting tried and true methods to

this new median and in developing new strategies and approaches, as

the technologies changed

. Production of monthly newsletter and special mailings

. Budget preparation for special events and general yearly budget

. Long term strategic planning for theAssociation.

. Board Member in charge of Annual Trade Show which ranging from a one

to a three day events in a variety of venues in the St. Louis area

. Conducted numerous seminars on various aspects of Graphic Arts, was

"go to" person with the new people (not unlike in the Printing

business where I trained new sales personnel).

1971-1985 Shaughnessey Kniep Hawe Paper Co.

.General office and customer services requiring excellent communications

.Began in warehouse learning the business from ground up, summers and after

school

.Fulfilled sample requests from customers and maintained sample inventories

.Increased sales over several year periods

.Acquired and one of the largest sets of orders in the company's history

.Began in warehouse on special projects, filling paper orders, routing

deliveries and later

assisted in reorganizing shipping procedures.

ONGOING

Continue education frequently with courses/seminars to learn new

communication skills. Read a great deal on a wide variety of topics to

give a wide background of general knowledge. Always take the time to get to

know the customer's area so as to be able to offer practical ideas on how

their printing product will come across. Am a valued member of customer's

team in the development and preparation and of the printed piece, weather

as stand-alone or as part of ad campaign. On some occasions took lead in

developing their marketing plan. Spring 2010 took Psychology course

intending to increase people understanding and selling skills.

Education

Enrolled at Lindenwood University for MAT Program and teaching certificate

(Missouri) GPA 3.8 (Spring 2010)

Masters Degree studies at St. Louis University, 1975-1978. . GPA 3.4

National History Honor Society starting as undergraduate

1971-1975 St. Mary's College (now University) In Winona, MN, Cum Laude, BA

in History and BA in Political Science with numerous literature and

philosophy classes.

Christian Brothers College (CBC), college prep and Jr. ROCT Program, 1967-

1971

John C. Weissgerber, **********@***.***, 314-***-****

873 Portsdown Rd, Ballwin MO 63011

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